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Webinars · head to head

BlueJeans vs Optimizely

B

BlueJeans

Webinars

Connected through Verizon

From
$10/month
Rated
-
Optimizely logo

Optimizely

Marketing

Digital experience optimization

From
$10000/year
Rated
-

The short version

  • Each has a real cost: BlueJeans shut down. Verizon announced the closure on 8 August 2023 and wound the service down through the first half of 2024, starting with the Basic tier and free trials on 31 August 2023; Optimizely no pricing is published and no minimum is stated
  • They diverge on capability: BlueJeans covers HD and 4K video, Optimizely covers A/B testing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which BlueJeans and Optimizely actually diverge.

Attributes where BlueJeans and Optimizely differ
AttributeBlueJeansOptimizely
Starting price$10/month$10000/year
Pricing modelsubscriptionquote
PlatformsWeb, Windows, Macos, Ios, AndroidWeb, Mobile
CategoryWebinarsMarketing
Founded19832010

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in BlueJeans

  • HD and 4K video
  • Audio conferencing
  • Screen sharing
  • Recording and playback
  • Chat and messaging
  • Virtual backgrounds
  • Hand raising
  • Breakout rooms

Only in Optimizely

  • A/B testing
  • Multivariate testing
  • Personalization
  • Feature management
  • Analytics
  • Google Analytics
  • Adobe Analytics
  • ISO27001

Both cover

  • SOC2

What people use each for

The jobs each tool is most often brought in to do.

BlueJeans

  • Enterprise meetingsnot Optimizely
  • Healthcare consultationsnot Optimizely
  • Financial servicesnot Optimizely
  • Government communicationsnot Optimizely
  • Large eventsnot Optimizely

Optimizely

  • A/B testing and experimentation across web and product experiencesnot BlueJeans
  • Feature flagging and personalisation for digital productsnot BlueJeans

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BlueJeans

  • Shut down. Verizon announced the closure on 8 August 2023 and wound the service down through the first half of 2024, starting with the Basic tier and free trials on 31 August 2023
  • bluejeans.com no longer resolves
  • Verizon bought it for $400 million in 2020 and closed it citing a changing market, so there is no successor product to move to within the same vendor

Optimizely

  • No pricing is published and no minimum is stated
  • Every plan is individually packaged, so no two quotes are necessarily comparable
  • Reaching a figure requires a demo or sales conversation

Pricing, plan by plan

BlueJeans

$10/month
  • Essentials$10/month
    • 100 participants
    • HD video
    • Screen sharing
  • Pro$15/month
    • 300 participants
    • 4K video
    • Virtual backgrounds
  • Business$20/month
    • 500 participants
    • Custom branding
    • Advanced security
  • Enterprise$undefined/month
    • Unlimited participants
    • Custom deployment
    • Dedicated account team

Optimizely

$10000/year
  • Enterprise$undefined/year
    • A/B testing
    • Personalization
    • Feature management

Which should you pick?

Choose BlueJeans if

  • You need hd and 4k video.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want audio conferencing.

Choose Optimizely if

  • You need a/b testing.
  • You work on Web, Mobile.
  • You also want multivariate testing.

Questions people ask

Is BlueJeans or Optimizely better?
Neither clearly leads. BlueJeans starts at $10/month and Optimizely at $10000/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BlueJeans or Optimizely?
BlueJeans starts at $10/month and Optimizely at $10000/year.
Does BlueJeans or Optimizely run on more platforms?
BlueJeans runs on Web, Windows, Macos, Ios, Android. Optimizely runs on Web, Mobile.
What is BlueJeans best used for?
BlueJeans is most often used for enterprise meetings, healthcare consultations, financial services, government communications. Of those, enterprise meetings and healthcare consultations are not what Optimizely is typically brought in for.
What can BlueJeans do that Optimizely cannot?
BlueJeans covers HD and 4K video, Audio conferencing, Screen sharing, Recording and playback. Optimizely covers A/B testing, Multivariate testing, Personalization, Feature management. Both handle SOC2.

Answered from the vendors’ own pages

Optimizely: How much does Optimizely cost?

Optimizely does not publish pricing rates. The company states that every plan is individually packaged based on specific customer needs. Interested customers must request a demo or contact the sales team to receive customized pricing.

Source
Optimizely: What is the pricing model for Optimizely?

Optimizely uses a custom enterprise pricing model rather than published rate cards. Pricing is determined through direct consultation with the sales team based on the customer's digital needs and feature requirements.

Source
Optimizely: Is there a free trial of Optimizely?

Optimizely does not specify free trial availability on its website. Customers interested in exploring the platform are directed to request a demo through the company's website to discuss trial options.

Source
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