Softwr

Nonprofits · head to head

Constant Contact vs Whatagraph

Constant Contact logo

Constant Contact

Nonprofits

Email marketing and event management

From
Free
Rated
-
Full reviewWebsite
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Constant Contact core plan started at $9.99 per month and Plus plan at $45 per month, both scaling by contact list size rather than a flat rate (Internet Archive capture, 2022); Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: Constant Contact covers Email marketing, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Constant Contact and Whatagraph actually diverge.

Attributes where Constant Contact and Whatagraph differ
AttributeConstant ContactWhatagraph
PlatformsWeb, Mobile-responsiveWeb, Mobile, Api
CategoryNonprofitsMarketing
Founded19952016

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Constant Contact

  • Email marketing
  • Event management
  • Contact management
  • Automation
  • Analytics
  • Salesforce
  • Zapier
  • Facebook

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

Both cover

  • Google Analytics

What people use each for

The jobs each tool is most often brought in to do.

Constant Contact

  • Business operationsnot Whatagraph
  • Productivitynot Whatagraph
  • Automationnot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot Constant Contact
  • Blending data from multiple ad platforms into one dashboardnot Constant Contact
  • White-labelled reporting under an agency's own brandingnot Constant Contact

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Constant Contact

  • Core plan started at $9.99 per month and Plus plan at $45 per month, both scaling by contact list size rather than a flat rate (Internet Archive capture, 2022)

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

Constant Contact

Free
  • FreeFree
    • Basic email marketing
    • Contacts up to 100
  • Plus$45/month
    • Advanced features
    • Event management
    • Automation

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose Constant Contact if

  • You need email marketing.
  • You want to start without paying.
  • You work on Web, Mobile-responsive.
  • You also want event management.
Constant Contact review

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.
Whatagraph review

Questions people ask

Is Constant Contact or Whatagraph better?
Neither clearly leads. Constant Contact starts at Free and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Constant Contact or Whatagraph?
Constant Contact starts at Free and Whatagraph at Free.
Does Constant Contact or Whatagraph run on more platforms?
Constant Contact runs on Web, Mobile-responsive. Whatagraph runs on Web, Mobile, Api.
Can I use Constant Contact for free?
Both have a free tier, so you can try either at no cost before committing.
What is Constant Contact best used for?
Constant Contact is most often used for business operations, productivity, automation. Of those, business operations and productivity are not what Whatagraph is typically brought in for.
What can Constant Contact do that Whatagraph cannot?
Constant Contact covers Email marketing, Event management, Contact management, Automation. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization. Both handle Google Analytics.

Answered from the vendors’ own pages

Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
Share

Related pages

More on Constant Contact

More on Whatagraph

Keep looking

Other head to heads