Softwr

Customer Success · head to head

Apttus vs Datorama

Apttus logo

Apttus

Customer Success

Quote-to-Cash Platform

From
$100/month
Rated
-
Full reviewWebsite
Datorama logo

Datorama

Marketing & Analytics

Marketing analytics and insights platform

From
$1500/month
Rated
-
Full reviewWebsite

The short version

  • They diverge on capability: Apttus covers CPQ, Datorama covers Multi-channel data consolidation.

Where they differ

Only the attributes on which Apttus and Datorama actually diverge.

Attributes where Apttus and Datorama differ
AttributeApttusDatorama
Starting price$100/month$1500/month
PlatformsWebWeb, Mobile, Api
CategoryCustomer SuccessMarketing & Analytics
Founded20062016

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apttus

  • CPQ
  • Contract management
  • Pricing optimization
  • Revenue recognition
  • AI recommendations
  • Microsoft Dynamics
  • SAP
  • Oracle

Only in Datorama

  • Multi-channel data consolidation
  • AI-powered insights
  • Custom dashboards
  • Automated reporting
  • Predictive analytics
  • Data blending
  • Real-time monitoring
  • Anomaly detection

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Apttus

  • Customer Successnot Datorama
  • Quote To Cashnot Datorama
  • Enterprise Cpqnot Datorama

Datorama

  • Marketing analyticsnot Apttus
  • Performance monitoringnot Apttus
  • Campaign analysisnot Apttus
  • ROI measurementnot Apttus

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apttus

  • Conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements

Datorama

Nothing recorded yet. See the Datorama review.

Pricing, plan by plan

Apttus

$100/month
  • Professional$100/month
    • CPQ
    • Contract management
    • Pricing engine
  • Enterprise$200/month
    • AI pricing
    • Advanced workflows
    • Custom integrations

Datorama

$1500/month
  • Growth$1500/month
    • Up to 25 data sources
    • Standard dashboards
    • Basic insights
  • Scale$3500/month
    • Up to 100 data sources
    • Advanced dashboards
    • AI-powered insights
  • Enterprise$undefined/month
    • Unlimited data sources
    • Custom integrations
    • Dedicated support

Which should you pick?

Choose Apttus if

  • You need cpq.
  • You also want contract management.
Apttus review

Choose Datorama if

  • You need multi-channel data consolidation.
  • You work on Web, Mobile, Api.
  • You also want ai-powered insights.
Datorama review

Questions people ask

Is Apttus or Datorama better?
Neither clearly leads. Apttus starts at $100/month and Datorama at $1500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apttus or Datorama?
Apttus starts at $100/month and Datorama at $1500/month.
Does Apttus or Datorama run on more platforms?
Apttus runs on Web. Datorama runs on Web, Mobile, Api.
What is Apttus best used for?
Apttus is most often used for customer success, quote to cash, enterprise cpq. Of those, customer success and quote to cash are not what Datorama is typically brought in for.
What can Apttus do that Datorama cannot?
Apttus covers CPQ, Contract management, Pricing optimization, Revenue recognition. Datorama covers Multi-channel data consolidation, AI-powered insights, Custom dashboards, Automated reporting. Both handle Salesforce.
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Apttus

More on Datorama

Keep looking

Other head to heads