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Affiliate Marketing · head to head

ClickMagick vs Loop & Tie

ClickMagick logo

ClickMagick

Affiliate Marketing

Click tracking and conversion attribution

From
Free
Free plan
Yes
Full reviewWebsite
Loop & Tie logo

Loop & Tie

Employee Engagement

Choice-based gifting on a flat annual subscription with a marketplace weighted toward small and independent makers

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: ClickMagick the entry Starter plan is $79 a month and tracks 10,000 visitors; Loop & Tie the tier structure gates users tightly, so needing a fourth user pushes an organisation from five hundred to five thousand dollars a year, a tenfold platform cost increase for one seat.
  • They diverge on capability: ClickMagick covers Click tracking, Loop & Tie covers Choice-based collections.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which ClickMagick and Loop & Tie actually diverge.

Attributes where ClickMagick and Loop & Tie differ
AttributeClickMagickLoop & Tie
Pricing modelsubscriptionPer year subscription plus gift spend
CategoryAffiliate MarketingEmployee Engagement
Founded2013Unknown

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ClickMagick

  • Click tracking
  • Conversion tracking
  • Link cloaking
  • Split testing
  • Bot filtering
  • ClickFunnels
  • Shopify
  • Facebook Ads

Only in Loop & Tie

  • Choice-based collections
  • Curated marketplace
  • Flat rate or free shipping
  • Redemption analytics
  • Post-redemption scheduling
  • Branded merchandise and swag
  • Salesforce and HRIS integrations
  • Global warehousing

What people use each for

The jobs each tool is most often brought in to do.

ClickMagick

  • Tracking clicks and conversions across advertising campaignsnot Loop & Tie
  • Attributing sales to traffic sources and funnelsnot Loop & Tie

Loop & Tie

  • A marketing team that wants gifting spend to go to small and independent makers rather than mass-produced branded drinkwarenot ClickMagick
  • A customer success team sending moderate volumes of thank you gifts and needing a meeting booked immediately after redemptionnot ClickMagick
  • A property management company sending resident perks where a curated local-feeling catalogue matters more than catalogue sizenot ClickMagick
  • A small business that wants to run gifting properly on a published five hundred dollar a year subscription rather than negotiating an enterprise contractnot ClickMagick

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ClickMagick

  • The entry Starter plan is $79 a month and tracks 10,000 visitors
  • Additional sites or stores are $40 a month each and are not available on Starter at all
  • Visitor allowances jump by a factor of ten between tiers, at 10,000, 100,000 and 1,000,000, so a site between two tiers pays for the higher one
  • No overage rate is published, so exceeding an allowance has no stated cost
  • The lower advertised rates require paying a year up front

Loop & Tie

  • The tier structure gates users tightly, so needing a fourth user pushes an organisation from five hundred to five thousand dollars a year, a tenfold platform cost increase for one seat.
  • The curated marketplace is deliberately smaller than mass catalogues, so recipients who want a specific well known product will not find it and some will treat the choice as limited.
  • Global warehousing and international fulfilment only appear on the Premium tier, so any organisation gifting outside its home market is effectively on the five thousand dollar plan whatever its volume.
  • Native Salesforce and HRIS integration is a Premium feature or an Essentials add-on, so the automation that makes gifting scalable is not in the price most buyers first see.
  • Free shipping starts at Essentials, meaning free plan users pay five dollars per gift in shipping, which on any real volume is more than the Essentials subscription would have cost.

Pricing, plan by plan

ClickMagick

Free
  • Starter$66/month
    • 10,000 tracked visitors
    • 1 user
    • 1 website
  • Standard$166/month
    • 100,000 tracked visitors
    • 2 additional team members
    • 5 ad accounts per platform
  • Pro$291/month
    • 1,000,000 tracked visitors
    • Unlimited team members
    • Unlimited ad accounts

Loop & Tie

Free
  • FreeFree
    • One user
    • Full marketplace access
    • Send gifts by email
  • Essentials$500/year
    • Three users and three teams
    • Custom gift collections
    • Free shipping
  • Premium$5000/year
    • Unlimited users and five teams
    • Gift cards, print on demand and branded merchandise
    • Global warehousing and fulfilment
  • Build Your Own$undefined/year
    • Custom team structures and permissions
    • Exclusive inventory or private-label collections
    • Custom logistics and compliance-driven fulfilment

Which should you pick?

Choose ClickMagick if

  • You need click tracking.
  • You want to start without paying.
  • You also want conversion tracking.
ClickMagick review

Choose Loop & Tie if

  • You need choice-based collections.
  • You want to start without paying.
  • You also want curated marketplace.
Loop & Tie review

Questions people ask

Is ClickMagick or Loop & Tie better?
Neither clearly leads. ClickMagick starts at Free and Loop & Tie at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ClickMagick or Loop & Tie?
ClickMagick starts at Free and Loop & Tie at Free.
Does ClickMagick or Loop & Tie run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use ClickMagick for free?
Both have a free tier, so you can try either at no cost before committing.
What is ClickMagick best used for?
ClickMagick is most often used for tracking clicks and conversions across advertising campaigns, attributing sales to traffic sources and funnels. Of those, tracking clicks and conversions across advertising campaigns and attributing sales to traffic sources and funnels are not what Loop & Tie is typically brought in for.
What can ClickMagick do that Loop & Tie cannot?
ClickMagick covers Click tracking, Conversion tracking, Link cloaking, Split testing. Loop & Tie covers Choice-based collections, Curated marketplace, Flat rate or free shipping, Redemption analytics.

Answered from the vendors’ own pages

ClickMagick: How much does ClickMagick cost?

ClickMagick offers three plans: Starter at $66/month, Standard at $166/month, and Pro at $291/month (monthly billing). Yearly billing is available with discounts and 2 bonus months. A 14-day free trial is available for new users.

Source
Loop & Tie: How much does the platform cost?

Free for one user, five hundred dollars a year for Essentials with three users, five thousand dollars a year for Premium with unlimited users, plus a quoted enterprise tier. Gift spend is separate.

ClickMagick: What are the visitor and team limits for each ClickMagick plan?

Starter plan includes 10,000 tracked visitors and 1 user; Standard plan includes 100,000 tracked visitors and 2 additional team members; Pro plan includes 1,000,000 tracked visitors and unlimited team members.

Source
Loop & Tie: What is different about the catalogue?

It is curated toward small, independent, sustainable and diverse-owned brands rather than mass market products, which is the usual reason buyers choose it over larger competitors.

ClickMagick: What is the data retention limit on ClickMagick plans?

Starter plan retains data for 6 months; Standard plan retains data for 1 year. Pro plan does not specify a stated retention limit. All plans include ClickMagick Insights automated daily performance analysis.

Source
Loop & Tie: Do recipients choose their gift?

Yes, the sender sets a collection and price band and the recipient picks one item.

ClickMagick: Are there add-on costs for ClickMagick?

Yes, additional sites or stores can be added at $40 per month or $400 per year across all plans. Yearly billing provides additional discounts compared to monthly billing.

Source
Loop & Tie: Can I gift internationally on the cheaper plans?

Not properly. Global warehousing and fulfilment are Premium features.

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