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Google Dialogflow vs UJET

Google Dialogflow logo

Google Dialogflow

Live Chat

Google's conversational AI platform

From
Free
Free plan
Yes
UJET logo

UJET

Customer Support

Mobile-first cloud contact centre that publishes per-seat list prices and runs on Google Cloud

From
$65/month
Free plan
No

The short version

  • Only Google Dialogflow has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Dialogflow usage-based pricing expected but specific rates not confirmed; UJET the published tier prices exclude nearly every channel, so chat, email, SMS and social cost 10 USD per seat each on top and conversational AI is quoted separately, meaning a realistic omnichannel seat lands well above the advertised 99 USD.
  • They diverge on capability: Google Dialogflow covers NLU and NLG, UJET covers Smartphone-native channels.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Google Dialogflow and UJET actually diverge.

Attributes where Google Dialogflow and UJET differ
AttributeGoogle DialogflowUJET
Starting priceFree$65/month
Pricing modelusage-basedPer user per month
Free tierYesNo
PlatformsWeb, Mobile, Messaging apps, Voice assistantsWeb, iOS, Android, API
CategoryLive ChatCustomer Support
Founded1998Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Dialogflow

  • NLU and NLG
  • Multi-language support
  • Integration with Google services
  • Webhooks
  • Google Cloud
  • Slack
  • Facebook
  • Telegram

Only in UJET

  • Smartphone-native channels
  • Omnichannel routing
  • Google CCAI integration
  • Agent workspace
  • Biometric and device authentication
  • Co-browse
  • Outbound dialler
  • Workforce management add-on

What people use each for

The jobs each tool is most often brought in to do.

Google Dialogflow

  • Customer engagementnot UJET
  • Lead generationnot UJET
  • Customer supportnot UJET
  • Sales automationnot UJET

UJET

  • A consumer app company whose support cases are resolved faster when the customer can attach a photo or screen recording from the phone they are already holdingnot Google Dialogflow
  • A Google Cloud shop that wants Dialogflow CX bots and a contact centre on the same platform without stitching two vendors togethernot Google Dialogflow
  • A retail or utilities contact centre that needs verified caller identity without knowledge-based authentication questionsnot Google Dialogflow
  • A support organisation of 100 to 600 seats that wants a published per-seat list price to benchmark against a Genesys or NICE renewal quotenot Google Dialogflow

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Dialogflow

  • Usage-based pricing expected but specific rates not confirmed
  • Free tier details not documented in available content

UJET

  • The published tier prices exclude nearly every channel, so chat, email, SMS and social cost 10 USD per seat each on top and conversational AI is quoted separately, meaning a realistic omnichannel seat lands well above the advertised 99 USD.
  • Workforce management is a 30 USD per seat add-on rather than a platform capability, so a contact centre buying UJET for its full stack pays roughly a third again on top of the Pro rate before any AI.
  • UJET supplies the technology behind Google Cloud Contact Center AI Platform while Google simultaneously expands its own Customer Engagement Suite, a partner-competitor overlap that analysts have publicly warned could cannibalise UJET, and it introduces roadmap risk into a multi-year contract.
  • The smartphone-native premise only pays off if your customers actually contact you from a mobile app you control; organisations whose volume arrives by inbound telephone number from landlines and desktop web get little benefit from the differentiating features.
  • UJET is materially smaller than NICE, Genesys and Five9, so the partner and consultancy ecosystem for complex integrations, custom reporting and specialist routing design is thinner, and niche requirements more often become professional services line items.
  • UJET sold its own professional services business unit to Onix in July 2025, so implementation and services delivery on a new contract may run through a third party rather than the vendor itself, which changes who is accountable when a deployment slips.

Pricing, plan by plan

Google Dialogflow

Free
  • Free TierFree
    • 100 requests/day
    • Basic NLU
  • Standard$0.005/month
    • Pay per request
    • Advanced features
  • Enterprise$undefined/month
    • Custom SLAs
    • Dedicated support

UJET

$65/month
  • Basic$65/month
    • Voice
    • Agent workspace
    • Standard routing
  • Digital$69/month
    • Digital channels
    • Agent workspace
    • Routing
  • Pro$99/month
    • Everything in Basic
    • Advanced routing
    • Advanced reporting
  • Enterprise$120/month
    • Everything in Pro
    • Enterprise security controls
    • SSO

Which should you pick?

Choose Google Dialogflow if

  • You need nlu and nlg.
  • You want to start without paying.
  • You work on Web, Mobile, Messaging apps, Voice assistants.
  • You also want multi-language support.

Choose UJET if

  • You need smartphone-native channels.
  • You work on Web, iOS, Android, API.
  • You also want omnichannel routing.

Questions people ask

Is Google Dialogflow or UJET better?
Neither clearly leads. Google Dialogflow starts at Free and UJET at $65/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Dialogflow or UJET?
Google Dialogflow has a free tier; the other does not. Paid plans start at Free for Google Dialogflow and $65/month for UJET.
Does Google Dialogflow or UJET run on more platforms?
Google Dialogflow runs on Web, Mobile, Messaging apps, Voice assistants. UJET runs on Web, iOS, Android, API.
Can I use Google Dialogflow for free?
Yes. Google Dialogflow has a free tier, so you can try it without paying. UJET starts at $65/month.
What is Google Dialogflow best used for?
Google Dialogflow is most often used for customer engagement, lead generation, customer support, sales automation. Of those, customer engagement and lead generation are not what UJET is typically brought in for.
What can Google Dialogflow do that UJET cannot?
Google Dialogflow covers NLU and NLG, Multi-language support, Integration with Google services, Webhooks. UJET covers Smartphone-native channels, Omnichannel routing, Google CCAI integration, Agent workspace.

Answered from the vendors’ own pages

Google Dialogflow: How is Google Dialogflow priced?

Dialogflow uses usage-based pricing through Google Cloud. Costs vary based on the number of requests, interactions, or queries depending on the specific Dialogflow edition (Standard or Enterprise).

Source
UJET: Is UJET the same product as Google Cloud Contact Center AI Platform?

Effectively yes at the platform layer. Google resells UJET technology under its own brand, which is why Dialogflow integration is native rather than bolted on.

Google Dialogflow: Does Google Dialogflow offer a free tier?

Google Cloud typically provides free tier access for Dialogflow, but specific free quota limits depend on the Dialogflow edition and must be verified in the Google Cloud Console.

Source
UJET: What does a realistic omnichannel seat cost?

Add the channel add-ons to the tier price. Pro at 99 USD plus chat, email, SMS and social at 10 USD each is 139 USD per seat per month before any AI or workforce management.

Google Dialogflow: What factors affect Dialogflow pricing beyond request volume?

Dialogflow pricing depends on request volume, concurrent users, AI model complexity, data processing volume, and additional features or third-party integrations used.

Source
UJET: Does UJET include workforce management?

No. It is a separate add-on at 30 USD per user per month, so many buyers pair UJET with a dedicated WFM tool instead.

Google Dialogflow: Where can I find exact Dialogflow pricing rates for my use case?

Exact per-query pricing and free tier limits are documented in the Google Cloud Console under Dialogflow billing. Regional pricing variations apply, and enterprise customers can contact Google Cloud sales.

Source
UJET: How large a contact centre does it suit?

It is realistic from roughly 50 seats upward, and most commonly deployed in the 100 to 600 seat range rather than at several-thousand-seat scale.

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