Softwr

Nonprofits · head to head

EveryAction vs GiveSmart

EveryAction logo

EveryAction

Nonprofits

Integrated CRM and digital marketing for nonprofits

From
On request
Rated
-
Full reviewWebsite
GiveSmart logo

GiveSmart

Nonprofits

Mobile bidding and event fundraising for charity auctions and galas

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: EveryAction now sold as part of Bonterra rather than as EveryAction; everyaction.com redirects to bonterratech.com; GiveSmart licensing is annual while many buyers run a single event a year, so the effective cost per event is far higher than the annual figure makes it look.
  • They diverge on capability: EveryAction covers Donor management, GiveSmart covers Mobile bidding.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which EveryAction and GiveSmart actually diverge.

Attributes where EveryAction and GiveSmart differ
AttributeEveryActionGiveSmart
Pricing modelsubscriptionquote
PlatformsWeb, Mobile-responsiveWeb, iOS, Android
Founded2007Unknown

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in EveryAction

  • Donor management
  • Email campaigns
  • Digital marketing
  • Multi-channel engagement
  • Reporting
  • Stripe
  • PayPal
  • Salesforce

Only in GiveSmart

  • Mobile bidding
  • Auction management
  • Ticketing and check in
  • Text to give
  • Paddle raise and appeals
  • Payment settlement

What people use each for

The jobs each tool is most often brought in to do.

EveryAction

  • Business operationsnot GiveSmart
  • Productivitynot GiveSmart
  • Automationnot GiveSmart

GiveSmart

  • A hospital or school foundation running an annual gala with a live and silent auctionnot EveryAction
  • An organisation losing revenue to uncollected pledges after event nightnot EveryAction
  • A charity running several auction events a year that can amortise an annual licencenot EveryAction
  • A team wanting bidding, check in and payment settlement handled by one system on the nightnot EveryAction

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

EveryAction

  • Now sold as part of Bonterra rather than as EveryAction; everyaction.com redirects to bonterratech.com
  • Pricing is not published

GiveSmart

  • Licensing is annual while many buyers run a single event a year, so the effective cost per event is far higher than the annual figure makes it look.
  • Pricing is not published, and quotes commonly separate the licence, payment processing, hardware and event night staffing, so the first number a buyer sees is rarely the total.
  • On site technical support and equipment are usually extra, and organisations that decline them discover that event night is the worst possible time to be self supporting.
  • It is event software rather than a donor CRM, so guest and bidder data has to be pushed into the CRM afterwards or the relationship built at the gala is not retained.
  • Consolidation under Community Brands means several nominally competing products share an owner, which reduces the negotiating leverage a buyer thinks a shortlist gives them.

Pricing, plan by plan

EveryAction

On request
  • Professional$90/month
    • Donor management
    • Email campaigns
  • EnterpriseFree
    • Advanced integrations
    • Custom reporting
    • Dedicated support

GiveSmart

On request
  • GiveSmart$undefined/year
    • Quoted as an annual licence rather than per event
    • Payment processing charged separately on funds raised
    • On site staffing, hardware and additional event support quoted as add ons

Which should you pick?

Choose EveryAction if

  • You need donor management.
  • You work on Web, Mobile-responsive.
  • You also want email campaigns.
EveryAction review

Choose GiveSmart if

  • You need mobile bidding.
  • You work on Web, iOS, Android.
  • You also want auction management.
GiveSmart review

Questions people ask

Is EveryAction or GiveSmart better?
Neither clearly leads. EveryAction starts at On request and GiveSmart at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, EveryAction or GiveSmart?
EveryAction starts at On request and GiveSmart at On request.
Does EveryAction or GiveSmart run on more platforms?
EveryAction runs on Web, Mobile-responsive. GiveSmart runs on Web, iOS, Android.
What is EveryAction best used for?
EveryAction is most often used for business operations, productivity, automation. Of those, business operations and productivity are not what GiveSmart is typically brought in for.
What can EveryAction do that GiveSmart cannot?
EveryAction covers Donor management, Email campaigns, Digital marketing, Multi-channel engagement. GiveSmart covers Mobile bidding, Auction management, Ticketing and check in, Text to give.

Answered from the vendors’ own pages

GiveSmart: Is GiveSmart priced per event?

It is normally an annual licence, so organisations running one event a year carry the full cost against one night.

GiveSmart: Who owns GiveSmart?

Community Brands, the private equity backed nonprofit and association software group that also owns MemberClicks.

GiveSmart: Does it replace our donor database?

No. It captures bidders and guests at an event and needs to feed a CRM afterwards.

GiveSmart: What is the actual benefit over paper bid sheets?

Bidding continues across the room and payment settles before guests leave, which is where paper auctions lose money.

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