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Agility PR Solutions vs Ruler Analytics

Agility PR Solutions logo

Agility PR Solutions

News

Media intelligence that drives PR success

From
On request
Rated
-
Full reviewWebsite
Ruler Analytics logo

Ruler Analytics

Marketing

Closed-loop marketing attribution

From
£299/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Agility PR Solutions no published pricing tiers; customizable pricing requires direct sales consultation; Ruler Analytics no free plan or trial available, requiring custom quote for pricing
  • They diverge on capability: Agility PR Solutions covers Media monitoring, Ruler Analytics covers Multi-touch attribution.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Agility PR Solutions and Ruler Analytics actually diverge.

Attributes where Agility PR Solutions and Ruler Analytics differ
AttributeAgility PR SolutionsRuler Analytics
Starting priceOn request£299/month
Pricing modelsubscriptionUnknown
CategoryNewsMarketing
Founded20032012

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agility PR Solutions

  • Media monitoring
  • Media database
  • PR analytics
  • Report builder
  • Journalist outreach
  • Slack
  • Microsoft Teams
  • CRM systems

Only in Ruler Analytics

  • Multi-touch attribution
  • Call tracking
  • Form tracking
  • Revenue attribution
  • Customer journey tracking
  • CRM integration
  • Marketing ROI
  • Custom reporting

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Agility PR Solutions

  • Media monitoring across traditional and digital coveragenot Ruler Analytics
  • Journalist targeting and pitch personalisationnot Ruler Analytics
  • Social listening for trends and sentimentnot Ruler Analytics
  • Crisis monitoring and executive briefingsnot Ruler Analytics
  • Press release distribution through the newswirenot Ruler Analytics

Ruler Analytics

  • Marketing attributionnot Agility PR Solutions
  • ROI measurementnot Agility PR Solutions
  • Lead trackingnot Agility PR Solutions
  • Revenue attributionnot Agility PR Solutions

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agility PR Solutions

  • No published pricing tiers; customizable pricing requires direct sales consultation
  • Standard annual billing but company claims ability to accommodate other frequencies without published rates
  • Pricing depends on solution package selection (Media Relations, Monitoring, Intelligence, Social Listening, Managed Services) with no transparency on how combinations affect cost

Ruler Analytics

  • No free plan or trial available, requiring custom quote for pricing
  • Advanced features like marketing mix modeling only available on Advanced plan at 1,499 GBP per month
  • Pricing scales with monthly traffic volume, making costs unpredictable
  • Setup requires manual integration with CRM and data sources

Pricing, plan by plan

Agility PR Solutions

On request
  • Media MonitoringFree
    • News monitoring
    • Social listening
    • Alerts
  • Media DatabaseFree
    • Journalist contacts
    • Media lists
    • Pitching tools
  • Complete SuiteFree
    • All features
    • Advanced analytics
    • API access

Ruler Analytics

£299/month
  • Small$299/month
    • Up to 10,000 monthly visits
    • Form tracking
    • Call tracking
  • Medium$499/month
    • Up to 50,000 monthly visits
    • Data-driven attribution
    • Segmentation
  • Advanced$1499/month
    • 100k+ monthly visits
    • Marketing mix modeling
    • AI agents for analytics

Which should you pick?

Choose Agility PR Solutions if

  • You need media monitoring.
  • You also want media database.
Agility PR Solutions review

Choose Ruler Analytics if

  • You need multi-touch attribution.
  • You also want call tracking.
Ruler Analytics review

Questions people ask

Is Agility PR Solutions or Ruler Analytics better?
Neither clearly leads. Agility PR Solutions starts at On request and Ruler Analytics at £299/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agility PR Solutions or Ruler Analytics?
Agility PR Solutions starts at On request and Ruler Analytics at £299/month.
Does Agility PR Solutions or Ruler Analytics run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Agility PR Solutions best used for?
Agility PR Solutions is most often used for media monitoring across traditional and digital coverage, journalist targeting and pitch personalisation, social listening for trends and sentiment, crisis monitoring and executive briefings. Of those, media monitoring across traditional and digital coverage and journalist targeting and pitch personalisation are not what Ruler Analytics is typically brought in for.
What can Agility PR Solutions do that Ruler Analytics cannot?
Agility PR Solutions covers Media monitoring, Media database, PR analytics, Report builder. Ruler Analytics covers Multi-touch attribution, Call tracking, Form tracking, Revenue attribution. Both handle Web support.

Answered from the vendors’ own pages

Agility PR Solutions: What is Agility PR's pricing model?

Agility PR Solutions offers customized pricing based on specific business needs. The company assesses requirements and recommends appropriate packages. Standard billing is annual, though the company indicates other frequencies can be accommodated (rates not published).

Source
Ruler Analytics: What does Ruler Analytics track?

Ruler Analytics tracks forms, calls, live chat, offline conversions, and CRM data to connect marketing activity directly to revenue outcomes.

Source
Agility PR Solutions: What billing currencies does Agility PR accept?

Agility PR Solutions accepts billing in USD, CAD, and GBP. Pricing varies by currency and is customized based on package selection and business requirements.

Source
Ruler Analytics: Does Ruler Analytics offer a free plan?

No, Ruler Analytics does not offer a free plan. Pricing starts at 299 GBP per month for the Small plan supporting up to 10,000 monthly website visits.

Source
Agility PR Solutions: What solutions are available from Agility PR?

Agility PR offers Media Relations, Media Monitoring, Media Intelligence, Social Listening, Managed Services, and additional services like Newswire Distribution and Custom Reports. Solutions can be purchased individually or as part of an all-in-one platform.

Source
Ruler Analytics: What attribution models does Ruler Analytics support?

Ruler supports multi-touch attribution, data-driven attribution, impression attribution, and marketing mix modeling for measuring campaign ROI across channels.

Source
Agility PR Solutions: Do all Agility PR plans include account management and training?

Yes, all plans include unlimited user onboarding training, platform support via phone/email/chat, and a dedicated account manager across PR Teams and PR Agencies solutions.

Source
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