Softwr

Software · head to head

Cision vs Prezly

Cision logo

Cision

Software

The complete PR and earned media platform

From
On request
Rated
-
Full reviewWebsite
Prezly logo

Prezly

Software

All-in-one PR software for modern newsrooms

From
On request
Rated
-
Full reviewWebsite

The short version

  • They diverge on capability: Cision covers Media monitoring, Prezly covers Online newsrooms.

Where they differ

Only the attributes on which Cision and Prezly actually diverge.

Attributes where Cision and Prezly differ
AttributeCisionPrezly
PlatformsWeb, Ios, AndroidWeb
Founded18672010

Identical on both: starting price (On request), pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cision

  • Media monitoring
  • PR Newswire distribution
  • Media database
  • Analytics & reporting
  • Influencer identification
  • Salesforce
  • Microsoft 365
  • Ios support

Only in Prezly

  • Online newsrooms
  • Contact management
  • Email campaigns
  • Coverage tracking
  • Multimedia stories
  • Zapier
  • Custom embed

Both cover

  • Google Analytics
  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Cision

  • Press release distributionnot Prezly
  • Media monitoringnot Prezly
  • PR measurementnot Prezly
  • Media outreachnot Prezly
  • Crisis communicationsnot Prezly

Prezly

  • Hosting an online newsroom or press pagenot Cision
  • Sending press releases to a media contact listnot Cision
  • Managing journalist contacts and coveragenot Cision
  • Multilingual newsrooms through the localisation featuresnot Cision

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cision

Nothing recorded yet. See the Cision review.

Prezly

  • The Essential plan at 100 euros a month covers one site, one user and 5,000 contacts, and carries Prezly branding
  • Removing the branding and getting white-label sites requires Standard at 250 euros a month
  • Standard still allows only two users
  • The uptime SLA is Enterprise only
  • Advertised prices are the annual rates, with a 20 percent premium for paying monthly

Pricing, plan by plan

Cision

On request
  • Cision Communications CloudFree
    • Media monitoring
    • Media database
    • PR analytics
  • EnterpriseFree
    • Full platform access
    • PR Newswire distribution
    • Custom integrations

Prezly

On request
  • Starter$75/month
    • 1 newsroom
    • 3 users
    • 5,000 contacts
  • Growth$180/month
    • 3 newsrooms
    • 10 users
    • 25,000 contacts
  • Pro$450/month
    • Unlimited newsrooms
    • Unlimited users
    • Unlimited contacts

Which should you pick?

Choose Cision if

  • You need media monitoring.
  • You work on Web, Ios, Android.
  • You also want pr newswire distribution.
Cision review

Choose Prezly if

  • You need online newsrooms.
  • You also want contact management.
Prezly review

Questions people ask

Is Cision or Prezly better?
Neither clearly leads. Cision starts at On request and Prezly at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cision or Prezly?
Cision starts at On request and Prezly at On request.
Does Cision or Prezly run on more platforms?
Cision runs on Web, Ios, Android. Prezly runs on Web.
What is Cision best used for?
Cision is most often used for press release distribution, media monitoring, pr measurement, media outreach. Of those, press release distribution and media monitoring are not what Prezly is typically brought in for.
What can Cision do that Prezly cannot?
Cision covers Media monitoring, PR Newswire distribution, Media database, Analytics & reporting. Prezly covers Online newsrooms, Contact management, Email campaigns, Coverage tracking. Both handle Google Analytics, Slack, Web support.
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