Softwr

Customer Success · head to head

Chameleon vs Userpilot

Chameleon logo

Chameleon

Customer Success

In-product tours, tooltips and surveys that a product team can build without engineering

From
$279/month
Rated
-
Full reviewWebsite
Userpilot logo

Userpilot

Technology

Product analytics and in-app onboarding platform.

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Userpilot has a free tier, so it costs nothing to try first.
  • Each has a real cost: Chameleon the entry price is high for the category: $279 a month at 2,000 tracked users and $750 at 5,000 on Pro, so a product with a large free tier is paying substantially for users who may never convert.; Userpilot starter tier limited to 2,000 monthly active users; even small-to-medium products may require Growth tier
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Chameleon and Userpilot actually diverge.

Attributes where Chameleon and Userpilot differ
AttributeChameleonUserpilot
Starting price$279/monthFree
Pricing modelPer month by monthly tracked userssubscription
Free tierNoYes
PlatformsWebWeb, iOS, Android, API
CategoryCustomer SuccessTechnology

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Chameleon

  • Tours and tooltips
  • Launchers and checklists
  • Microsurveys
  • HelpBar
  • Behavioural targeting
  • No-code builder
  • Localisation
  • A/B testing of experiences

Only in Userpilot

Nothing recorded that Chameleon does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Chameleon

  • A B2B SaaS product where new accounts stall before reaching the action that predicts retention, and you need a guided path to itnot Userpilot
  • Announcing and driving adoption of a new feature to a specific segment without shipping a releasenot Userpilot
  • Collecting targeted in-product feedback from users who just completed a workflow, rather than by emailnot Userpilot
  • Reducing support tickets by putting contextual help and a searchable command bar inside the productnot Userpilot

Userpilot

  • SaaS companies optimising user onboarding and activationnot Chameleon
  • Product teams collecting user feedback and identifying churn drivers via session replaynot Chameleon
  • Customer success teams using in-app guides and contextual helpnot Chameleon
  • Growth teams orchestrating multi-channel campaigns across email and in-appnot Chameleon
  • Product managers measuring adoption and engagement across user cohortsnot Chameleon

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Chameleon

  • The entry price is high for the category: $279 a month at 2,000 tracked users and $750 at 5,000 on Pro, so a product with a large free tier is paying substantially for users who may never convert.
  • Billing is by monthly tracked users, counting any uniquely identified profile seen in 30 days, which means seasonal or occasional-login products pay for people who log in twice a month.
  • Pro caps live experiences at 20, and mature onboarding programmes exceed that quickly, so the practical plan for a serious deployment is Growth at $1,250 a month on annual billing.
  • There is no mobile SDK, so a company with an iOS or Android app alongside its web product needs a second onboarding tool and a second set of content.
  • It is not an analytics product, so audience definitions depend on a working Segment, Amplitude or Mixpanel integration; if your event tracking is unreliable, your targeting will be too, and the tool will get the blame.

Userpilot

  • Starter tier limited to 2,000 monthly active users; even small-to-medium products may require Growth tier
  • Large price jump from Starter ($299/mo) to Growth ($849/mo), nearly 3x increase
  • Growth tier scales to 100,000 MAU but does not publish pricing for higher volumes, requiring Enterprise negotiation
  • Session replay and mobile engagement are optional add-ons in Growth tier, not included in base pricing
  • Enterprise pricing not published; custom negotiations required for large-scale deployments

Pricing, plan by plan

Chameleon

$279/month
  • Startup$279/month
    • From 2,000 monthly tracked users
    • Core tours, tooltips and surveys
    • 14-day trial
  • Pro$750/month
    • From 5,000 monthly tracked users
    • Maximum 20 live experiences
    • 10 seats, 5 languages, 20 custom events
  • Growth$1250/month
    • From 5,000 monthly tracked users, annual billing required
    • Unlimited live experiences
    • HelpBar and Ranger agent included
  • Enterprise$undefined/year
    • Unlimited seats and languages
    • 50 custom events
    • Quoted individually

Userpilot

Free
  • Starter$299/month
    • Up to 2,000 monthly active users
    • In-app engagement
    • User segmentation
  • Growth$849/month (marked 'Most Popular')
    • 2,000 to 100,000 monthly active users
    • All Starter features
    • Advanced product analytics
  • Enterprise$undefined/variable
    • Custom monthly active user levels
    • All Growth features
    • Premium integrations

Which should you pick?

Choose Chameleon if

  • You need tours and tooltips.
  • You also want launchers and checklists.
Chameleon review

Choose Userpilot if

  • You want to start without paying.
  • You work on Web, iOS, Android, API.
Userpilot review

Questions people ask

Is Chameleon or Userpilot better?
Neither clearly leads. Chameleon starts at $279/month and Userpilot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Chameleon or Userpilot?
Userpilot has a free tier; the other does not. Paid plans start at $279/month for Chameleon and Free for Userpilot.
Does Chameleon or Userpilot run on more platforms?
Chameleon runs on Web. Userpilot runs on Web, iOS, Android, API.
Can I use Userpilot for free?
Yes. Userpilot has a free tier, so you can try it without paying. Chameleon starts at $279/month.
What is Chameleon best used for?
Chameleon is most often used for a b2b saas product where new accounts stall before reaching the action that predicts retention, and you need a guided path to it, announcing and driving adoption of a new feature to a specific segment without shipping a release, collecting targeted in-product feedback from users who just completed a workflow, rather than by email, reducing support tickets by putting contextual help and a searchable command bar inside the product. Of those, a b2b saas product where new accounts stall before reaching the action that predicts retention, and you need a guided path to it and announcing and driving adoption of a new feature to a specific segment without shipping a release are not what Userpilot is typically brought in for.
What can Chameleon do that Userpilot cannot?
Chameleon covers Tours and tooltips, Launchers and checklists, Microsurveys, HelpBar.

Answered from the vendors’ own pages

Chameleon: What is a monthly tracked user?

A uniquely identified user profile sent to Chameleon within the previous 30 days. Anonymous visitors you never identify do not count, but any logged-in user does.

Userpilot: What is included in the free trial?

Userpilot offers a free 14-day trial without requiring a credit card, providing full access to the Starter tier features.

Source
Chameleon: Does Chameleon work on mobile apps?

No. It is a web tool delivered by a JavaScript snippet. Native mobile onboarding requires a different product.

Userpilot: Does Userpilot include session replay?

Session replay is available in the Growth tier as an optional add-on for watching real user sessions and identifying friction points.

Source
Chameleon: Do I need engineering to use it?

Only for the initial snippet installation and for identifying users with the properties you want to target. After that, building experiences is no-code.

Userpilot: What integrations does Userpilot support?

Userpilot integrates with HubSpot, Salesforce, Segment, Google Analytics, Amplitude, Mixpanel, Heap, Zendesk, Intercom and Google Tag Manager. Additional integrations can be requested.

Source
Chameleon: Was Chameleon at trychameleon.com?

Yes, and that domain now redirects to chameleon.io. It is the same product, not a rebrand of substance.

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