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Software · head to head

Bizzabo vs Swoogo

Bizzabo logo

Bizzabo

Software

The Event Experience Operating System

From
$499/month
Rated
-
Full reviewWebsite
Swoogo logo

Swoogo

Software

Event management that flexes with you

From
$500/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bizzabo high starting cost of $499 per user per month with premium features requiring additional paid add-ons; Swoogo higher pricing tier compared to some simpler event registration tools
  • They diverge on capability: Bizzabo covers Mobile event app, Swoogo covers Custom event websites.

Where they differ

Only the attributes on which Bizzabo and Swoogo actually diverge.

Attributes where Bizzabo and Swoogo differ
AttributeBizzaboSwoogo
Starting price$499/month$500/month
Pricing modelUnknownsubscription
Founded20122015

Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bizzabo

  • Mobile event app
  • Networking
  • Sponsor management
  • Analytics

Only in Swoogo

  • Custom event websites
  • Attendee management
  • Email marketing
  • Event analytics

Both cover

  • Event registration
  • Salesforce
  • HubSpot
  • Marketo
  • Slack
  • Zoom
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Bizzabo

  • Event planning
  • Ticket sales
  • Attendee management
  • Virtual events
  • Event marketing

Swoogo

  • Event planning
  • Ticket sales
  • Attendee management
  • Virtual events
  • Event marketing

Both are used for event planning, ticket sales, attendee management, virtual events, event marketing, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bizzabo

  • High starting cost of $499 per user per month with premium features requiring additional paid add-ons
  • Technical issues with event check-in, such as slow loading and syncing during peak times
  • Limited customer support on lower-tier plans with slow response times
  • Virtual event capabilities less advanced than dedicated virtual event platforms
  • Website builder has limited assets and customization options

Swoogo

  • Higher pricing tier compared to some simpler event registration tools

Pricing, plan by plan

Bizzabo

$499/month

No published plan breakdown. See the Bizzabo review.

Swoogo

$500/month
  • Starter$500/month
    • Event registration
    • Basic branding
    • Email communications
  • Growth$1200/month
    • Advanced branding
    • Integrations
    • Analytics
  • Enterprise$3000/month
    • Unlimited events
    • SSO
    • Priority support

Which should you pick?

Choose Bizzabo if

  • You need mobile event app.
  • You work on Web, iOS, Android.
  • You also want networking.
Bizzabo review

Choose Swoogo if

  • You need custom event websites.
  • You work on Web, Ios, Android.
  • You also want attendee management.
Swoogo review

Questions people ask

Is Bizzabo or Swoogo better?
Neither clearly leads. Bizzabo starts at $499/month and Swoogo at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bizzabo or Swoogo?
Bizzabo starts at $499/month and Swoogo at $500/month.
Does Bizzabo or Swoogo run on more platforms?
Bizzabo runs on Web, iOS, Android. Swoogo runs on Web, Ios, Android.
What is Bizzabo best used for?
Bizzabo is most often used for event planning, ticket sales, attendee management, virtual events.
What can Bizzabo do that Swoogo cannot?
Bizzabo covers Mobile event app, Networking, Sponsor management, Analytics. Swoogo covers Custom event websites, Attendee management, Email marketing, Event analytics. Both handle Event registration, Salesforce, HubSpot, Marketo.

Answered from the vendors’ own pages

Bizzabo: What is the starting price for Bizzabo?

Bizzabo's Event Experience OS starts at $499 per user per month when billed annually, with a 3-user minimum, totaling $17,999 per year. Premium add-ons for virtual production, integrations, and networking features incur additional costs.

Source
Swoogo: What event types does Swoogo support?

Swoogo supports everything from small field events to multi-track hybrid conferences. It handles roadshows, dinners, webinars, and digital events with customizable registration experiences.

Source
Bizzabo: What does Bizzabo's base platform include?

The base platform includes unlimited events and registrations, contact management, ticketing, email campaigns, event website builder, mobile app, analytics, and 24/7 customer support.

Source
Swoogo: Does Swoogo integrate with marketing automation platforms?

Yes, Swoogo integrates with Marketo and Salesforce, and supports thousands of apps through Zapier for automated workflows without coding.

Source
Bizzabo: What integrations does Bizzabo support?

Bizzabo integrates with over 20 platforms including HubSpot CRM, Salesforce Sales Cloud, Mailchimp, Marketo Engage, Slack, Stripe, PayPal, GoTo Webinar, and Zapier.

Source
Swoogo: Can Swoogo handle complex registration flows?

Yes, Swoogo excels with multiple attendee types, approval workflows, session selection, and different registration experiences for different audiences.

Source
Bizzabo: Does Bizzabo offer AI features?

Yes, Bizzabo introduced Bizzy, an AI attendee copilot that provides real-time guidance, session discovery recommendations, and networking support to improve attendee experience.

Source
Swoogo: Does Swoogo provide event analytics?

Yes, Swoogo provides event data insights and analytics to track registrations, attendee engagement, and real-time event metrics for better decision-making.

Source
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