Software · head to head
Awin vs ClickBank
The short version
- Each has a real cost: Awin pricing not published, available by quote only; ClickBank a one time activation fee of $49.95 is charged when a seller's first product is approved
- They diverge on capability: Awin covers Global publisher network, ClickBank covers Digital product marketplace.
Where they differ
Only the attributes on which Awin and ClickBank actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Awin
- Global publisher network
- Cross-device tracking
- Payment processing
- Compliance tools
- Publisher recruitment
- Shopify
- Magento
- WooCommerce
Only in ClickBank
- Digital product marketplace
- High commission rates
- Recurring billing
- Refund management
- Affiliate tools
- ClickFunnels
- WordPress
- Teachable
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Awin
- Affiliate network for content creators and publishersnot ClickBank
ClickBank
- Selling digital products through an affiliate marketplacenot Awin
- Recruiting affiliates to promote an info product or supplementnot Awin
- Earning commission as an affiliate on third party digital productsnot Awin
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Awin
- Pricing not published, available by quote only
- Commission structure and payment thresholds not disclosed
ClickBank
- A one time activation fee of $49.95 is charged when a seller's first product is approved
- ClickBank retains 7.5% plus $1 on each sale
- A $5.00 pay period processing fee is charged on every payment issued
- Refunds cost the seller $0.50 or $1 depending on product price and return date
- Dormant accounts are charged $1 per pay period after 90 days without earnings, $5 after 180 days and $50 after 365 days
- Payment is withheld until the account reaches the payment threshold, which defaults to $100
Pricing, plan by plan
Awin
FreeNo published plan breakdown. See the Awin review.
ClickBank
Free- AffiliateFree
- Free to join
- Up to 75% commissions
- Weekly payouts
Which should you pick?
Choose Awin if
- You need global publisher network.
- You want to start without paying.
- You work on Web, Mobile.
- You also want cross-device tracking.
Choose ClickBank if
- You need digital product marketplace.
- You want to start without paying.
- You also want high commission rates.
Questions people ask
- Is Awin or ClickBank better?
- Neither clearly leads. Awin starts at Free and ClickBank at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Awin or ClickBank?
- Awin starts at Free and ClickBank at Free.
- Does Awin or ClickBank run on more platforms?
- Awin runs on Web, Mobile. ClickBank runs on Web.
- Can I use Awin for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Awin best used for?
- Awin is most often used for affiliate network for content creators and publishers. Of those, affiliate network for content creators and publishers is not what ClickBank is typically brought in for.
- What can Awin do that ClickBank cannot?
- Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. ClickBank covers Digital product marketplace, High commission rates, Recurring billing, Refund management. Both handle Web support.
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