Business Intelligence · head to head
DashThis vs Holistics

DashThis
Business Intelligence
Fixed-price marketing dashboards for agencies billed by dashboard, not by seat
- From
- $44/month
- Rated
- -
The short version
- Each has a real cost: DashThis dashboards are the billing unit, so an agency that gives each client a summary and a channel detail view consumes its allowance at twice the expected rate and upgrades jump by roughly a hundred dollars a step.; Holistics the entry plan is $960 per month billed monthly, which is a high floor for a BI tool
- They diverge on capability: DashThis covers Unlimited users, Holistics covers Data Modeling.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which DashThis and Holistics actually diverge.
Identical on both: free tier (No), user rating (Not yet rated), category (Business Intelligence).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in DashThis
- Unlimited users
- Preset templates
- Multi-source widgets
- Calculated widgets
- White labelling
- Scheduled delivery
- Data source library
- Comment annotations
Only in Holistics
- Data Modeling
- Version Control
- Scheduling
- Caching
- Embedding
- BigQuery
- Snowflake
- Redshift
What people use each for
The jobs each tool is most often brought in to do.
DashThis
- A twenty-person agency that wants every account manager and every client to have a login without per-seat billingnot Holistics
- A PPC team producing the same monthly report for forty accounts and wanting it emailed automaticallynot Holistics
- An in-house marketing lead who needs one cross-channel view for the board without involving a data teamnot Holistics
- An SEO consultancy white labelling client reports under its own domain and sending addressnot Holistics
Holistics
- Modelling business metrics in a code-defined semantic layer with Git version controlnot DashThis
- Self-service exploration and dashboards for non-SQL usersnot DashThis
- Embedding analytics into a customer-facing productnot DashThis
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
DashThis
- Dashboards are the billing unit, so an agency that gives each client a summary and a channel detail view consumes its allowance at twice the expected rate and upgrades jump by roughly a hundred dollars a step.
- There is no data warehouse, SQL layer or real data modelling, so anything requiring joins beyond simple multi-source widgets has to be done in another tool first.
- Historical data depends on what each connected API will return, so switching to DashThis does not retroactively give you years of comparable history.
- There is no free tier at all, and the fourteen day trial is short for an agency wanting to rebuild forty client reports before committing.
- Visualisation options are limited to a fixed widget set, so clients who want a specific chart type or layout often cannot get it.
Holistics
- The entry plan is $960 per month billed monthly, which is a high floor for a BI tool
- Every plan includes only the first 10 users, with additional users charged at $15 per month each on Entry and Standard and $18 on the Security Compliance Suite
- The Entry plan caps reports at 100, and each additional 100 reports costs $120 per month
- Google SSO requires the Standard plan at $1,200 per month; enterprise SSO with SAML and SCIM provisioning requires the Security Compliance Suite at $2,400 per month
- Row-based access control, IP whitelisting, pass-through authentication and user activity monitoring are all Security Compliance Suite features
- Connecting Git version control to your own repository requires Standard; Entry only gets Holistics-hosted Git
- White labelling, dynamic row-level permissions and unlimited dashboard viewers for embedded analytics are Custom Plan only, with no published price
- Bank payments and custom payment terms are Custom Plan only, and custom infosec or legal paperwork is Enterprise plan only
- The two months off discount requires yearly billing
Pricing, plan by plan
DashThis
$44/month- Individual$44/month
- 3 dashboards
- 15 data sources
- Unlimited users
- Professional$139/month
- 10 dashboards
- 40 data sources
- Unlimited users
- Business$279/month
- 25 dashboards
- 100 data sources
- Unlimited users
- Standard$429/month
- 50 dashboards
- 200 data sources
- Unlimited users
Holistics
$800/month- Entry$800/month
- 100 reports
- First 10 users included
- Core self-service analytics
- Standard$1000/month
- Unlimited reports
- First 10 users included
- Custom charts
- Security Compliance Suite$2000/month
- Unlimited reports
- First 10 users included
- Granular access controls
Which should you pick?
Choose Holistics if
- You need data modeling.
- You work on Web, Cloud.
- You also want version control.
Questions people ask
- Is DashThis or Holistics better?
- Neither clearly leads. DashThis starts at $44/month and Holistics at $800/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, DashThis or Holistics?
- DashThis starts at $44/month and Holistics at $800/month.
- Does DashThis or Holistics run on more platforms?
- DashThis runs on Web. Holistics runs on Web, Cloud.
- What is DashThis best used for?
- DashThis is most often used for a twenty-person agency that wants every account manager and every client to have a login without per-seat billing, a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically, an in-house marketing lead who needs one cross-channel view for the board without involving a data team, an seo consultancy white labelling client reports under its own domain and sending address. Of those, a twenty-person agency that wants every account manager and every client to have a login without per-seat billing and a ppc team producing the same monthly report for forty accounts and wanting it emailed automatically are not what Holistics is typically brought in for.
- What can DashThis do that Holistics cannot?
- DashThis covers Unlimited users, Preset templates, Multi-source widgets, Calculated widgets. Holistics covers Data Modeling, Version Control, Scheduling, Caching.
Answered from the vendors’ own pages
DashThis: Does DashThis charge per user?
No. Every plan includes unlimited users and client viewers; you pay for dashboards and data sources.
Holistics: How much do additional Holistics users cost?
Additional users cost $12.50 per month (yearly billing) or $15 per month (monthly billing) for Entry/Standard plans, and $15-18 per month for Security Suite.
SourceDashThis: Is there a free plan?
No. Pricing starts at 44 US dollars a month for three dashboards, after a short trial.
Holistics: Can I purchase additional reports on Holistics?
Yes, additional 100-report blocks cost $100 per month (yearly) or $120 per month (monthly billing).
SourceDashThis: Can I blend data from several ad accounts?
Yes, through multi-source widgets and calculated widgets, but there is no general purpose join or SQL layer.
Holistics: Does Holistics support multiple data centers?
Yes, Holistics supports multiple data centers in US, EU, and APAC regions with pricing available for embedded analytics with unlimited dashboard viewers.
SourceDashThis: Does it white label fully?
Yes, including logo, colours, sending email address and a custom domain on the higher plans.
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