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Webinars · head to head

Bizzabo vs GoToWebinar

Bizzabo logo

Bizzabo

Webinars

The Event Experience Operating System

From
$499/month
Rated
-
Full reviewWebsite
GoToWebinar logo

GoToWebinar

Webinars

Robust webinar platform for engaging audiences

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bizzabo high starting cost of $499 per user per month with premium features requiring additional paid add-ons; GoToWebinar listed on UK G-Cloud 14 at £375 to £2,875 per licence by supplier GoTo Technologies UK Limited
  • They diverge on capability: Bizzabo covers Event registration, GoToWebinar covers High-quality video.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Bizzabo and GoToWebinar actually diverge.

Attributes where Bizzabo and GoToWebinar differ
AttributeBizzaboGoToWebinar
Starting price$499/monthOn request
Pricing modelUnknownsubscription
PlatformsWeb, iOS, AndroidWindows, Mac, IOS, Android, Web
Founded20122003

Identical on both: free tier (No), user rating (Not yet rated), category (Webinars).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bizzabo

  • Event registration
  • Mobile event app
  • Networking
  • Sponsor management
  • Slack
  • Zoom
  • Ios support

Only in GoToWebinar

  • High-quality video
  • Interactive polls
  • Attendee management
  • Automatic recording
  • Constant Contact
  • Windows support
  • Mac support
  • IOS support

Both cover

  • Analytics
  • Salesforce
  • HubSpot
  • Marketo
  • Web support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Bizzabo

  • Event planningnot GoToWebinar
  • Ticket salesnot GoToWebinar
  • Attendee managementnot GoToWebinar
  • Virtual eventsnot GoToWebinar
  • Event marketingnot GoToWebinar

GoToWebinar

  • Professional Worknot Bizzabo
  • Content Creationnot Bizzabo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bizzabo

  • High starting cost of $499 per user per month with premium features requiring additional paid add-ons
  • Technical issues with event check-in, such as slow loading and syncing during peak times
  • Limited customer support on lower-tier plans with slow response times
  • Virtual event capabilities less advanced than dedicated virtual event platforms
  • Website builder has limited assets and customization options

GoToWebinar

  • Listed on UK G-Cloud 14 at £375 to £2,875 per licence by supplier GoTo Technologies UK Limited

Pricing, plan by plan

Bizzabo

$499/month

No published plan breakdown. See the Bizzabo review.

GoToWebinar

On request
  • Professional$99/month
    • Unlimited webinars
    • Up to 500 attendees
  • Plus$199/month
    • All Professional features
    • Up to 3000 attendees
  • Premier$349/month
    • Custom branding
    • Up to 10000 attendees

Which should you pick?

Choose Bizzabo if

  • You need event registration.
  • You work on Web, iOS, Android.
  • You also want mobile event app.
Bizzabo review

Choose GoToWebinar if

  • You need high-quality video.
  • You work on Windows, Mac, IOS, Android, Web.
  • You also want interactive polls.
GoToWebinar review

Questions people ask

Is Bizzabo or GoToWebinar better?
Neither clearly leads. Bizzabo starts at $499/month and GoToWebinar at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bizzabo or GoToWebinar?
Bizzabo starts at $499/month and GoToWebinar at On request.
Does Bizzabo or GoToWebinar run on more platforms?
Bizzabo runs on Web, iOS, Android. GoToWebinar runs on Windows, Mac, IOS, Android, Web.
What is Bizzabo best used for?
Bizzabo is most often used for event planning, ticket sales, attendee management, virtual events. Of those, event planning and ticket sales are not what GoToWebinar is typically brought in for.
What can Bizzabo do that GoToWebinar cannot?
Bizzabo covers Event registration, Mobile event app, Networking, Sponsor management. GoToWebinar covers High-quality video, Interactive polls, Attendee management, Automatic recording. Both handle Analytics, Salesforce, HubSpot, Marketo.

Answered from the vendors’ own pages

Bizzabo: What is the starting price for Bizzabo?

Bizzabo's Event Experience OS starts at $499 per user per month when billed annually, with a 3-user minimum, totaling $17,999 per year. Premium add-ons for virtual production, integrations, and networking features incur additional costs.

Source
Bizzabo: What does Bizzabo's base platform include?

The base platform includes unlimited events and registrations, contact management, ticketing, email campaigns, event website builder, mobile app, analytics, and 24/7 customer support.

Source
Bizzabo: What integrations does Bizzabo support?

Bizzabo integrates with over 20 platforms including HubSpot CRM, Salesforce Sales Cloud, Mailchimp, Marketo Engage, Slack, Stripe, PayPal, GoTo Webinar, and Zapier.

Source
Bizzabo: Does Bizzabo offer AI features?

Yes, Bizzabo introduced Bizzy, an AI attendee copilot that provides real-time guidance, session discovery recommendations, and networking support to improve attendee experience.

Source
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