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Agility PR Solutions vs Fathom Analytics

Agility PR Solutions logo

Agility PR Solutions

News

Media intelligence that drives PR success

From
On request
Rated
-
Full reviewWebsite
Fathom Analytics logo

Fathom Analytics

Marketing

Website analytics made simple

From
$14/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Agility PR Solutions no published pricing tiers; customizable pricing requires direct sales consultation; Fathom Analytics there is no free tier, only a 7 day trial
  • They diverge on capability: Agility PR Solutions covers Media monitoring, Fathom Analytics covers Page view tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Agility PR Solutions and Fathom Analytics actually diverge.

Attributes where Agility PR Solutions and Fathom Analytics differ
AttributeAgility PR SolutionsFathom Analytics
Starting priceOn request$14/month
CategoryNewsMarketing
Founded20032014

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agility PR Solutions

  • Media monitoring
  • Media database
  • PR analytics
  • Report builder
  • Journalist outreach
  • Slack
  • Microsoft Teams
  • CRM systems

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • 20+ languages language support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Agility PR Solutions

  • Media monitoring across traditional and digital coveragenot Fathom Analytics
  • Journalist targeting and pitch personalisationnot Fathom Analytics
  • Social listening for trends and sentimentnot Fathom Analytics
  • Crisis monitoring and executive briefingsnot Fathom Analytics
  • Press release distribution through the newswirenot Fathom Analytics

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot Agility PR Solutions
  • A lightweight Google Analytics replacementnot Agility PR Solutions
  • Tracking many sites from one accountnot Agility PR Solutions
  • Long-term historical reporting while subscribednot Agility PR Solutions

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agility PR Solutions

  • No published pricing tiers; customizable pricing requires direct sales consultation
  • Standard annual billing but company claims ability to accommodate other frequencies without published rates
  • Pricing depends on solution package selection (Media Relations, Monitoring, Intelligence, Social Listening, Managed Services) with no transparency on how combinations affect cost

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

Pricing, plan by plan

Agility PR Solutions

On request
  • Media MonitoringFree
    • News monitoring
    • Social listening
    • Alerts
  • Media DatabaseFree
    • Journalist contacts
    • Media lists
    • Pitching tools
  • Complete SuiteFree
    • All features
    • Advanced analytics
    • API access

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

Which should you pick?

Choose Agility PR Solutions if

  • You need media monitoring.
  • You also want media database.
Agility PR Solutions review

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.
Fathom Analytics review

Questions people ask

Is Agility PR Solutions or Fathom Analytics better?
Neither clearly leads. Agility PR Solutions starts at On request and Fathom Analytics at $14/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agility PR Solutions or Fathom Analytics?
Agility PR Solutions starts at On request and Fathom Analytics at $14/month.
Does Agility PR Solutions or Fathom Analytics run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Agility PR Solutions best used for?
Agility PR Solutions is most often used for media monitoring across traditional and digital coverage, journalist targeting and pitch personalisation, social listening for trends and sentiment, crisis monitoring and executive briefings. Of those, media monitoring across traditional and digital coverage and journalist targeting and pitch personalisation are not what Fathom Analytics is typically brought in for.
What can Agility PR Solutions do that Fathom Analytics cannot?
Agility PR Solutions covers Media monitoring, Media database, PR analytics, Report builder. Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. Both handle Web support.

Answered from the vendors’ own pages

Agility PR Solutions: What is Agility PR's pricing model?

Agility PR Solutions offers customized pricing based on specific business needs. The company assesses requirements and recommends appropriate packages. Standard billing is annual, though the company indicates other frequencies can be accommodated (rates not published).

Source
Fathom Analytics: How much does Fathom Analytics cost?

Fathom's entry-level plan costs $45/month for up to 500,000 pageviews. Higher volume tiers exist (1M, 2M, 10M, 25M+ pageviews) with custom pricing. Yearly billing provides 2 months free.

Source
Agility PR Solutions: What billing currencies does Agility PR accept?

Agility PR Solutions accepts billing in USD, CAD, and GBP. Pricing varies by currency and is customized based on package selection and business requirements.

Source
Fathom Analytics: Is there a free trial for Fathom Analytics?

Yes, Fathom offers a 7-day free trial. There is no free tier after the trial ends.

Source
Agility PR Solutions: What solutions are available from Agility PR?

Agility PR offers Media Relations, Media Monitoring, Media Intelligence, Social Listening, Managed Services, and additional services like Newswire Distribution and Custom Reports. Solutions can be purchased individually or as part of an all-in-one platform.

Source
Fathom Analytics: What happens if my pageviews exceed my plan limit?

Fathom handles usage overage graciously, only upgrading your plan after two consecutive months over your limit. There are no immediate overage charges.

Source
Agility PR Solutions: Do all Agility PR plans include account management and training?

Yes, all plans include unlimited user onboarding training, platform support via phone/email/chat, and a dedicated account manager across PR Teams and PR Agencies solutions.

Source
Fathom Analytics: Can I add extra sites to my Fathom plan?

Yes, extra sites cost $10/month per 50-site pack, or $100/year (which includes two months free). All plans include a minimum of 50 included sites.

Source
Fathom Analytics: Can I cancel Fathom without a long contract?

Yes, there are no contracts and cancellation is flexible. Fathom does not lock customers into agreements.

Source
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