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Affiliate Marketing · head to head

Awin vs Kazoo

Awin logo

Awin

Affiliate Marketing

Global affiliate network with 1M+ publishers

From
£99/month
Free plan
No
Full reviewWebsite
Kazoo logo

Kazoo

Employee Engagement

Employee engagement and recognition platform

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Awin all Access tier has 3-month minimum contract with 14-day cancellation notice; Kazoo the kazoohr.com domain now redirects to worktango.com, so Kazoo is no longer sold under that name
  • They diverge on capability: Awin covers Global publisher network, Kazoo covers Social recognition.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Awin and Kazoo actually diverge.

Attributes where Awin and Kazoo differ
AttributeAwinKazoo
Starting price£99/monthOn request
PlatformsWeb, MobileWeb
CategoryAffiliate MarketingEmployee Engagement
Founded20002014

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Awin

  • Global publisher network
  • Cross-device tracking
  • Payment processing
  • Compliance tools
  • Publisher recruitment
  • Shopify
  • Magento
  • WooCommerce

Only in Kazoo

  • Social recognition
  • Performance management
  • Goal setting
  • Learning management
  • Engagement surveys
  • Analytics dashboard
  • Mobile app
  • Customizable workflows

What people use each for

The jobs each tool is most often brought in to do.

Awin

  • Affiliate marketingnot Kazoo
  • Performance-based advertisingnot Kazoo
  • Commission managementnot Kazoo

Kazoo

  • Employee recognition and reward point programsnot Awin
  • Performance conversations and goal trackingnot Awin
  • Employee engagement surveys tied to recognition datanot Awin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Awin

  • All Access tier has 3-month minimum contract with 14-day cancellation notice
  • Advanced plan requires custom negotiation; no fixed pricing published
  • Transaction fees apply on all tiers: 3.5% (Access), 2.5% (Accelerate), custom (Advanced)
  • Advanced tier excludes partner payment management and branded private networks

Kazoo

  • The kazoohr.com domain now redirects to worktango.com, so Kazoo is no longer sold under that name
  • No Kazoo-branded pricing, plan or per-employee rate remains published at the original domain

Pricing, plan by plan

Awin

£99/month
  • Access$99/month
    • 3.5% transaction fee
    • Minimum 3-month term with 14-day cancellation notice
    • First month free
  • Accelerate$199/month
    • 2.5% transaction fee
    • No minimum contract
    • Unlimited commission groups
  • Advanced$null/month
    • Custom pricing
    • Unlimited commission groups
    • Custom tracking rules

Kazoo

On request
  • Kazoo Platform$undefined/month
    • Recognition programs
    • Performance management
    • Learning paths

Which should you pick?

Choose Awin if

  • You need global publisher network.
  • You work on Web, Mobile.
  • You also want cross-device tracking.
Awin review

Choose Kazoo if

  • You need social recognition.
  • You also want performance management.
Kazoo review

Questions people ask

Is Awin or Kazoo better?
Neither clearly leads. Awin starts at £99/month and Kazoo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Awin or Kazoo?
Awin starts at £99/month and Kazoo at On request.
Does Awin or Kazoo run on more platforms?
Awin runs on Web, Mobile. Kazoo runs on Web.
What is Awin best used for?
Awin is most often used for affiliate marketing, performance-based advertising, commission management. Of those, affiliate marketing and performance-based advertising are not what Kazoo is typically brought in for.
What can Awin do that Kazoo cannot?
Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. Kazoo covers Social recognition, Performance management, Goal setting, Learning management.

Answered from the vendors’ own pages

Awin: How much does Awin cost?

Awin pricing starts at £99+VAT per month for Access tier plus 3.5% transaction fee. Accelerate tier is £199+VAT per month plus 2.5% transaction fee. Advanced tier has custom pricing determined by negotiation.

Source
Kazoo: What is the minimum contract length for WorkTango (formerly Kazoo)?

Yes, the minimum contract length is 12 months. Most organizations are ready to launch within 4 to 6 weeks of signing.

Source
Awin: What are Awin's transaction fees?

Awin charges transaction fees on all plans. Access tier charges 3.5% per transaction, Accelerate charges 2.5% per transaction, and Advanced tier has custom transaction fee rates.

Source
Kazoo: How does WorkTango charge for rewards redemptions?

Rewards do not have a markup when employees redeem from WorkTango's Employee Rewards Marketplace. You do not pay upfront for annual points but only pay as employees redeem them.

Source
Awin: What is the minimum contract term for Awin?

Access tier requires a minimum 3-month commitment with 14-day cancellation notice. Accelerate and Advanced tiers have no stated minimum contract term.

Source
Kazoo: Does WorkTango charge for admin access?

No, unlimited admin access is included once you purchase the Surveys & Insights tier.

Source
Awin: What commission group limits does each Awin tier have?

Access tier allows up to three commission groups with limited rule options. Accelerate tier allows unlimited commission groups. Advanced tier allows unlimited commission groups plus custom tracking rules.

Source
Kazoo: What does each WorkTango pricing tier include?

WorkTango offers three tiers: Employee Surveys & Insights (unlimited surveys, customizable dashboards, AI-powered insights), Recognition & Rewards (peer-to-peer recognition, rewards marketplace, milestone celebrations), and Full Employee Experience Platform (both products combined with volume discount pricing).

Source
Kazoo: Are specific per-user costs published for WorkTango plans?

No specific pricing or per-user costs are published on WorkTango's website. All three pricing tiers require users to request pricing directly from the company.

Source
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