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Marketing · head to head

Fathom Analytics vs Private Internet Access

Fathom Analytics logo

Fathom Analytics

Marketing

Website analytics made simple

From
$14/month
Rated
-
P

Private Internet Access

Cybersecurity

Long-standing VPN service with a large server network and flexible multi-year plans

From
$11.99/month
Rated
-

The short version

  • Each has a real cost: Fathom Analytics there is no free tier, only a 7 day trial; Private Internet Access monthly plan is priced noticeably higher than the discounted multi-year commitments, penalizing short-term users.
  • They diverge on capability: Fathom Analytics covers Page view tracking, Private Internet Access covers Split tunneling.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Fathom Analytics and Private Internet Access actually diverge.

Attributes where Fathom Analytics and Private Internet Access differ
AttributeFathom AnalyticsPrivate Internet Access
Starting price$14/month$11.99/month
PlatformsWebwindows, mac, linux, ios, android
CategoryMarketingCybersecurity
Founded2014Unknown

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • Web support

Only in Private Internet Access

  • Split tunneling
  • Kill switch
  • Ad and tracker blocking
  • Dedicated IP add-on
  • Bundled antivirus add-on

What people use each for

The jobs each tool is most often brought in to do.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot Private Internet Access
  • A lightweight Google Analytics replacementnot Private Internet Access
  • Tracking many sites from one accountnot Private Internet Access
  • Long-term historical reporting while subscribednot Private Internet Access

Private Internet Access

  • Encrypting traffic on public Wi-Fi with a kill switchnot Fathom Analytics
  • Blocking ads and trackers network-wide via MACEnot Fathom Analytics
  • Maintaining a consistent connection identity with a dedicated IP add-onnot Fathom Analytics
  • Committing to a long-term plan for a lower effective monthly ratenot Fathom Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

Private Internet Access

  • Monthly plan is priced noticeably higher than the discounted multi-year commitments, penalizing short-term users.
  • Dedicated IP and antivirus are paid add-ons rather than included features.
  • Headquartered in a jurisdiction whose privacy reputation some competitors market against, despite audited no-logs claims.
  • App interface is less streamlined than some higher-priced premium VPN competitors.

Pricing, plan by plan

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

Private Internet Access

$11.99/month
  • Monthly$11.99/month
    • Billed month to month
    • Full server network access
    • 30-day money-back guarantee
  • 1-Year$3.1/month
    • Billed annually at $37.19
    • Full server network access
  • 2-Year$2.19/month
    • Lowest advertised rate, billed every 2 years
    • Full server network access

Which should you pick?

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.

Choose Private Internet Access if

  • You need split tunneling.
  • You work on windows, mac, linux, ios, android.
  • You also want kill switch.

Questions people ask

Is Fathom Analytics or Private Internet Access better?
Neither clearly leads. Fathom Analytics starts at $14/month and Private Internet Access at $11.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fathom Analytics or Private Internet Access?
Fathom Analytics starts at $14/month and Private Internet Access at $11.99/month.
Does Fathom Analytics or Private Internet Access run on more platforms?
Fathom Analytics runs on Web. Private Internet Access runs on windows, mac, linux, ios, android.
What is Fathom Analytics best used for?
Fathom Analytics is most often used for privacy-focused web analytics without cookie banners, a lightweight google analytics replacement, tracking many sites from one account, long-term historical reporting while subscribed. Of those, privacy-focused web analytics without cookie banners and a lightweight google analytics replacement are not what Private Internet Access is typically brought in for.
What can Fathom Analytics do that Private Internet Access cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. Private Internet Access covers Split tunneling, Kill switch, Ad and tracker blocking, Dedicated IP add-on.

Answered from the vendors’ own pages

Fathom Analytics: How much does Fathom Analytics cost?

Fathom's entry-level plan costs $45/month for up to 500,000 pageviews. Higher volume tiers exist (1M, 2M, 10M, 25M+ pageviews) with custom pricing. Yearly billing provides 2 months free.

Source
Fathom Analytics: Is there a free trial for Fathom Analytics?

Yes, Fathom offers a 7-day free trial. There is no free tier after the trial ends.

Source
Fathom Analytics: What happens if my pageviews exceed my plan limit?

Fathom handles usage overage graciously, only upgrading your plan after two consecutive months over your limit. There are no immediate overage charges.

Source
Fathom Analytics: Can I add extra sites to my Fathom plan?

Yes, extra sites cost $10/month per 50-site pack, or $100/year (which includes two months free). All plans include a minimum of 50 included sites.

Source
Fathom Analytics: Can I cancel Fathom without a long contract?

Yes, there are no contracts and cancellation is flexible. Fathom does not lock customers into agreements.

Source
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