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CRM & Sales · head to head

Apollo.io vs Striven

Apollo.io logo

Apollo.io

CRM & Sales

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite
S

Striven

ERP & Business Operations

All-in-one business management for growing companies

From
$35/month
Rated
-
Full reviewWebsite

The short version

  • Only Apollo.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set; Striven occasional performance issues with slow load times in some modules
  • They diverge on capability: Apollo.io covers Contact database, Striven covers CRM.

Where they differ

Only the attributes on which Apollo.io and Striven actually diverge.

Attributes where Apollo.io and Striven differ
AttributeApollo.ioStriven
Starting priceFree$35/month
Pricing modelsubscriptionUnknown
Free tierYesNo
PlatformsWebWeb, Mobile, API
CategoryCRM & SalesERP & Business Operations
Founded20202008

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Only in Striven

  • CRM
  • Project management
  • Accounting
  • HR management
  • Inventory
  • QuickBooks
  • Google Workspace
  • Zapier

Both cover

  • Outlook
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Apollo.io

  • Lead generationnot Striven
  • Prospect researchnot Striven
  • Sales automationnot Striven

Striven

  • Software consolidationnot Apollo.io
  • Business operationsnot Apollo.io
  • Project-based businessesnot Apollo.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Striven

  • Occasional performance issues with slow load times in some modules
  • Dated UI in places with clunky mobile app experience
  • Very limited customization options compared to enterprise ERP solutions
  • No Zapier or third-party app marketplace integration

Pricing, plan by plan

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Striven

$35/month
  • Standard$35/month
    • Accounting
    • CRM and sales
    • Project management
  • Enterprise$70/month
    • All Standard features
    • Advanced customization
    • Priority support

Which should you pick?

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Choose Striven if

  • You need crm.
  • You work on Web, Mobile, API.
  • You also want project management.
Striven review

Questions people ask

Is Apollo.io or Striven better?
Neither clearly leads. Apollo.io starts at Free and Striven at $35/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo.io or Striven?
Apollo.io has a free tier; the other does not. Paid plans start at Free for Apollo.io and $35/month for Striven.
Does Apollo.io or Striven run on more platforms?
Apollo.io runs on Web. Striven runs on Web, Mobile, API.
Can I use Apollo.io for free?
Yes. Apollo.io has a free tier, so you can try it without paying. Striven starts at $35/month.
What is Apollo.io best used for?
Apollo.io is most often used for lead generation, prospect research, sales automation. Of those, lead generation and prospect research are not what Striven is typically brought in for.
What can Apollo.io do that Striven cannot?
Apollo.io covers Contact database, Email finder, Lead search, Automation. Striven covers CRM, Project management, Accounting, HR management. Both handle Outlook, Web support.

Answered from the vendors’ own pages

Striven: What is Striven's pricing model?

Striven uses user-based pricing: Standard plan at $35/user/month and Enterprise plan at $70/user/month. For accounts with fewer than 5 users, an additional $25 per user applies.

Source
Striven: Does Striven offer a free trial or free tier?

Yes, Striven offers a 7-day free test drive with no credit card required. However, there is no permanent free version or free tier for production use.

Source
Striven: What modules does Striven include?

Striven includes accounting, CRM and sales management, project management, task management, inventory, HR, OKRs, and workflow automation across all plans.

Source
Striven: Does Striven offer optional add-ons like customer portals?

Yes, Striven offers optional monthly portal plans: free tier for up to 100 customers/vendors/applications per month, $99/month for 500, and $499/month for unlimited access.

Source
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Related pages

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