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Surveys · head to head

Alchemer vs Kissmetrics

Alchemer logo

Alchemer

Surveys

Survey and feedback platform for research teams

From
On request
Free plan
No
Kissmetrics logo

Kissmetrics

Marketing

Customer analytics and behavioral data

From
Free
Free plan
Yes

The short version

  • Only Kissmetrics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Alchemer more expensive than the simple form builders, which is the fair comparison for a short survey; Kissmetrics overages are added automatically to the next invoice rather than blocked, so exceeding an event allowance bills without a decision point
  • They diverge on capability: Alchemer covers Deep question logic, Kissmetrics covers Customer analytics.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Alchemer and Kissmetrics actually diverge.

Attributes where Alchemer and Kissmetrics differ
AttributeAlchemerKissmetrics
Starting priceOn requestFree
Pricing modelTiered annual subscription published on the vendor sitefreemium
Free tierNoYes
PlatformsWeb, CloudWeb
CategorySurveysMarketing
FoundedUnknown2009

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Alchemer

  • Deep question logic
  • Wide question types
  • Workflow automation
  • Integrations
  • Panel and distribution
  • Reporting

Only in Kissmetrics

  • Customer analytics
  • Behavioral tracking
  • Cohort analysis
  • Funnel analysis
  • Salesforce
  • GDPR
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Alchemer

  • Research questionnaires too conditional for a simple form buildernot Kissmetrics
  • Teams needing survey data routed into Salesforce or a warehousenot Kissmetrics
  • Organisations wanting research depth without enterprise experience-platform pricingnot Kissmetrics

Kissmetrics

  • Product analytics and user behavior trackingnot Alchemer
  • Event-based analyticsnot Alchemer
  • Data integration and reportingnot Alchemer

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Alchemer

  • More expensive than the simple form builders, which is the fair comparison for a short survey
  • The interface carries a long product history and is less immediately friendly than newer tools
  • Advanced logic is powerful and correspondingly easy to misconfigure, and testing a complex survey is real work
  • Named Alchemer since 2020, so much of the searchable material still says SurveyGizmo

Kissmetrics

  • Overages are added automatically to the next invoice rather than blocked, so exceeding an event allowance bills without a decision point
  • The free plan allows 100,000 events a month
  • Per event rates fall with volume, from $0.20 per 1,000 events on Growth to $0.10 on Gold, so smaller customers pay double per event
  • The vendor states Growth, Silver and Gold are the identical product, so the paid tiers differ only in unit price and volume
  • Anything above 5 million events is custom priced

Pricing, plan by plan

Alchemer

On request

No published plan breakdown. See the Alchemer review.

Kissmetrics

Free
  • FreeFree
    • 100,000 events/month
    • Autocapture tracking
    • AI chat
  • Growth$99/month
    • Starting at 500k events
    • $0.20 per 1k events
    • Populations
  • Silver$null/month
    • $0.15 per 1k events
    • All Growth features
  • Gold$null/month
    • $0.10 per 1k events (at 5M+ events)
    • All Growth features

Which should you pick?

Choose Alchemer if

  • You need deep question logic.
  • You work on Web, Cloud.
  • You also want wide question types.

Choose Kissmetrics if

  • You need customer analytics.
  • You want to start without paying.
  • You also want behavioral tracking.

Questions people ask

Is Alchemer or Kissmetrics better?
Neither clearly leads. Alchemer starts at On request and Kissmetrics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Alchemer or Kissmetrics?
Kissmetrics has a free tier; the other does not. Paid plans start at On request for Alchemer and Free for Kissmetrics.
Does Alchemer or Kissmetrics run on more platforms?
Alchemer runs on Web, Cloud. Kissmetrics runs on Web.
Can I use Kissmetrics for free?
Yes. Kissmetrics has a free tier, so you can try it without paying. Alchemer starts at On request.
What is Alchemer best used for?
Alchemer is most often used for research questionnaires too conditional for a simple form builder, teams needing survey data routed into salesforce or a warehouse, organisations wanting research depth without enterprise experience-platform pricing. Of those, research questionnaires too conditional for a simple form builder and teams needing survey data routed into salesforce or a warehouse are not what Kissmetrics is typically brought in for.
What can Alchemer do that Kissmetrics cannot?
Alchemer covers Deep question logic, Wide question types, Workflow automation, Integrations. Kissmetrics covers Customer analytics, Behavioral tracking, Cohort analysis, Funnel analysis.

Answered from the vendors’ own pages

Alchemer: What does Alchemer cost?

Tiered annual subscriptions published on the vendor site. Check current rates there.

Kissmetrics: Does KISSmetrics have a free plan?

Yes, KISSmetrics offers a free plan with 100,000 events/month including autocapture tracking, dashboards, and core reports. No card required.

Source
Alchemer: Is Alchemer the same as SurveyGizmo?

Yes. SurveyGizmo was renamed Alchemer in 2020, which is why older reviews and documentation use the former name.

Kissmetrics: What does KISSmetrics charge for paid plans?

Growth plan starts at $99/month for 500k events, charging $0.20 per additional 1k events. Silver and Gold tiers offer lower per-event rates at higher volumes.

Source
Alchemer: When is it worth more than a simple form builder?

When the questionnaire has real conditional logic, or when responses need to route into Salesforce or a data warehouse.

Kissmetrics: Does KISSmetrics offer annual discounts?

Yes, annual plans receive 20% off monthly rates. Overage charges are automatically added to the next invoice.

Source
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