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Sales Enablement · head to head

Common Room vs Warmly

Common Room logo

Common Room

Sales Enablement

Customer and community intelligence that stitches scattered person identities into one go-to-market signal feed

From
$2500/month
Rated
-
Warmly logo

Warmly

Sales Enablement

Identifies website visitors and acts on them automatically, priced by credits from 10,000 USD a year

From
$10000/year
Rated
-

The short version

  • Each has a real cost: Common Room the entry plan is 2,500 US dollars a month billed annually, a floor of 30,000 a year, which excludes exactly the early-stage community-led companies whose signal is strongest.; Warmly individual-level identification matches only around 10 to 25 per cent of visitors, so 75 to 90 per cent of what you receive is company-level only and still requires a contact-research step, which is materially weaker than the automation narrative implies.
  • They diverge on capability: Common Room covers Person360 identity resolution, Warmly covers Website de-anonymisation.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Common Room and Warmly actually diverge.

Attributes where Common Room and Warmly differ
AttributeCommon RoomWarmly
Starting price$2500/month$10000/year
Pricing modelPer month by contact volumePer year by credit volume
PlatformsWeb, Chrome extensionWeb, API

Identical on both: free tier (No), user rating (Not yet rated), category (Sales Enablement).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Common Room

  • Person360 identity resolution
  • Community source ingestion
  • Signal alerts
  • Account and contact scoring
  • Website deanonymisation
  • RoomieAI research
  • Prospector
  • Intent data

Only in Warmly

  • Website de-anonymisation
  • Real-time alerts
  • AI Inbound Autopilot
  • Inbound chat
  • CRM relationship check
  • Intent signal aggregation
  • Automated sequences
  • Meeting routing

What people use each for

The jobs each tool is most often brought in to do.

Common Room

  • A developer tools company whose GitHub stars and Slack community contain buyers nobody has ever contacted because the handles do not match any CRM recordnot Warmly
  • A sales team that wants to be alerted when a former champion changes job to a target account, with the previous relationship attachednot Warmly
  • A marketing function trying to prove that community participation precedes pipeline, which requires joining community identity to opportunity datanot Warmly
  • A product-led business wanting to route free users who match the enterprise buyer profile to sellers based on both product usage and public activitynot Warmly

Warmly

  • A B2B software company with several thousand monthly visitors and a sales team that will act on an alert within ten minutes of a target account landing on the pricing pagenot Common Room
  • A revenue team that wants inbound chat to qualify and book meetings out of hours without hiring an offshore SDR shiftnot Common Room
  • An account-based marketing programme that needs to know which target accounts are researching before any form is fillednot Common Room
  • A sales leader who wants to surface existing relationships inside the company with a visiting account rather than starting coldnot Common Room

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Common Room

  • The entry plan is 2,500 US dollars a month billed annually, a floor of 30,000 a year, which excludes exactly the early-stage community-led companies whose signal is strongest.
  • RoomieAI and Prospector run on credit allocations rather than unlimited use, so heavy research months exhaust the budget and the workflow stops until the next cycle or an upgrade.
  • Contact ceilings of 100,000 on Essential are consumed quickly by any sizeable public community, and the overage conversation is an upgrade to a quoted tier rather than an incremental charge.
  • Identity resolution is probabilistic, so wrong merges happen, and a seller who contacts the wrong person with context from someone else does more damage than no alert at all.
  • Signal volume overwhelms teams without a defined qualification rule; most implementations that fail do so because everything became an alert and sellers stopped reading them within a month.

Warmly

  • Individual-level identification matches only around 10 to 25 per cent of visitors, so 75 to 90 per cent of what you receive is company-level only and still requires a contact-research step, which is materially weaker than the automation narrative implies.
  • The published annual figures start at 10,000 credits a month, and credit consumption scales with traffic volume, so a high-traffic site will exceed its allowance and the advertised price becomes a floor rather than a cost.
  • Individual-level de-anonymisation of EU visitors carries GDPR consent obligations that sit with you as data controller, not with Warmly, so deploying it on European traffic requires a privacy review and cookie consent design that most buyers do not budget for.
  • Match rates are eroding structurally as VPN use, browser privacy defaults and tracking restrictions spread, so the value delivered in year three of a contract will be lower than in year one for the same price.
  • Reviewers consistently report the analytics layer lacks depth for custom funnel reporting, attribution or cohort analysis, so teams that want to prove the tool paid for itself end up exporting to a warehouse to do it.

