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Technology · head to head

PostHog vs Userpilot

PostHog logo

PostHog

Technology

The single platform to analyze, test, observe, and deploy new features

From
Free
Rated
-
Full reviewWebsite
Userpilot logo

Userpilot

Technology

Product analytics and in-app onboarding platform.

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: PostHog the free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts; Userpilot starter tier limited to 2,000 monthly active users; even small-to-medium products may require Growth tier
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which PostHog and Userpilot actually diverge.

Attributes where PostHog and Userpilot differ
AttributePostHogUserpilot
Pricing modelusage-basedsubscription
Founded2020Unknown

Identical on both: starting price (Free), free tier (Yes), platforms (Web, Ios, Android, Api), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in PostHog

  • Product analytics
  • Session recording
  • Feature flags
  • A/B testing
  • Heatmaps
  • SQL access
  • Data warehouse
  • Apps platform

Only in Userpilot

Nothing recorded that PostHog does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

PostHog

  • Product analyticsnot Userpilot
  • Feature experimentationnot Userpilot
  • User behavior trackingnot Userpilot
  • A/B testingnot Userpilot
  • Debug production issuesnot Userpilot

Userpilot

  • SaaS companies optimising user onboarding and activationnot PostHog
  • Product teams collecting user feedback and identifying churn drivers via session replaynot PostHog
  • Customer success teams using in-app guides and contextual helpnot PostHog
  • Growth teams orchestrating multi-channel campaigns across email and in-appnot PostHog
  • Product managers measuring adoption and engagement across user cohortsnot PostHog

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

PostHog

  • The free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • Accounts without a card on file are limited to 1 project; adding one raises it to 6
  • Data retention is 1 year until a card is added, which extends it to 7 years
  • Support is community-only until the account is on a paid plan
  • Error tracking is capped at 100K exceptions and surveys at 1500 responses per month on the free tier

Userpilot

  • Starter tier limited to 2,000 monthly active users; even small-to-medium products may require Growth tier
  • Large price jump from Starter ($299/mo) to Growth ($849/mo), nearly 3x increase
  • Growth tier scales to 100,000 MAU but does not publish pricing for higher volumes, requiring Enterprise negotiation
  • Session replay and mobile engagement are optional add-ons in Growth tier, not included in base pricing
  • Enterprise pricing not published; custom negotiations required for large-scale deployments

Pricing, plan by plan

PostHog

Free
  • FreeFree
    • 1M events/month
    • 5K sessions/month
    • Unlimited users
  • Paid$undefined/month
    • $0.00031/event
    • $0.005/session
    • Advanced permissions
  • Enterprise$undefined/month
    • SAML SSO
    • Advanced security
    • Dedicated support

Userpilot

Free
  • Starter$299/month
    • Up to 2,000 monthly active users
    • In-app engagement
    • User segmentation
  • Growth$849/month (marked 'Most Popular')
    • 2,000 to 100,000 monthly active users
    • All Starter features
    • Advanced product analytics
  • Enterprise$undefined/variable
    • Custom monthly active user levels
    • All Growth features
    • Premium integrations

Which should you pick?

Choose PostHog if

  • You need product analytics.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want session recording.
PostHog review

Choose Userpilot if

  • You want to start without paying.
  • You work on Web, iOS, Android, API.
Userpilot review

Questions people ask

Is PostHog or Userpilot better?
Neither clearly leads. PostHog starts at Free and Userpilot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, PostHog or Userpilot?
PostHog starts at Free and Userpilot at Free.
Does PostHog or Userpilot run on more platforms?
PostHog runs on Web, Ios, Android, Api. Userpilot runs on Web, iOS, Android, API.
Can I use PostHog for free?
Both have a free tier, so you can try either at no cost before committing.
What is PostHog best used for?
PostHog is most often used for product analytics, feature experimentation, user behavior tracking, a/b testing. Of those, product analytics and feature experimentation are not what Userpilot is typically brought in for.
What can PostHog do that Userpilot cannot?
PostHog covers Product analytics, Session recording, Feature flags, A/B testing.

Answered from the vendors’ own pages

PostHog: What does PostHog's free tier include per month?

PostHog free tier includes: 1M analytics events, 5K session replays, 1M feature flag requests, 100K error tracking exceptions, 1,500 survey responses, 1M data warehouse rows, 10K data pipeline events, 100K AI observability events, 500 PostHog AI credits, 10K workflow messages, and 10GB log ingestion. Source: https://posthog.com/pricing

Source
Userpilot: What is included in the free trial?

Userpilot offers a free 14-day trial without requiring a credit card, providing full access to the Starter tier features.

Source
PostHog: How much data retention does PostHog provide on paid plans?

PostHog free tier provides 1-year data retention. Pay-as-you-go plans offer 7-year data retention across all projects, enabling longer historical analysis. Source: https://posthog.com/pricing

Source
Userpilot: Does Userpilot include session replay?

Session replay is available in the Growth tier as an optional add-on for watching real user sessions and identifying friction points.

Source
PostHog: What percentage of PostHog users stay on the free tier?

PostHog states that 97% of companies use PostHog for free, indicating extensive free tier adoption. However, specific per-unit pricing rates for overages on paid plans are not published. Source: https://posthog.com/pricing

Source
Userpilot: What integrations does Userpilot support?

Userpilot integrates with HubSpot, Salesforce, Segment, Google Analytics, Amplitude, Mixpanel, Heap, Zendesk, Intercom and Google Tag Manager. Additional integrations can be requested.

Source
PostHog: When does PostHog provide priority support on paid plans?

PostHog provides email or Slack support for accounts exceeding $2,000/month on pay-as-you-go plans. Specific response times and support SLAs are not detailed on their pricing page. Source: https://posthog.com/pricing

Source
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