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Cybersecurity · head to head

BigID vs Private Internet Access

BigID logo

BigID

Cybersecurity

Data discovery and classification across cloud, on-premise and unstructured stores

From
On request
Rated
-
P

Private Internet Access

Cybersecurity

Long-standing VPN service with a large server network and flexible multi-year plans

From
$11.99/month
Rated
-

The short version

  • Each has a real cost: BigID pricing scales with data sources and volume, so the cost rises exactly as the estate you need to scan grows, and the modules shown in a demo, including AI security posture and headless deployment, are frequently separate licences that appear only in the final quote.; Private Internet Access monthly plan is priced noticeably higher than the discounted multi-year commitments, penalizing short-term users.
  • They diverge on capability: BigID covers Structured and unstructured scanning, Private Internet Access covers Split tunneling.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which BigID and Private Internet Access actually diverge.

Attributes where BigID and Private Internet Access differ
AttributeBigIDPrivate Internet Access
Starting priceOn request$11.99/month
Pricing modelquotesubscription
PlatformsWeb, API, Self-hostedwindows, mac, linux, ios, android

Identical on both: free tier (No), user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in BigID

  • Structured and unstructured scanning
  • Identity correlation
  • Data security posture management
  • Access intelligence
  • Privacy request support
  • Retention and minimisation
  • AI data controls
  • Policy and remediation workflow

Only in Private Internet Access

  • Split tunneling
  • Kill switch
  • Ad and tracker blocking
  • Dedicated IP add-on
  • Bundled antivirus add-on

What people use each for

The jobs each tool is most often brought in to do.

BigID

  • A bank that has to prove which of thirty year old file shares contain customer identifiers before a data centre migrationnot Private Internet Access
  • A privacy team that cannot fulfil deletion requests because nobody knows which unstructured stores hold a given customer’s recordsnot Private Internet Access
  • A security team wanting to find sensitive data sitting in publicly readable object storage buckets before an attacker doesnot Private Internet Access
  • A company building retrieval augmented AI that must exclude regulated personal data from the index it feeds to a modelnot Private Internet Access

Private Internet Access

  • Encrypting traffic on public Wi-Fi with a kill switchnot BigID
  • Blocking ads and trackers network-wide via MACEnot BigID
  • Maintaining a consistent connection identity with a dedicated IP add-onnot BigID
  • Committing to a long-term plan for a lower effective monthly ratenot BigID

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BigID

  • Pricing scales with data sources and volume, so the cost rises exactly as the estate you need to scan grows, and the modules shown in a demo, including AI security posture and headless deployment, are frequently separate licences that appear only in the final quote.
  • Scanning large unstructured estates is slow and computationally expensive, so most organisations sample rather than scan everything, which reintroduces uncertainty into the very question they bought the tool to settle.
  • Classification accuracy on messy unstructured content requires tuning, and out of the box false positives on things like reference numbers create a large triage backlog that a small governance team cannot clear.
  • It discovers and reports but does not remediate, so realising value requires a separate process and often separate tooling to actually delete, restrict or move the data it flags.
  • It is built for large enterprises and both the price and the administrative overhead are disproportionate below a few thousand employees, where a lighter DSPM tool covers the security use case for far less.

Private Internet Access

  • Monthly plan is priced noticeably higher than the discounted multi-year commitments, penalizing short-term users.
  • Dedicated IP and antivirus are paid add-ons rather than included features.
  • Headquartered in a jurisdiction whose privacy reputation some competitors market against, despite audited no-logs claims.
  • App interface is less streamlined than some higher-priced premium VPN competitors.

Pricing, plan by plan

BigID

On request
  • BigID Platform$undefined/year
    • Priced by number of data sources and data volume
    • Discovery and classification core
    • Optional DSPM, access intelligence and AI security modules licensed separately

Private Internet Access

$11.99/month
  • Monthly$11.99/month
    • Billed month to month
    • Full server network access
    • 30-day money-back guarantee
  • 1-Year$3.1/month
    • Billed annually at $37.19
    • Full server network access
  • 2-Year$2.19/month
    • Lowest advertised rate, billed every 2 years
    • Full server network access

Which should you pick?

Choose BigID if

  • You need structured and unstructured scanning.
  • You work on Web, API, Self-hosted.
  • You also want identity correlation.

Choose Private Internet Access if

  • You need split tunneling.
  • You work on windows, mac, linux, ios, android.
  • You also want kill switch.

Questions people ask

Is BigID or Private Internet Access better?
Neither clearly leads. BigID starts at On request and Private Internet Access at $11.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BigID or Private Internet Access?
BigID starts at On request and Private Internet Access at $11.99/month.
Does BigID or Private Internet Access run on more platforms?
BigID runs on Web, API, Self-hosted. Private Internet Access runs on windows, mac, linux, ios, android.
What is BigID best used for?
BigID is most often used for a bank that has to prove which of thirty year old file shares contain customer identifiers before a data centre migration, a privacy team that cannot fulfil deletion requests because nobody knows which unstructured stores hold a given customer’s records, a security team wanting to find sensitive data sitting in publicly readable object storage buckets before an attacker does, a company building retrieval augmented ai that must exclude regulated personal data from the index it feeds to a model. Of those, a bank that has to prove which of thirty year old file shares contain customer identifiers before a data centre migration and a privacy team that cannot fulfil deletion requests because nobody knows which unstructured stores hold a given customer’s records are not what Private Internet Access is typically brought in for.
What can BigID do that Private Internet Access cannot?
BigID covers Structured and unstructured scanning, Identity correlation, Data security posture management, Access intelligence. Private Internet Access covers Split tunneling, Kill switch, Ad and tracker blocking, Dedicated IP add-on.

Answered from the vendors’ own pages

BigID: What does BigID cost?

It is quoted by data source count and volume. Reported contracts run from roughly 15,000 to 175,000 US dollars a year, and add-on modules such as AI security posture are licensed on top.

BigID: Does it handle unstructured data?

Yes, and that is its main advantage. It classifies data in files and shares and correlates findings back to individuals, not just to data types.

BigID: Will it delete the data it finds?

Not by itself in most deployments. It identifies and routes findings; deletion and remediation happen through your own processes or connected systems.

BigID: Is it a privacy tool or a security tool?

Both are sold from the same discovery core. Buyers increasingly come from security wanting data security posture management rather than from legal wanting privacy.

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