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Software · head to head

Airbase vs Apollo.io

Airbase logo

Airbase

Software

The first all-in-one spend management platform

From
$29/month
Rated
-
Full reviewWebsite
Apollo.io logo

Apollo.io

Software

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Apollo.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Airbase airbase was acquired by Paylocity; its pricing page now redirects to paylocity.com/pricing and the product is marketed as 'Airbase, a Paylocity Company' within Paylocity's HCM platform rather than as a standalone product.; Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • They diverge on capability: Airbase covers Corporate cards, Apollo.io covers Contact database.

Where they differ

Only the attributes on which Airbase and Apollo.io actually diverge.

Attributes where Airbase and Apollo.io differ
AttributeAirbaseApollo.io
Starting price$29/monthFree
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb
Founded20172020

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Airbase

  • Corporate cards
  • Bill payments
  • Expense management
  • Procurement
  • Approvals
  • NetSuite
  • Sage Intacct
  • QuickBooks

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Both cover

  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Airbase

  • Spend managementnot Apollo.io
  • Expense reportingnot Apollo.io
  • Vendor paymentsnot Apollo.io

Apollo.io

  • Lead generationnot Airbase
  • Prospect researchnot Airbase
  • Sales automationnot Airbase

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Airbase

  • Airbase was acquired by Paylocity; its pricing page now redirects to paylocity.com/pricing and the product is marketed as 'Airbase, a Paylocity Company' within Paylocity's HCM platform rather than as a standalone product.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Pricing, plan by plan

Airbase

$29/month
  • StandardFree
    • Corporate cards
    • Expense reports
    • Bill pay
  • Premium$10/month
    • Advanced approvals
    • NetSuite sync
    • Procurement
  • Enterprise$undefined/month
    • Custom workflows
    • API access
    • Dedicated support

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Which should you pick?

Choose Airbase if

  • You need corporate cards.
  • You work on Web, Ios, Android.
  • You also want bill payments.
Airbase review

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Questions people ask

Is Airbase or Apollo.io better?
Neither clearly leads. Airbase starts at $29/month and Apollo.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Airbase or Apollo.io?
Apollo.io has a free tier; the other does not. Paid plans start at $29/month for Airbase and Free for Apollo.io.
Does Airbase or Apollo.io run on more platforms?
Airbase runs on Web, Ios, Android. Apollo.io runs on Web.
Can I use Apollo.io for free?
Yes. Apollo.io has a free tier, so you can try it without paying. Airbase starts at $29/month.
What is Airbase best used for?
Airbase is most often used for spend management, expense reporting, vendor payments. Of those, spend management and expense reporting are not what Apollo.io is typically brought in for.
What can Airbase do that Apollo.io cannot?
Airbase covers Corporate cards, Bill payments, Expense management, Procurement. Apollo.io covers Contact database, Email finder, Lead search, Automation. Both handle Slack, Web support.
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