Software · head to head
Apttus vs Convert
The short version
- Each has a real cost: Apttus conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements; Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
- They diverge on capability: Apttus covers CPQ, Convert covers A/B testing.
Where they differ
Only the attributes on which Apttus and Convert actually diverge.
Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Apttus
- CPQ
- Contract management
- Pricing optimization
- Revenue recognition
- AI recommendations
- Salesforce
- Microsoft Dynamics
- SAP
Only in Convert
- A/B testing
- Multivariate testing
- Analytics
- API access
- Google Analytics
- SSL encryption
- Cloud deployment
- English language support
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Apttus
- Customer Successnot Convert
- Quote To Cashnot Convert
- Enterprise Cpqnot Convert
Convert
- A/B, split and multivariate testing on websitesnot Apttus
- Server-side experimentation and feature flaggingnot Apttus
- Personalising site content to visitor segmentsnot Apttus
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Apttus
- Conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements
Convert
- Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
- Single Sign-On requires the Pro plan at $599 per month
- Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
- Phone support, change history and guided onboarding require Pro
- The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
- The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
- Listed prices exclude VAT, GST and other taxes, which are added at checkout
- Above 5 million monthly tested users there is no published rate
Pricing, plan by plan
Apttus
$100/month- Professional$100/month
- CPQ
- Contract management
- Pricing engine
- Enterprise$200/month
- AI pricing
- Advanced workflows
- Custom integrations
Convert
$1000/month- Professional$1000/month
- A/B testing
- Analytics
- API access
Which should you pick?
Questions people ask
- Is Apttus or Convert better?
- Neither clearly leads. Apttus starts at $100/month and Convert at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Apttus or Convert?
- Apttus starts at $100/month and Convert at $1000/month.
- Does Apttus or Convert run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is Apttus best used for?
- Apttus is most often used for customer success, quote to cash, enterprise cpq. Of those, customer success and quote to cash are not what Convert is typically brought in for.
- What can Apttus do that Convert cannot?
- Apttus covers CPQ, Contract management, Pricing optimization, Revenue recognition. Convert covers A/B testing, Multivariate testing, Analytics, API access. Both handle Web support.
Related pages
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