Insurance · head to head
Guidewire InsuranceNow vs InsurancePro

Guidewire InsuranceNow
Insurance
Cloud platform for modern insurance operations
- From
- On request
- Rated
- -
InsurancePro
Insurance
Agency management system for small US personal lines insurance agencies, now sold by Zywave
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Guidewire InsuranceNow pricing is not published; sold by quote through a sales process; InsurancePro commercial lines handling is thin next to Applied Epic or AMS360, so an agency that grows into mid-market commercial accounts will usually have to migrate rather than upgrade, and agency management migrations routinely take six months and lose historic activity notes.
- They diverge on capability: Guidewire InsuranceNow covers Policy administration, InsurancePro covers Policy and client records.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Guidewire InsuranceNow and InsurancePro actually diverge.
| Attribute | Guidewire InsuranceNow | InsurancePro |
|---|---|---|
| Platforms | Web | Web, Windows, iOS, Android |
| Founded | 2003 | Unknown |
Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Insurance).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Guidewire InsuranceNow
- Policy administration
- Claims management
- Billing
- Customer portal
- Digital underwriting
- Mobile capabilities
- Real-time analytics
- Document management
Only in InsurancePro
- Policy and client records
- TurboRater integration
- Commission tracking
- ACORD forms and certificates
- Automated task lists
- Document storage
- Reporting
- Download processing
What people use each for
The jobs each tool is most often brought in to do.
Guidewire InsuranceNow
- Policy administrationnot InsurancePro
- Claims managementnot InsurancePro
- Rapid implementation for regional and super-regional insurersnot InsurancePro
- Cost reduction and operational efficiencynot InsurancePro
InsurancePro
- A five person personal lines agency already running TurboRater that wants a management system from the same vendor so quotes flow through without rekeyingnot Guidewire InsuranceNow
- An agency leaving paper files and spreadsheets that needs ACORD forms and carrier download without an enterprise implementation projectnot Guidewire InsuranceNow
- A start-up agency that cannot justify Applied Epic pricing but needs commission reconciliation from day onenot Guidewire InsuranceNow
- An agency owner who wants one supplier relationship covering rating, management and forms rather than stitching three vendors togethernot Guidewire InsuranceNow
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Guidewire InsuranceNow
- Pricing is not published; sold by quote through a sales process
- Cloud-only deployment; no on-premises option
InsurancePro
- Commercial lines handling is thin next to Applied Epic or AMS360, so an agency that grows into mid-market commercial accounts will usually have to migrate rather than upgrade, and agency management migrations routinely take six months and lose historic activity notes.
- TurboRater is a separate purchase, so the integration that is the main reason to buy InsurancePro is only available if you pay for both products, which changes the total cost comparison against systems that include no rater at all.
- Pricing is not published anywhere, so agencies cannot benchmark before entering a sales conversation and the quote varies with agency size and negotiation.
- Since the Zywave acquisition the product sits inside a portfolio whose strategic focus is benefits and commercial content, which raises a real question about how much engineering investment a small personal lines AMS will attract over the next few years.
- Carrier download coverage depends on IVANS connections that the agency must arrange with each carrier, so a new agency can spend weeks chasing download authorisations before the automation the system promises actually works.
Pricing, plan by plan
Guidewire InsuranceNow
On requestNo published plan breakdown. See the Guidewire InsuranceNow review.
InsurancePro
On request- InsurancePro$undefined/year
- Agency management system
- TurboRater integration sold separately
- Carrier download
Which should you pick?
Choose Guidewire InsuranceNow if
- You need policy administration.
- You also want claims management.
Choose InsurancePro if
- You need policy and client records.
- You work on Web, Windows, iOS, Android.
- You also want turborater integration.
Questions people ask
- Is Guidewire InsuranceNow or InsurancePro better?
- Neither clearly leads. Guidewire InsuranceNow starts at On request and InsurancePro at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Guidewire InsuranceNow or InsurancePro?
- Guidewire InsuranceNow starts at On request and InsurancePro at On request.
- Does Guidewire InsuranceNow or InsurancePro run on more platforms?
- Guidewire InsuranceNow runs on Web. InsurancePro runs on Web, Windows, iOS, Android.
- What is Guidewire InsuranceNow best used for?
- Guidewire InsuranceNow is most often used for policy administration, claims management, rapid implementation for regional and super-regional insurers, cost reduction and operational efficiency. Of those, policy administration and claims management are not what InsurancePro is typically brought in for.
- What can Guidewire InsuranceNow do that InsurancePro cannot?
- Guidewire InsuranceNow covers Policy administration, Claims management, Billing, Customer portal. InsurancePro covers Policy and client records, TurboRater integration, Commission tracking, ACORD forms and certificates.
Answered from the vendors’ own pages
Guidewire InsuranceNow: How much does Guidewire InsuranceNow cost?
Guidewire InsuranceNow does not publish pricing on their product page. The product uses a custom enterprise pricing model that requires direct contact with sales.
SourceInsurancePro: Is InsurancePro still sold under its own name?
Yes. It is now a Zywave product, sold on the TurboRater site as InsurancePro, but it retains its own name and its own product page.
InsurancePro: Do I need TurboRater to use InsurancePro?
No, but without it you lose the quote-to-management data flow that is the main commercial argument for choosing this system over a rival.
InsurancePro: Can it handle commercial lines?
It can record commercial policies and produce commercial ACORD forms, but agencies writing substantial commercial books generally find the workflow and reporting insufficient.
InsurancePro: What does it cost?
Zywave does not publish pricing. Expect a quote based on agency headcount and modules, with rating licensed separately.
Related pages
More on Guidewire InsuranceNow
More on InsurancePro
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