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Business Intelligence · head to head

Databox vs Earthly

Databox logo

Databox

Business Intelligence

KPI dashboards that pull from the tools you already run on

From
Free
Free plan
Yes
Visit DataboxFull review
Earthly logo

Earthly

Developer Tools

Engineering guardrails for the AI era

From
Free
Free plan
Yes
Visit EarthlyFull review

The short version

  • Earthly is free; Databox starts at $71/mo.
  • Only Databox lists pre-built dashboards; only Earthly lists policy as code.
  • Where Databox falls short: data sources are the billing unit, so cost tracks the number of tools you connect rather than the value you get from them.
  • Where Earthly falls short: pricing model not published; requires sales contact.
  • Prices and features on this page were last checked on 25 September 2026.

Where they differ

Only the attributes on which Databox and Earthly actually diverge.

Attributes where Databox and Earthly differ
AttributeDataboxEarthly
Pricing modelSubscriptionNo pricing published on website
PlatformsWeb, iOS, Android, TV and consoleWeb, API
CategoryBusiness IntelligenceDeveloper Tools
Founded20122020

Identical on both: starting price (Free), free tier (Yes).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Databox

  • Pre-built dashboards
  • Dashboard designer
  • Metric library
  • Goal tracking
  • Scorecards
  • Alerts
  • Scheduled reports
  • Client reporting

Only in Earthly

  • Policy as code
  • Multi-stage enforcement
  • AI agent governance
  • Repository-wide policies
  • Incident response automation
  • Compliance management
  • Earthfiles build tool
  • Satellites

What people use each for

The jobs each tool is most often brought in to do.

Databox

  • Watching marketing, sales and finance KPIs from separate SaaS tools on one shared dashboardnot Earthly
  • Agencies reporting campaign performance to many clients without rebuilding a report per accountnot Earthly
  • Putting a live KPI board on an office TV or a recurring email to a leadership teamnot Earthly
  • Replacing a manually maintained spreadsheet that someone updates from tool exports each weeknot Earthly
  • Tracking goals and getting alerted when a metric moves past a thresholdnot Earthly

Earthly

  • Enforcing engineering standards across AI and human developersnot Databox
  • Automating incident response procedures across all repositoriesnot Databox
  • Embedding compliance requirements into development workflowsnot Databox
  • Standardizing build processes with Earthfilesnot Databox

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Databox

  • Data sources are the billing unit, so cost tracks the number of tools you connect rather than the value you get from them
  • The $71 Analyst plan is a single seat: adding even a second person means the $199 Core plan, a 2.8x jump
  • AI credits are metered monthly, from 50 on Free to 1,000 on Scale, so heavier AI use pushes you up a tier
  • Every published price assumes annual billing; monthly billing forfeits the advertised 20% saving
  • Free and Analyst plans sync daily and hourly respectively, so neither suits anything close to real-time monitoring
  • It is a dashboarding layer, not a warehouse: there is no transformation or modelling step for messy source data

Earthly

  • Pricing model not published; requires sales contact
  • Earthly Lunar is a recent launch (2025) with limited track record
  • Primarily GitHub-focused; limited integration with other platforms
  • No public documentation on pricing or feature tiers

Pricing, plan by plan

Databox

Free
  • FreeFree
    • 3 data sources
    • 1 user
    • 50 AI credits per month
  • Analyst$71/mo
    • 5 data sources
    • 1 user
    • 150 AI credits per month
  • Team - Core$199/mo
    • 10 data sources
    • 3 users
    • 500 AI credits per month
  • Team - Scale$319/mo
    • 30 data sources
    • 10 users
    • 1,000 AI credits per month

Earthly

Free

No published plan breakdown. See the Earthly review.

Which should you pick?

Choose Databox if

  • You need pre-built dashboards.
  • You want to start without paying.
  • You work on Web, iOS, Android, TV and console.
  • You also want dashboard designer.
Databox review

Choose Earthly if

  • You need policy as code.
  • You want to start without paying.
  • You work on Web, API.
  • You also want multi-stage enforcement.
Earthly review

Questions people ask

Is Databox or Earthly better?
Neither clearly leads. Databox starts at Free and Earthly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Databox or Earthly?
Databox starts at Free and Earthly at Free.
Does Databox or Earthly run on more platforms?
Databox runs on Web, iOS, Android, TV and console. Earthly runs on Web, API.
Can I use Databox for free?
Both have a free tier, so you can try either at no cost before committing.
What is Databox best used for?
Databox is most often used for watching marketing, sales and finance kpis from separate saas tools on one shared dashboard, agencies reporting campaign performance to many clients without rebuilding a report per account, putting a live kpi board on an office tv or a recurring email to a leadership team, replacing a manually maintained spreadsheet that someone updates from tool exports each week. Of those, watching marketing, sales and finance kpis from separate saas tools on one shared dashboard and agencies reporting campaign performance to many clients without rebuilding a report per account are not what Earthly is typically brought in for.
What can Databox do that Earthly cannot?
Databox covers Pre-built dashboards, Dashboard designer, Metric library, Goal tracking. Earthly covers Policy as code, Multi-stage enforcement, AI agent governance, Repository-wide policies.

Answered from the vendors’ own pages

Databox: How much does Databox cost?

Databox has a free forever plan with 3 data sources and 1 user. Paid plans are Analyst at $71 per month, Team Core at $199 per month and Team Scale at $319 per month, with an Agency plan from $79 per month plus $20 client packs and a Custom tier on request. All prices are billed annually; monthly billing forfeits the 20% annual saving.

Source
Earthly: What is the difference between Earthfiles and Earthly Lunar?

Earthfiles is an open-source build tool that reached 12,000 GitHub stars and is used by companies like NVIDIA, Intel, and Databricks. Earthly Lunar is a separate governance platform launched in 2025 for enforcing standards across development workflows.

Source
Databox: Does Databox have a free plan or a free trial?

Both. The Free plan is free forever and covers 3 data sources, 1 user, 50 AI credits a month and daily syncing. Paid plans also offer a 14-day free trial with no credit card required.

Source
Earthly: How does Earthly Lunar enforce standards?

Lunar converts engineering standards, compliance requirements, and processes documented in AGENTS.md files, wikis, and incident postmortems into enforceable guardrails that apply consistently across repositories and development stages.

Source
Databox: How many users does each Databox plan include?

Free and Analyst are single-user. Team Core includes 3 users and Team Scale includes 10. The Agency and Custom plans include unlimited users.

Source
Earthly: What is the pricing for Earthly Lunar?

Pricing is not published on the website. Interested customers should contact Earthly's sales team for current pricing and feature tiers.

Source
Databox: How many tools does Databox integrate with?

Databox connects to more than 130 tools, spreadsheets, databases and APIs, including HubSpot, Salesforce, Google Analytics, Google and Facebook Ads, Shopify, Stripe, QuickBooks, Google Sheets and custom API sources.

Source
Databox: How often does Databox refresh its data?

The Free plan syncs daily. Analyst, Team Core, Team Scale, Agency and Custom plans all sync hourly.

Source
Databox: Who makes Databox?

Databox, Inc., founded in 2012 by Davorin Gabrovec, who is now President and Chief Product Officer. Pete Caputa became CEO in 2017 after a decade at HubSpot. The company is headquartered in Boston, Massachusetts, with its product and engineering team based in Ptuj, Slovenia.

Source
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