Softwr

Recruitment · head to head

Ashby vs Pendo

Ashby logo

Ashby

Recruitment

All-in-one recruiting software

From
$400/month
Rated
-
Full reviewWebsite
Pendo logo

Pendo

Technology

Product analytics and digital adoption platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Pendo has a free tier, so it costs nothing to try first.
  • Each has a real cost: Ashby no native iOS or Android mobile app; only mobile web access with limited functionality; Pendo pricing is not publicly available and requires a custom quote
  • They diverge on capability: Ashby covers Applicant Tracking, Pendo covers Product analytics.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Ashby and Pendo actually diverge.

Attributes where Ashby and Pendo differ
AttributeAshbyPendo
Starting price$400/monthFree
Free tierNoYes
PlatformsWebWeb, Mobile, Desktop
CategoryRecruitmentTechnology
Founded20182013

Identical on both: pricing model (Unknown), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ashby

  • Applicant Tracking
  • CRM
  • Scheduling
  • Analytics
  • Sourcing
  • Offer Management
  • Reporting
  • LinkedIn

Only in Pendo

  • Product analytics
  • In-app messaging
  • User onboarding
  • Feature adoption tracking
  • User feedback
  • NPS surveys
  • Session replay
  • Mobile analytics

Both cover

  • Slack
  • Zapier

What people use each for

The jobs each tool is most often brought in to do.

Ashby

  • End to end applicant tracking for startups through to enterprisenot Pendo
  • Sourcing and candidate relationship managementnot Pendo
  • Interview scheduling and coordinationnot Pendo
  • Recruiting analytics, including as a standalone module alongside an existing ATSnot Pendo
  • Structured hiring and consistent candidate assessmentnot Pendo

Pendo

  • User onboardingnot Ashby
  • Feature adoptionnot Ashby
  • Product analyticsnot Ashby
  • User feedback collectionnot Ashby
  • Digital adoptionnot Ashby

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ashby

  • No native iOS or Android mobile app; only mobile web access with limited functionality
  • Email lookup quotas and limited bulk actions for high-volume sourcing workflows
  • Advanced workflow branching and custom fields system are less flexible than competitors

Pendo

  • Pricing is not publicly available and requires a custom quote
  • Free tier limited to 500 monthly active users

Pricing, plan by plan

Ashby

$400/month
  • Foundations$400/month
    • Core ATS
    • Scheduling
    • Basic reporting

Pendo

Free
  • FreeFree
    • 500 MAU
    • Core analytics
    • In-app guides

Which should you pick?

Choose Ashby if

  • You need applicant tracking.
  • You also want crm.
Ashby review

Choose Pendo if

  • You need product analytics.
  • You want to start without paying.
  • You work on Web, Mobile, Desktop.
  • You also want in-app messaging.
Pendo review

Questions people ask

Is Ashby or Pendo better?
Neither clearly leads. Ashby starts at $400/month and Pendo at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ashby or Pendo?
Pendo has a free tier; the other does not. Paid plans start at $400/month for Ashby and Free for Pendo.
Does Ashby or Pendo run on more platforms?
Ashby runs on Web. Pendo runs on Web, Mobile, Desktop.
Can I use Pendo for free?
Yes. Pendo has a free tier, so you can try it without paying. Ashby starts at $400/month.
What is Ashby best used for?
Ashby is most often used for end to end applicant tracking for startups through to enterprise, sourcing and candidate relationship management, interview scheduling and coordination, recruiting analytics, including as a standalone module alongside an existing ats. Of those, end to end applicant tracking for startups through to enterprise and sourcing and candidate relationship management are not what Pendo is typically brought in for.
What can Ashby do that Pendo cannot?
Ashby covers Applicant Tracking, CRM, Scheduling, Analytics. Pendo covers Product analytics, In-app messaging, User onboarding, Feature adoption tracking. Both handle Slack, Zapier.

Answered from the vendors’ own pages

Ashby: What integrations does Ashby support?

Ashby integrates with Slack for recruiting notifications, Zapier for automation with 9,000+ apps, and has an open API for custom workflows. It also supports 250+ marketplace integrations.

Source
Pendo: Does Pendo have a free tier?

Yes, Pendo Free supports up to 500 monthly active users and includes core product analytics, in-app guides, Pendo-branded roadmaps, and Pendo-branded NPS surveys.

Source
Ashby: Does Ashby have a mobile app?

Ashby does not have native iOS or Android apps. The platform is cloud-based accessible via mobile web, but mobile functionality is limited compared to desktop.

Source
Pendo: What is Pendo's core functionality?

Pendo combines product analytics, in-app guides, session replay, NPS surveys, product discovery, roadmaps, and cross-channel orchestration to measure and improve product adoption.

Source
Ashby: What is the minimum price for Ashby?

The Foundations plan starts at $400 per month for companies up to 100 employees. Plus and Enterprise plans are custom quoted based on company size.

Source
Pendo: What CRM systems does Pendo integrate with?

Pendo offers two-way integrations with Salesforce, mapping Pendo product usage and sentiment data with Salesforce records, and with HubSpot for contact mapping and campaign orchestration.

Source
Ashby: Can Ashby create and update jobs across multiple job boards?

Yes, Ashby integrates with job boards and allows you to manage candidate pipeline, scheduling, and analytics in one platform.

Source
Pendo: What impact does Pendo have on customer retention?

Companies using Pendo for product analytics see on average a 5% reduction in customer churn and report an average 15% increase in net revenue retention.

Source
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