Webinars · head to head
BlueJeans vs Optimizely
The short version
- Each has a real cost: BlueJeans shut down. Verizon announced the closure on 8 August 2023 and wound the service down through the first half of 2024, starting with the Basic tier and free trials on 31 August 2023; Optimizely no pricing is published and no minimum is stated
- They diverge on capability: BlueJeans covers HD and 4K video, Optimizely covers A/B testing.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which BlueJeans and Optimizely actually diverge.
| Attribute | BlueJeans | Optimizely |
|---|---|---|
| Starting price | $10/month | $10000/year |
| Pricing model | subscription | quote |
| Platforms | Web, Windows, Macos, Ios, Android | Web, Mobile |
| Category | Webinars | Marketing |
| Founded | 1983 | 2010 |
Identical on both: free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in BlueJeans
- HD and 4K video
- Audio conferencing
- Screen sharing
- Recording and playback
- Chat and messaging
- Virtual backgrounds
- Hand raising
- Breakout rooms
Only in Optimizely
- A/B testing
- Multivariate testing
- Personalization
- Feature management
- Analytics
- Google Analytics
- Adobe Analytics
- ISO27001
Both cover
- SOC2
What people use each for
The jobs each tool is most often brought in to do.
BlueJeans
- Enterprise meetingsnot Optimizely
- Healthcare consultationsnot Optimizely
- Financial servicesnot Optimizely
- Government communicationsnot Optimizely
- Large eventsnot Optimizely
Optimizely
- A/B testing and experimentation across web and product experiencesnot BlueJeans
- Feature flagging and personalisation for digital productsnot BlueJeans
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
BlueJeans
- Shut down. Verizon announced the closure on 8 August 2023 and wound the service down through the first half of 2024, starting with the Basic tier and free trials on 31 August 2023
- bluejeans.com no longer resolves
- Verizon bought it for $400 million in 2020 and closed it citing a changing market, so there is no successor product to move to within the same vendor
Optimizely
- No pricing is published and no minimum is stated
- Every plan is individually packaged, so no two quotes are necessarily comparable
- Reaching a figure requires a demo or sales conversation
Pricing, plan by plan
BlueJeans
$10/month- Essentials$10/month
- 100 participants
- HD video
- Screen sharing
- Pro$15/month
- 300 participants
- 4K video
- Virtual backgrounds
- Business$20/month
- 500 participants
- Custom branding
- Advanced security
- Enterprise$undefined/month
- Unlimited participants
- Custom deployment
- Dedicated account team
Optimizely
$10000/year- Enterprise$undefined/year
- A/B testing
- Personalization
- Feature management
Which should you pick?
Choose BlueJeans if
- You need hd and 4k video.
- You work on Web, Windows, Macos, Ios, Android.
- You also want audio conferencing.
Choose Optimizely if
- You need a/b testing.
- You work on Web, Mobile.
- You also want multivariate testing.
Questions people ask
- Is BlueJeans or Optimizely better?
- Neither clearly leads. BlueJeans starts at $10/month and Optimizely at $10000/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, BlueJeans or Optimizely?
- BlueJeans starts at $10/month and Optimizely at $10000/year.
- Does BlueJeans or Optimizely run on more platforms?
- BlueJeans runs on Web, Windows, Macos, Ios, Android. Optimizely runs on Web, Mobile.
- What is BlueJeans best used for?
- BlueJeans is most often used for enterprise meetings, healthcare consultations, financial services, government communications. Of those, enterprise meetings and healthcare consultations are not what Optimizely is typically brought in for.
- What can BlueJeans do that Optimizely cannot?
- BlueJeans covers HD and 4K video, Audio conferencing, Screen sharing, Recording and playback. Optimizely covers A/B testing, Multivariate testing, Personalization, Feature management. Both handle SOC2.
Answered from the vendors’ own pages
Optimizely: How much does Optimizely cost?
Optimizely does not publish pricing rates. The company states that every plan is individually packaged based on specific customer needs. Interested customers must request a demo or contact the sales team to receive customized pricing.
SourceOptimizely: What is the pricing model for Optimizely?
Optimizely uses a custom enterprise pricing model rather than published rate cards. Pricing is determined through direct consultation with the sales team based on the customer's digital needs and feature requirements.
SourceOptimizely: Is there a free trial of Optimizely?
Optimizely does not specify free trial availability on its website. Customers interested in exploring the platform are directed to request a demo through the company's website to discuss trial options.
SourceRelated pages
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- Optimizely vs Adverity
- Optimizely vs Datorama
- Optimizely vs Google Optimize
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- Optimizely vs Mautic
- Optimizely vs Microsoft Clarity
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- Optimizely vs Octoboard
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