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Software · head to head

Apollo.io vs Sage 50

Apollo.io logo

Apollo.io

Software

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite
Sage 50 logo

Sage 50

Software

Powerful desktop accounting for small businesses

From
$29/month
Rated
-
Full reviewWebsite

The short version

  • Only Apollo.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set; Sage 50 sage 50 tiers as captured in 2022: Pro Accounting $595/year for 1 user, Premium Accounting $970/year for 1-5 users with multi-company support, Quantum Accounting $1,610/year for larger teams
  • They diverge on capability: Apollo.io covers Contact database, Sage 50 covers General ledger.

Where they differ

Only the attributes on which Apollo.io and Sage 50 actually diverge.

Attributes where Apollo.io and Sage 50 differ
AttributeApollo.ioSage 50
Starting priceFree$29/month
Free tierYesNo
PlatformsWebWindows
Founded20201981

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • HubSpot
  • Outlook

Only in Sage 50

  • General ledger
  • Invoicing
  • Inventory management
  • Job costing
  • Budgeting
  • Microsoft 365
  • Local encryption
  • Backup

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Apollo.io

  • Lead generationnot Sage 50
  • Prospect researchnot Sage 50
  • Sales automationnot Sage 50

Sage 50

  • Desktop accountingnot Apollo.io
  • Job costingnot Apollo.io
  • Inventory trackingnot Apollo.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Sage 50

  • Sage 50 tiers as captured in 2022: Pro Accounting $595/year for 1 user, Premium Accounting $970/year for 1-5 users with multi-company support, Quantum Accounting $1,610/year for larger teams

Pricing, plan by plan

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Sage 50

$29/month
  • Pro Accounting$50/month
    • Core accounting
    • 1 user
    • Basic reports
  • Premium Accounting$85/month
    • 5 users
    • Job costing
    • Inventory

Which should you pick?

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Choose Sage 50 if

  • You need general ledger.
  • You work on Windows.
  • You also want invoicing.
Sage 50 review

Questions people ask

Is Apollo.io or Sage 50 better?
Neither clearly leads. Apollo.io starts at Free and Sage 50 at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo.io or Sage 50?
Apollo.io has a free tier; the other does not. Paid plans start at Free for Apollo.io and $29/month for Sage 50.
Does Apollo.io or Sage 50 run on more platforms?
Apollo.io runs on Web. Sage 50 runs on Windows.
Can I use Apollo.io for free?
Yes. Apollo.io has a free tier, so you can try it without paying. Sage 50 starts at $29/month.
What is Apollo.io best used for?
Apollo.io is most often used for lead generation, prospect research, sales automation. Of those, lead generation and prospect research are not what Sage 50 is typically brought in for.
What can Apollo.io do that Sage 50 cannot?
Apollo.io covers Contact database, Email finder, Lead search, Automation. Sage 50 covers General ledger, Invoicing, Inventory management, Job costing. Both handle Salesforce.
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Related pages

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