Business Intelligence · head to head
DashThis vs Earthly

DashThis
Business Intelligence
Fixed-price marketing dashboards for agencies billed by dashboard, not by seat
- From
- $44/month
- Free plan
- No

Earthly
Developer Tools
Engineering guardrails for the AI era
- From
- Free
- Free plan
- Yes
The short version
- Earthly is free; DashThis starts at $44/mo.
- Only DashThis lists unlimited users; only Earthly lists policy as code.
- Where DashThis falls short: there is no free tier at all, and the fourteen day trial is short for an agency wanting to rebuild forty client reports before committing.
- Where Earthly falls short: pricing model not published; requires sales contact.
- Prices and features on this page were last checked on 31 August 2026.
Where they differ
Only the attributes on which DashThis and Earthly actually diverge.
Not yet recorded: founded for DashThis.
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in DashThis
- Unlimited users
- Preset templates
- Multi-source widgets
- Calculated widgets
- White labelling
- Scheduled delivery
- Data source library
- Comment annotations
Only in Earthly
- Policy as code
- Multi-stage enforcement
- AI agent governance
- Repository-wide policies
- Incident response automation
- Compliance management
- Earthfiles build tool
- Satellites
What people use each for
The jobs each tool is most often brought in to do.
DashThis
- A twenty-person agency that wants every account manager and every client to have a login without per-seat billingnot Earthly
- A PPC team producing the same monthly report for forty accounts and wanting it emailed automaticallynot Earthly
- An in-house marketing lead who needs one cross-channel view for the board without involving a data teamnot Earthly
- An SEO consultancy white labelling client reports under its own domain and sending addressnot Earthly
Earthly
- Enforcing engineering standards across AI and human developersnot DashThis
- Automating incident response procedures across all repositoriesnot DashThis
- Embedding compliance requirements into development workflowsnot DashThis
- Standardizing build processes with Earthfilesnot DashThis
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
DashThis
- Dashboards are the billing unit, so an agency that gives each client a summary and a channel detail view consumes its allowance at twice the expected rate and upgrades jump by roughly a hundred dollars a step
- There is no data warehouse, SQL layer or real data modelling, so anything requiring joins beyond simple multi-source widgets has to be done in another tool first
- Historical data depends on what each connected API will return, so switching to DashThis does not retroactively give you years of comparable history
- There is no free tier at all, and the fourteen day trial is short for an agency wanting to rebuild forty client reports before committing
- Visualisation options are limited to a fixed widget set, so clients who want a specific chart type or layout often cannot get it
Earthly
- Pricing model not published; requires sales contact
- Earthly Lunar is a recent launch (2025) with limited track record
- Primarily GitHub-focused; limited integration with other platforms
- No public documentation on pricing or feature tiers
Pricing, plan by plan
DashThis
$44/month- Individual$44/mo
- 3 dashboards
- 15 data sources
- Unlimited users
- Professional$139/mo
- 10 dashboards
- 40 data sources
- Unlimited users
- Business$279/mo
- 25 dashboards
- 100 data sources
- Unlimited users
- Standard$429/mo
- 50 dashboards
- 200 data sources
- Unlimited users
Earthly
FreeNo published plan breakdown. See the Earthly review.
Which should you pick?
Choose Earthly if
- You need policy as code.
- You want to start without paying.
- You work on Web, API.
- You also want multi-stage enforcement.
Questions people ask
- Is DashThis or Earthly better?
- Neither clearly leads. DashThis starts at $44/month and Earthly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, DashThis or Earthly?
- Earthly has a free tier; the other does not. Paid plans start at $44/month for DashThis and Free for Earthly.
- Does DashThis or Earthly run on more platforms?
- DashThis runs on Web. Earthly runs on Web, API.
- Can I use Earthly for free?
- Yes. Earthly has a free tier, so you can try it without paying. DashThis starts at $44/month.
- What is DashThis best used for?
- DashThis is most often used for a twenty-person agency that wants every account manager and every client to have a login without per-seat billing, a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically, an in-house marketing lead who needs one cross-channel view for the board without involving a data team, an seo consultancy white labelling client reports under its own domain and sending address. Of those, a twenty-person agency that wants every account manager and every client to have a login without per-seat billing and a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically are not what Earthly is typically brought in for.
- What can DashThis do that Earthly cannot?
- DashThis covers Unlimited users, Preset templates, Multi-source widgets, Calculated widgets. Earthly covers Policy as code, Multi-stage enforcement, AI agent governance, Repository-wide policies.
Answered from the vendors’ own pages
DashThis: Does DashThis charge per user?
No. Every plan includes unlimited users and client viewers; you pay for dashboards and data sources.
Earthly: What is the difference between Earthfiles and Earthly Lunar?
Earthfiles is an open-source build tool that reached 12,000 GitHub stars and is used by companies like NVIDIA, Intel, and Databricks. Earthly Lunar is a separate governance platform launched in 2025 for enforcing standards across development workflows.
SourceDashThis: Is there a free plan?
No. Pricing starts at 44 US dollars a month for three dashboards, after a short trial.
Earthly: How does Earthly Lunar enforce standards?
Lunar converts engineering standards, compliance requirements, and processes documented in AGENTS.md files, wikis, and incident postmortems into enforceable guardrails that apply consistently across repositories and development stages.
SourceDashThis: Can I blend data from several ad accounts?
Yes, through multi-source widgets and calculated widgets, but there is no general purpose join or SQL layer.
Earthly: What is the pricing for Earthly Lunar?
Pricing is not published on the website. Interested customers should contact Earthly's sales team for current pricing and feature tiers.
SourceDashThis: Does it white label fully?
Yes, including logo, colours, sending email address and a custom domain on the higher plans.
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- Earthly vs Dundas BI
- Earthly vs Cabin
- Earthly vs Geckoboard
- Earthly vs Glean
- Earthly vs Hebbia
- Earthly vs Holistics
- Earthly vs Jedox
- Earthly vs Logi Analytics
- Earthly vs NetBase Quid
- Earthly vs Spacelift
- Earthly vs Dagger
- Earthly vs Nixpacks
- Earthly vs Cloud Native Buildpacks
- Earthly vs OpsLevel
- Earthly vs Namespace
- Earthly vs GitLab
- Earthly vs Depot
- Earthly vs Blacksmith
- Earthly vs Jenkins
- Earthly vs WarpBuild
- Earthly vs Moonrepo
- Earthly vs Nx Cloud
- Earthly vs Pants Build
- Earthly vs Swagger UI
- Earthly vs Ansible
- Earthly vs Buildkite
- Earthly vs Kubernetes
