Sales Enablement · head to head
Default vs Potion
Default
Sales Enablement
Inbound lead routing, enrichment and scheduling in one workflow layer
- From
- On request
- Rated
- -
Potion
Sales Enablement
AI video prospecting that generates one personalised video per prospect from a single recording
- From
- $99/month
- Rated
- -
The short version
- Each has a real cost: Default pricing is not published and the reported structure is a monthly platform fee before any seats, so a small team pays a meaningful minimum regardless of volume and the tool only makes economic sense at some scale.; Potion synthetic personalisation works partly because it surprises the recipient, and that surprise decays as the technique spreads, so response rate uplift should be measured monthly as a decaying asset rather than assumed from the first quarter.
- They diverge on capability: Default covers Inbound routing, Potion covers Dynamic AI videos.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Default and Potion actually diverge.
Identical on both: free tier (No), user rating (Not yet rated), category (Sales Enablement).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Default
- Inbound routing
- Native scheduling
- Waterfall enrichment
- Lead scoring
- CRM hygiene
- Outbound signals
- MCP endpoint
Only in Potion
- Dynamic AI videos
- Voice and face cloning
- Per prospect landing pages
- CRM and sequencer integration
- Engagement tracking
- Workspace pricing
- AI video templates
What people use each for
The jobs each tool is most often brought in to do.
Default
- A B2B software company losing inbound leads between form submission and a booked meeting because routing and scheduling are separate toolsnot Potion
- A revenue operations team consolidating a scheduler, a routing tool, an enrichment vendor and an automation layer into one contractnot Potion
- A sales organisation with complex territory rules that needs routing decisions to be auditable when a representative disputes an assignmentnot Potion
- A team that wants enrichment and ideal customer profile scoring applied before a lead reaches a representative, rather than cleaned up afterwardsnot Potion
Potion
- An outbound team of five or more where per seat video tools have become the largest line in the sales tooling budget and workspace pricing is cheapernot Default
- A representative running a high volume cold email sequence who wants a personalised video opening on every send without recording each onenot Default
- An agency running outbound for several clients from one workspace, where seat based pricing penalises the modelnot Default
- A sales team testing whether personalised video lifts reply rates before committing to a per seat video platformnot Default
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Default
- Pricing is not published and the reported structure is a monthly platform fee before any seats, so a small team pays a meaningful minimum regardless of volume and the tool only makes economic sense at some scale.
- Seats are split into user seats and routing seats at different prices, which makes headcount planning awkward and means an organisation can be surprised by which roles turn out to need the expensive kind.
- Enrichment is credit metered, so cost rises with inbound volume exactly when the business is doing well, and a spike in form fills is also a spike in the bill.
- Consolidating routing, enrichment, scoring and scheduling into one vendor puts a single point of failure between a demo request and a sales representative, which is the highest value path in the business.
- The vendor offers budget to buy out incumbent contracts, which is effective marketing but tells you switching costs in this category are high in both directions, including out of Default later.
Potion
- Synthetic personalisation works partly because it surprises the recipient, and that surprise decays as the technique spreads, so response rate uplift should be measured monthly as a decaying asset rather than assumed from the first quarter.
- Starter caps dynamic videos at 750 a month and full AI templates at three a month, which a single active representative can exhaust, pushing small teams onto the 299 US dollar tier faster than the pricing table implies.
- Cloned voice and lip synced video sit close to a line some prospects find deceptive, and a recipient who realises the video was generated rather than recorded may react worse than to plain text.
- There is no free plan, only a seven day trial, which is a short window in which to prove response rate uplift on a cold outbound sequence where reply cycles alone can take longer than a week.
- Workspace pricing is excellent for teams but poor for a single representative, who pays 99 US dollars a month for capacity sized for a team, so solo users are the worst fit for the model.
Pricing, plan by plan
Default
On request- Default$undefined/month
- Nothing published, quoted through a demo
- Third party accounts describe a monthly platform fee before any seats are added
- Separate user seats and routing seats rather than one seat type
Potion
$99/month- Starter$99/month
- Charged per workspace, not per seat
- 750 dynamic AI videos per month
- 3 full AI video templates per month
- Professional$299/month
- Charged per workspace, not per seat
- Unlimited AI videos per month
- Per prospect landing pages and engagement tracking
Which should you pick?
Choose Potion if
- You need dynamic ai videos.
- You work on Web, Chrome.
- You also want voice and face cloning.
Questions people ask
- Is Default or Potion better?
- Neither clearly leads. Default starts at On request and Potion at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Default or Potion?
- Default starts at On request and Potion at $99/month.
- Does Default or Potion run on more platforms?
- Default runs on Web. Potion runs on Web, Chrome.
- What is Default best used for?
- Default is most often used for a b2b software company losing inbound leads between form submission and a booked meeting because routing and scheduling are separate tools, a revenue operations team consolidating a scheduler, a routing tool, an enrichment vendor and an automation layer into one contract, a sales organisation with complex territory rules that needs routing decisions to be auditable when a representative disputes an assignment, a team that wants enrichment and ideal customer profile scoring applied before a lead reaches a representative, rather than cleaned up afterwards. Of those, a b2b software company losing inbound leads between form submission and a booked meeting because routing and scheduling are separate tools and a revenue operations team consolidating a scheduler, a routing tool, an enrichment vendor and an automation layer into one contract are not what Potion is typically brought in for.
- What can Default do that Potion cannot?
- Default covers Inbound routing, Native scheduling, Waterfall enrichment, Lead scoring. Potion covers Dynamic AI videos, Voice and face cloning, Per prospect landing pages, CRM and sequencer integration.
Answered from the vendors’ own pages
Default: What does Default replace?
Typically a scheduler, a lead routing tool, an enrichment provider and part of a workflow automation layer.
Potion: Is Potion priced per seat?
No. It is priced per workspace: 99 US dollars a month for Starter and 299 for Professional, regardless of how many people use it. That is unusual in this category and decisively cheaper for larger teams.
Default: Is pricing published?
No. It is quoted, and reported structures involve a monthly platform fee plus separate user and routing seats plus metered enrichment credits.
Potion: Is there a free plan?
No. Both paid tiers include a seven day free trial, but there is no permanently free tier.
Default: Does it replace the CRM?
No. It sits in front of the CRM, routing and enriching records and keeping them clean, and it writes to Salesforce or HubSpot.
Potion: Does it clone my voice and face?
Yes. The personalised opening segment is synthesised in your cloned voice with lip synced video, while the body of the video is your original recording.
Default: Is it worth it for a small team?
Rarely. The platform fee before seats means the economics work when you are retiring several existing subscriptions.
Potion: How many videos does Starter include?
750 dynamic AI videos and three full AI video templates a month. An active outbound representative can reach that ceiling.
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