Software · head to head
AnyTrack vs ClickMagick
The short version
- Only AnyTrack has a free tier, so it costs nothing to try first.
- Each has a real cost: AnyTrack the free plan covers 5,000 sessions a month, one website, one ad platform and one conversion source; ClickMagick the entry Starter plan is $79 a month and tracks 10,000 visitors
- They diverge on capability: AnyTrack covers Automatic conversion sync, ClickMagick covers Click tracking.
Where they differ
Only the attributes on which AnyTrack and ClickMagick actually diverge.
| Attribute | AnyTrack | ClickMagick |
|---|---|---|
| Starting price | Free | $49/month |
| Free tier | Yes | No |
| Founded | 2018 | 2013 |
Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AnyTrack
- Automatic conversion sync
- Cross-platform tracking
- Real-time data
- Attribution modeling
- API access
- Google Analytics
- TikTok Ads
- Taboola
Only in ClickMagick
- Click tracking
- Conversion tracking
- Link cloaking
- Split testing
- Bot filtering
- ClickFunnels
- Shopify
- Zapier
Both cover
- Facebook Ads
- Google Ads
- Web support
What people use each for
The jobs each tool is most often brought in to do.
AnyTrack
- Attributing conversions back to ad platformsnot ClickMagick
- Server-side conversion tracking for affiliate and ecommercenot ClickMagick
- Syncing conversion data into Meta, Google and TikToknot ClickMagick
- Tracking multiple sites from one account on the higher tiersnot ClickMagick
ClickMagick
- Tracking clicks and conversions across advertising campaignsnot AnyTrack
- Attributing sales to traffic sources and funnelsnot AnyTrack
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AnyTrack
- The free plan covers 5,000 sessions a month, one website, one ad platform and one conversion source
- Metered on tracked sessions, so a traffic spike raises the bill regardless of conversions
- The jump from free to Starter is $100 a month
- Overage runs at $0.40 per 1,000 sessions, falling to $0.20 at volume
- Website counts are capped by tier, at 3 on Personal and 10 on Advance
ClickMagick
- The entry Starter plan is $79 a month and tracks 10,000 visitors
- Additional sites or stores are $40 a month each and are not available on Starter at all
- Visitor allowances jump by a factor of ten between tiers, at 10,000, 100,000 and 1,000,000, so a site between two tiers pays for the higher one
- No overage rate is published, so exceeding an allowance has no stated cost
- The lower advertised rates require paying a year up front
Pricing, plan by plan
AnyTrack
Free- FreeFree
- 5,000 sessions
- Basic integrations
- Community support
ClickMagick
$49/month- Starter$49/month
- 10,000 clicks
- Link tracking
- Basic features
Which should you pick?
Choose AnyTrack if
- You need automatic conversion sync.
- You want to start without paying.
- You also want cross-platform tracking.
Questions people ask
- Is AnyTrack or ClickMagick better?
- Neither clearly leads. AnyTrack starts at Free and ClickMagick at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AnyTrack or ClickMagick?
- AnyTrack has a free tier; the other does not. Paid plans start at Free for AnyTrack and $49/month for ClickMagick.
- Does AnyTrack or ClickMagick run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use AnyTrack for free?
- Yes. AnyTrack has a free tier, so you can try it without paying. ClickMagick starts at $49/month.
- What is AnyTrack best used for?
- AnyTrack is most often used for attributing conversions back to ad platforms, server-side conversion tracking for affiliate and ecommerce, syncing conversion data into meta, google and tiktok, tracking multiple sites from one account on the higher tiers. Of those, attributing conversions back to ad platforms and server-side conversion tracking for affiliate and ecommerce are not what ClickMagick is typically brought in for.
- What can AnyTrack do that ClickMagick cannot?
- AnyTrack covers Automatic conversion sync, Cross-platform tracking, Real-time data, Attribution modeling. ClickMagick covers Click tracking, Conversion tracking, Link cloaking, Split testing. Both handle Facebook Ads, Google Ads, Web support.


