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Loop & Tie

Choice-based gifting on a flat annual subscription with a marketplace weighted toward small and independent makers

As of 1 September 2026, Loop & Tie has a free plan and paid plans start at $500/year. Loop & Tie publishes its subscription prices, which almost nobody in corporate gifting does: free, $500 a year, or $5,000 a year. Softwr lists it under Employee Engagement. Loop & Tie is available on Web.

Overview

What Loop & Tie does

Loop & Tie is a corporate gifting platform built on recipient choice. The sender picks a price band collection, sends a link by email or through an automation, and the recipient chooses one item. The marketplace is curated with an explicit weighting toward small businesses, women and minority owned brands and sustainable products, which is a positioning choice rather than a technical one but is often the reason a buyer selects it. Beyond the marketplace it handles branded merchandise, swag, print on demand, storefronts and global fulfilment on the top tier. The distinguishing commercial fact is the published pricing. Corporate gifting is a category where almost every vendor hides its platform fee behind a demo, and Loop & Tie states it plainly: a free single user plan with five dollar flat rate shipping per gift, Essentials at five hundred dollars a year for three users and three teams with free shipping, Premium at five thousand dollars a year for unlimited users, five teams, white-labelled experience and global warehousing, and a quoted enterprise tier. A buyer can therefore compare the platform cost against gift budget before speaking to anyone, which is rare enough in this category to be a decision factor on its own. Buyers are marketing, customer success, HR and property management teams sending gifts at moderate volume where brand alignment matters. The trade off is scale and catalogue breadth: the curated, values-led marketplace is smaller than the mass catalogues at larger competitors, and the tier structure gates user seats tightly, so the jump from Essentials to Premium is a tenfold increase in platform cost triggered by needing more than three users.

What people use it for

  • A marketing team that wants gifting spend to go to small and independent makers rather than mass-produced branded drinkware
  • A customer success team sending moderate volumes of thank you gifts and needing a meeting booked immediately after redemption
  • A property management company sending resident perks where a curated local-feeling catalogue matters more than catalogue size
  • A small business that wants to run gifting properly on a published five hundred dollar a year subscription rather than negotiating an enterprise contract

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Loop & Tie.

  • The tier structure gates users tightly, so needing a fourth user pushes an organisation from five hundred to five thousand dollars a year, a tenfold platform cost increase for one seat.
  • The curated marketplace is deliberately smaller than mass catalogues, so recipients who want a specific well known product will not find it and some will treat the choice as limited.
  • Global warehousing and international fulfilment only appear on the Premium tier, so any organisation gifting outside its home market is effectively on the five thousand dollar plan whatever its volume.
  • Native Salesforce and HRIS integration is a Premium feature or an Essentials add-on, so the automation that makes gifting scalable is not in the price most buyers first see.
  • Free shipping starts at Essentials, meaning free plan users pay five dollars per gift in shipping, which on any real volume is more than the Essentials subscription would have cost.

Cross-shopped

What people choose instead of Loop & Tie

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

  • Loop & Tie logo
    Loop & Tie
    vs
    Snappy logo
    Snappy

    Snappy: If catalogue breadth and billing on redemption matter more than a published subscription price

  • Loop & Tie logo
    Loop & Tie
    vs
    Sendoso logo
    Sendoso

    Sendoso: If gifting needs to be a sales motion wired into CRM and sales engagement tooling

  • Loop & Tie logo
    Loop & Tie
    vs
    Reachdesk logo
    Reachdesk

    Reachdesk: If you need direct mail and gifting across multiple regions with local warehousing

Pricing

What Loop & Tie costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Free

Free

  • One user
  • Full marketplace access
  • Send gifts by email
  • Flat rate shipping at five dollars per gift
  • Redemption and thank you note tracking
  • Basic API access

Essentials

$500 /yr

  • Three users and three teams
  • Custom gift collections
  • Free shipping
  • Shareable links and automation
  • Campaign analytics and post-redemption surveys
  • Salesforce and HRIS integrations as add-ons

Premium

$5,000 /yr

  • Unlimited users and five teams
  • Gift cards, print on demand and branded merchandise
  • Global warehousing and fulfilment
  • White-labelled experience and custom domain
  • Advanced automation and budget oversight
  • Native Salesforce and HRIS integrations

Build Your Own

On request

  • Custom team structures and permissions
  • Exclusive inventory or private-label collections
  • Custom logistics and compliance-driven fulfilment
  • Procurement and implementation programmes

Capabilities

Features

  • Choice-based collections

    Recipient selects one item from a curated price-band collection

  • Curated marketplace

    Weighted toward small, independent, sustainable and diverse-owned brands

  • Flat rate or free shipping

    Five dollar flat rate on the free plan, free shipping from Essentials upward

  • Redemption analytics

    Tracks redemption, thank you notes and engagement per campaign

  • Post-redemption scheduling

    Meeting scheduler triggered after a gift is claimed

  • Branded merchandise and swag

    Print on demand and custom packaging as add-ons

  • Salesforce and HRIS integrations

    Available as add-ons on Essentials, native on Premium

  • Global warehousing

    International fulfilment on the Premium tier

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

How much does the platform cost?

Free for one user, five hundred dollars a year for Essentials with three users, five thousand dollars a year for Premium with unlimited users, plus a quoted enterprise tier. Gift spend is separate.

What is different about the catalogue?

It is curated toward small, independent, sustainable and diverse-owned brands rather than mass market products, which is the usual reason buyers choose it over larger competitors.

Do recipients choose their gift?

Yes, the sender sets a collection and price band and the recipient picks one item.

Can I gift internationally on the cheaper plans?

Not properly. Global warehousing and fulfilment are Premium features.

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Softwr does not host reviews and shows no star rating for Loop & Tie, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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