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Marketing · head to head

Convert vs Kameleoon

Convert logo

Convert

Marketing

A/B testing platform for enterprises

From
Free
Rated
-
Kameleoon logo

Kameleoon

Testing

A/B testing and feature experimentation with a hybrid client and server-side engine

From
On request
Rated
-

The short version

  • Only Convert has a free tier, so it costs nothing to try first.
  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Kameleoon no rate card is published. Reported entry pricing around several hundred euros a month for the limited prompt-based tier comes from third parties rather than Kameleoon, so any budget you build before contacting sales is a guess.
  • They diverge on capability: Convert covers A/B testing, Kameleoon covers Visual A/B test editor.
  • Prices and features above were last checked on 2 September 2026.

Where they differ

Only the attributes on which Convert and Kameleoon actually diverge.

Attributes where Convert and Kameleoon differ
AttributeConvertKameleoon
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
PlatformsWebWeb, iOS, Android
CategoryMarketingTesting
Founded2012Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • Web support

Only in Kameleoon

  • Visual A/B test editor
  • Server-side experimentation
  • Feature flags
  • Anti-flicker engine
  • AI personalisation
  • EU data hosting
  • Shared audiences
  • Statistics options

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B and multivariate testing for conversion optimizationnot Kameleoon
  • Full-stack experimentation on web and mobilenot Kameleoon
  • Sequential testing and statistical confidence trackingnot Kameleoon

Kameleoon

  • A European retailer whose legal team requires EU-hosted experimentation data and has ruled out US-only vendorsnot Convert
  • A team running both marketing page tests and product feature rollouts that wants one results engine rather than two disagreeing onesnot Convert
  • A media site where client-side flicker on a test variant is visibly damaging the reading experiencenot Convert
  • An organisation re-tendering experimentation after Optimizely or VWO pricing changes and wanting an independent European vendornot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

Kameleoon

  • No rate card is published. Reported entry pricing around several hundred euros a month for the limited prompt-based tier comes from third parties rather than Kameleoon, so any budget you build before contacting sales is a guess.
  • Web experimentation, feature experimentation and personalisation are licensed as separate capabilities, so the unified platform story costs materially more than the entry configuration most buyers are first quoted.
  • The partner and agency ecosystem is concentrated in France and continental Europe; a buyer in North America or Asia will find fewer implementation specialists and less community knowledge than for Optimizely or VWO.
  • The integration catalogue is smaller than the market leaders, so a stack built on less common analytics or CDP tooling may need custom work that a larger vendor would cover natively.
  • Client-side visual testing still carries the structural problems of the approach, including performance cost and single-page-application fragility; the anti-flicker engine reduces the symptom but does not remove the dependency on the DOM staying stable.

Pricing, plan by plan

Convert

Free
  • Growth$399/month
  • Pro$599/month
  • Enterprise$undefined/mo

Kameleoon

On request
  • Kameleoon$undefined/year
    • Priced on monthly tested users and features licensed
    • Web experimentation, feature experimentation and personalisation licensed separately
    • Free trial of the prompt-based experimentation feature, with data not retained afterwards

Which should you pick?

Choose Convert if

  • You need a/b testing.
  • You want to start without paying.
  • You also want multivariate testing.

Choose Kameleoon if

  • You need visual a/b test editor.
  • You work on Web, iOS, Android.
  • You also want server-side experimentation.

Questions people ask

Is Convert or Kameleoon better?
Neither clearly leads. Convert starts at Free and Kameleoon at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or Kameleoon?
Convert has a free tier; the other does not. Paid plans start at Free for Convert and On request for Kameleoon.
Does Convert or Kameleoon run on more platforms?
Convert runs on Web. Kameleoon runs on Web, iOS, Android.
Can I use Convert for free?
Yes. Convert has a free tier, so you can try it without paying. Kameleoon starts at On request.
What is Convert best used for?
Convert is most often used for a/b and multivariate testing for conversion optimization, full-stack experimentation on web and mobile, sequential testing and statistical confidence tracking. Of those, a/b and multivariate testing for conversion optimization and full-stack experimentation on web and mobile are not what Kameleoon is typically brought in for.
What can Convert do that Kameleoon cannot?
Convert covers A/B testing, Multivariate testing, Analytics, API access. Kameleoon covers Visual A/B test editor, Server-side experimentation, Feature flags, Anti-flicker engine.

Answered from the vendors’ own pages

Convert: What is the starting price for Convert?

The Growth plan starts at $399/month (or $299/month billed annually for 25% savings) with 100K monthly tested users, 5 projects, and 5 active experiences per project.

Source
Kameleoon: Does Kameleoon publish pricing?

No. Pricing depends on monthly tested users and which capabilities you licence, and requires a sales conversation.

Convert: What is the difference between Growth and Pro plans?

Both cap at 100K tested users/month, but Pro ($599/month or $420/month annual) adds 30 active projects (vs 5), unlimited experiences per project (vs 5), unlimited domains (vs 10), multivariate testing, full-stack testing, sequential testing, and phone support.

Source
Kameleoon: Can I keep data in the EU?

Yes. EU hosting and a GDPR-first consent model are among the main reasons European buyers shortlist it.

Convert: How much does the Enterprise plan cost?

Enterprise pricing is available 'on request.' It supports 1M+ monthly tested users (12M+ annually), unlimited projects, experiences, and domains, plus dedicated account manager and custom terms.

Source
Kameleoon: Does it do feature flags as well as A/B tests?

Yes, through server-side SDKs, sharing audiences and results with the visual testing side.

Convert: What is the cost to exceed my monthly tested user limit?

Growth overages cost $399 per 100K additional users. Pro/Enterprise overages cost $699 per 250K additional users. Customers can also upgrade mid-cycle at any time.

Source
Kameleoon: How does it compare with Optimizely?

Similar capability at a smaller scale. Kameleoon's advantages are European data residency and an independent vendor; Optimizely's are ecosystem size and partner availability.

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