Swoogovs
CVent Events
CVent Events: Enterprise event management platform with similar registration and attendee management capabilities.
Swoogo
Event management that flexes with you
As of 30 August 2026, Swoogo starts at $500/month. Swoogo is a flexible event management platform that empowers marketing teams to create branded registration experiences, manage attendees, and measure event ROI. Softwr lists it under Webinars. Swoogo is launched in 2015, available on Web, iOS, Android.
Overview
What Swoogo does
Swoogo is a flexible event management platform that empowers marketing teams to create branded registration experiences, manage attendees, and measure event ROI across in-person, virtual, and hybrid events.
What people use it for
- Event planning
- Ticket sales
- Attendee management
- Virtual events
- Event marketing
Related searches
The honest half
Where it falls short
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Swoogo.
- Higher pricing tier compared to some simpler event registration tools
Cross-shopped
What people choose instead of Swoogo
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.
- SwoogovsBizzabo
Bizzabo: Event marketing and management platform offering registration and hybrid event support.
- SwoogovsHopin
Hopin: Virtual event platform with similar webinar and registration capabilities.
- SwoogovsZoom Webinars
Zoom Webinars: Webinar-focused platform with registration and integrated video conferencing.
Pricing
What Swoogo costs
Taken from the vendor's own pricing page. Prices move, so check before you buy.
Starter
$500 /mo
- Event registration
- Basic branding
- Email communications
Growth
$1,200 /mo
- Advanced branding
- Integrations
- Analytics
Enterprise
$3,000 /mo
- Unlimited events
- SSO
- Priority support
Capabilities
Features
Event registration
Custom event websites
Attendee management
Email marketing
Event analytics
Salesforce
Integration with Salesforce
HubSpot
Integration with HubSpot
Marketo
Integration with Marketo
Slack
Integration with Slack
Zoom
Integration with Zoom
Web support
Available on web
Ios support
Available on ios
Answered, with sources
Questions people ask
Each answer names the page it came from, so you can check it rather than take our word for it.
What event types does Swoogo support?
Swoogo supports everything from small field events to multi-track hybrid conferences. It handles roadshows, dinners, webinars, and digital events with customizable registration experiences.
SourceDoes Swoogo integrate with marketing automation platforms?
Yes, Swoogo integrates with Marketo and Salesforce, and supports thousands of apps through Zapier for automated workflows without coding.
SourceCan Swoogo handle complex registration flows?
Yes, Swoogo excels with multiple attendee types, approval workflows, session selection, and different registration experiences for different audiences.
SourceDoes Swoogo provide event analytics?
Yes, Swoogo provides event data insights and analytics to track registrations, attendee engagement, and real-time event metrics for better decision-making.
SourceBehind it
Who makes Swoogo
- Company
- Swoogo
- Based in
- Saint Louis, Missouri
- Founders
- Leonora Valvo, Tim Cummins, Neil Keefe
Timeline
Swoogo over time
Keep looking
Where to go from Swoogo
- Swoogo alternativesEvery product people weigh against it
- Swoogo pricingPlans, floors and what the tiers exclude
- Swoogo badgesWhich rules it meets, and the figure behind each
- All Webinars softwareThe full category
- Best Webinars softwareThe shortlist, and how it was cut
Best Webinars software for
Compare Swoogo with
- Bizzabo
- Hopin
- Zoom Webinars
- BigMarker
- Demio
- Anchorfree
- Panopto
- Crowdstream
- Goldcast
- EverWebinar
- eWebinar
- GoToWebinar
- Riverside
- StreamYard
- vFairs
- vMix
- Webex Events
- Webikeo
Other Webinars software
Softwr does not host reviews and shows no star rating for Swoogo, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
More on Swoogo
Swoogo alternatives
What people switch to, and what they give up
Swoogo pricing
Every tier, and where the cost actually lands
Compare Swoogo
Put it head to head with anything we hold
Swoogo badge
Its rating, and an embed for your own site
Best Webinars software alternatives
The Event Experience Operating System
All-in-one platform for virtual and hybrid events