Pricing, plan by plan

Common Room

$2500/month
  • Essential$2500/month
    • 5 seats
    • 100,000 contacts
    • Person360 enrichment and identity resolution
  • Advanced$undefined/year
    • 15 seats
    • 250,000 contacts
    • RoomieAI research, 7,500 credits
  • Enterprise$undefined/year
    • 30 seats
    • 750,000 contacts
    • RoomieAI research, 10,000 credits

Warmly

$10000/year
  • AI Web-Deanonymization$10000/year
    • Website visitor identification
    • From 10,000 credits per month
    • Real-time Slack alerts
  • Inbound Chat$20000/year
    • Everything in Web-Deanonymization
    • AI website chat
    • Meeting routing
  • AI Inbound Autopilot$30000/year
    • Everything in Inbound Chat
    • Unlimited AI agents
    • Autonomous outreach
  • GTM Signals Package$10000/year
    • Job change signals
    • Third-party research intent
    • Additional signal sources

Which should you pick?

Choose Common Room if

  • You need person360 identity resolution.
  • You work on Web, Chrome extension.
  • You also want community source ingestion.

Choose Warmly if

  • You need website de-anonymisation.
  • You work on Web, API.
  • You also want real-time alerts.

Questions people ask

Is Common Room or Warmly better?
Neither clearly leads. Common Room starts at $2500/month and Warmly at $10000/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Common Room or Warmly?
Common Room starts at $2500/month and Warmly at $10000/year.
Does Common Room or Warmly run on more platforms?
Common Room runs on Web, Chrome extension. Warmly runs on Web, API.
What is Common Room best used for?
Common Room is most often used for a developer tools company whose github stars and slack community contain buyers nobody has ever contacted because the handles do not match any crm record, a sales team that wants to be alerted when a former champion changes job to a target account, with the previous relationship attached, a marketing function trying to prove that community participation precedes pipeline, which requires joining community identity to opportunity data, a product-led business wanting to route free users who match the enterprise buyer profile to sellers based on both product usage and public activity. Of those, a developer tools company whose github stars and slack community contain buyers nobody has ever contacted because the handles do not match any crm record and a sales team that wants to be alerted when a former champion changes job to a target account, with the previous relationship attached are not what Warmly is typically brought in for.
What can Common Room do that Warmly cannot?
Common Room covers Person360 identity resolution, Community source ingestion, Signal alerts, Account and contact scoring. Warmly covers Website de-anonymisation, Real-time alerts, AI Inbound Autopilot, Inbound chat.

Answered from the vendors’ own pages

Common Room: What does the entry plan actually cost?

2,500 US dollars per month billed annually, for 5 seats and 100,000 contacts. Higher tiers are quoted.

Warmly: What match rate should I actually expect?

Company-level identification is reasonably reliable, but individual-level identification lands around 10 to 25 per cent of visitors, so plan for most results to be account-level.

Common Room: Is this only for developer tools companies?

It is strongest where there is a public community to observe. Companies with no community signal get a narrower version of the product and should compare it against ordinary intent data vendors.

Warmly: How much does it cost?

Published annual prices are 10,000 USD for AI Web-Deanonymization, 20,000 for Inbound Chat and 30,000 for AI Inbound Autopilot, each starting at 10,000 credits a month, with quarterly options available.

Common Room: Does it replace ZoomInfo?

No. It is signal and identity resolution rather than a contact database, though Prospector covers some contact discovery within accounts.

Warmly: Can I use it on European traffic?

Technically yes, but individual-level identification of EU visitors triggers GDPR obligations that fall on you as controller, so it requires a legal basis and consent design before deployment.

Common Room: How are AI features metered?

By credits per tier, from 5,000 RoomieAI credits on Essential up to 10,000 on Enterprise, with Prospector credits counted separately.

Warmly: Is there a free or SMB tier?

Not meaningfully. The commercial model starts at a five-figure annual commitment, which rules out most small businesses.

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