Softwr

Software · head to head

Grin vs Influencity

Grin logo

Grin

Software

The all-in-one creator management platform

From
On request
Rated
-
Influencity logo

Influencity

Software

Complete influencer marketing management

From
Free
Rated
-

The short version

  • Only Influencity has a free tier, so it costs nothing to try first.
  • Each has a real cost: Grin billed on monthly credits rather than seats, and credits are consumed at different rates by activity, so identical usage months can cost different amounts; Influencity influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart
  • They diverge on capability: Grin covers Creator discovery, Influencity covers AI-powered discovery.

Where they differ

Only the attributes on which Grin and Influencity actually diverge.

Attributes where Grin and Influencity differ
AttributeGrinInfluencity
Starting priceOn requestFree
Free tierNoYes

Identical on both: pricing model (subscription), platforms (Web, Api), user rating (Not yet rated), category (Unknown), founded (2014).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Grin

  • Creator discovery
  • Relationship management
  • Product seeding
  • Affiliate tracking
  • Content management
  • ROI reporting
  • E-commerce integration
  • Payment processing

Only in Influencity

  • AI-powered discovery
  • 200M+ profiles
  • Audience analysis
  • Campaign management
  • Performance analytics
  • Competitor benchmarking
  • Custom workflows
  • Team collaboration

Both cover

  • Shopify
  • Instagram
  • TikTok
  • YouTube
  • SOC2
  • GDPR
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Grin

  • Running influencer marketing programmes with creator outreachnot Influencity
  • Managing gifting, contracts and reporting across creator campaignsnot Influencity

Influencity

  • Influencer discoverynot Grin
  • Campaign managementnot Grin
  • Audience analysisnot Grin
  • Competitor researchnot Grin
  • ROI measurementnot Grin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Grin

  • Billed on monthly credits rather than seats, and credits are consumed at different rates by activity, so identical usage months can cost different amounts
  • The free plan allows 200 credits a month against 2,000 on the $200 Starter plan
  • The published tiers run from $200 to $1,500 a month, which is a high floor for a small brand
  • Overage is charged at a flat rate above the plan allowance

Influencity

  • Influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart

Pricing, plan by plan

Grin

On request
  • Growth$undefined/month
    • Creator discovery
    • Relationship management
    • Content tracking
  • Pro$undefined/month
    • Advanced discovery
    • E-commerce integrations
    • Product seeding
  • Enterprise$undefined/month
    • Custom integrations
    • API access
    • Dedicated CSM

Influencity

Free
  • FreeFree
    • Limited searches
    • Basic profiles
    • 5 lists
  • Basic$168/month
    • 5,000 searches
    • Full profiles
    • Campaign management
  • Professional$348/month
    • 15,000 searches
    • Advanced analytics
    • Team collaboration
  • Business$698/month
    • Unlimited searches
    • API access
    • Custom workflows

Which should you pick?

Choose Grin if

  • You need creator discovery.
  • You work on Web, Api.
  • You also want relationship management.

Choose Influencity if

  • You need ai-powered discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want 200m+ profiles.

Questions people ask

Is Grin or Influencity better?
Neither clearly leads. Grin starts at On request and Influencity at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Grin or Influencity?
Influencity has a free tier; the other does not. Paid plans start at On request for Grin and Free for Influencity.
Does Grin or Influencity run on more platforms?
Both run on Web, Api, so platform support will not decide this one for you.
Can I use Influencity for free?
Yes. Influencity has a free tier, so you can try it without paying. Grin starts at On request.
What is Grin best used for?
Grin is most often used for running influencer marketing programmes with creator outreach, managing gifting, contracts and reporting across creator campaigns. Of those, running influencer marketing programmes with creator outreach and managing gifting, contracts and reporting across creator campaigns are not what Influencity is typically brought in for.
What can Grin do that Influencity cannot?
Grin covers Creator discovery, Relationship management, Product seeding, Affiliate tracking. Influencity covers AI-powered discovery, 200M+ profiles, Audience analysis, Campaign management. Both handle Shopify, Instagram, TikTok, YouTube.

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