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Marketing · head to head

Fathom Analytics vs TunnelBear

Fathom Analytics logo

Fathom Analytics

Marketing

Website analytics made simple

From
$14/month
Rated
-
T

TunnelBear

Cybersecurity

Consumer VPN with a limited free tier and a bear-themed, beginner-friendly app

From
Free
Rated
-

The short version

  • Only TunnelBear has a free tier, so it costs nothing to try first.
  • Each has a real cost: Fathom Analytics there is no free tier, only a 7 day trial; TunnelBear free plan's data cap is small compared to competitors offering more generous free allowances.
  • They diverge on capability: Fathom Analytics covers Page view tracking, TunnelBear covers Encrypted VPN tunnel.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Fathom Analytics and TunnelBear actually diverge.

Attributes where Fathom Analytics and TunnelBear differ
AttributeFathom AnalyticsTunnelBear
Starting price$14/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWebwindows, mac, linux, ios, android
CategoryMarketingCybersecurity
Founded2014Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • Web support

Only in TunnelBear

  • Encrypted VPN tunnel
  • Server location switching
  • GhostBear obfuscation
  • Browser extensions
  • Teams account management

What people use each for

The jobs each tool is most often brought in to do.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot TunnelBear
  • A lightweight Google Analytics replacementnot TunnelBear
  • Tracking many sites from one accountnot TunnelBear
  • Long-term historical reporting while subscribednot TunnelBear

TunnelBear

  • Casual browsing protection on public Wi-Finot Fathom Analytics
  • Occasional geo-unblocking with a light free allowancenot Fathom Analytics
  • Bypassing network-level VPN blocking via obfuscationnot Fathom Analytics
  • Managing VPN access for a small team with centralized billingnot Fathom Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

TunnelBear

  • Free plan's data cap is small compared to competitors offering more generous free allowances.
  • Lacks advanced features like dedicated IP addresses or split-tunneling controls found in some rival VPNs.
  • Server network is smaller than large competitors like NordVPN or ExpressVPN.
  • No standalone router-level app, limiting whole-network protection options.

Pricing, plan by plan

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

TunnelBear

Free
  • FreeFree
    • 2GB of data per month
    • Access to VPN servers
    • Unlimited devices
  • Unlimited$9.99/month
    • Unlimited monthly data
    • All server locations
    • Cheaper on annual/3-year billing
  • Teams$undefined/month
    • Unlimited data
    • 5 connected devices per user
    • Dedicated account manager

Which should you pick?

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.

Choose TunnelBear if

  • You need encrypted vpn tunnel.
  • You want to start without paying.
  • You work on windows, mac, linux, ios, android.
  • You also want server location switching.

Questions people ask

Is Fathom Analytics or TunnelBear better?
Neither clearly leads. Fathom Analytics starts at $14/month and TunnelBear at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fathom Analytics or TunnelBear?
TunnelBear has a free tier; the other does not. Paid plans start at $14/month for Fathom Analytics and Free for TunnelBear.
Does Fathom Analytics or TunnelBear run on more platforms?
Fathom Analytics runs on Web. TunnelBear runs on windows, mac, linux, ios, android.
Can I use TunnelBear for free?
Yes. TunnelBear has a free tier, so you can try it without paying. Fathom Analytics starts at $14/month.
What is Fathom Analytics best used for?
Fathom Analytics is most often used for privacy-focused web analytics without cookie banners, a lightweight google analytics replacement, tracking many sites from one account, long-term historical reporting while subscribed. Of those, privacy-focused web analytics without cookie banners and a lightweight google analytics replacement are not what TunnelBear is typically brought in for.
What can Fathom Analytics do that TunnelBear cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. TunnelBear covers Encrypted VPN tunnel, Server location switching, GhostBear obfuscation, Browser extensions.

Answered from the vendors’ own pages

Fathom Analytics: How much does Fathom Analytics cost?

Fathom's entry-level plan costs $45/month for up to 500,000 pageviews. Higher volume tiers exist (1M, 2M, 10M, 25M+ pageviews) with custom pricing. Yearly billing provides 2 months free.

Source
Fathom Analytics: Is there a free trial for Fathom Analytics?

Yes, Fathom offers a 7-day free trial. There is no free tier after the trial ends.

Source
Fathom Analytics: What happens if my pageviews exceed my plan limit?

Fathom handles usage overage graciously, only upgrading your plan after two consecutive months over your limit. There are no immediate overage charges.

Source
Fathom Analytics: Can I add extra sites to my Fathom plan?

Yes, extra sites cost $10/month per 50-site pack, or $100/year (which includes two months free). All plans include a minimum of 50 included sites.

Source
Fathom Analytics: Can I cancel Fathom without a long contract?

Yes, there are no contracts and cancellation is flexible. Fathom does not lock customers into agreements.

Source
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