Softwr

Marketing · head to head

Fathom Analytics vs NewsWhip

Fathom Analytics logo

Fathom Analytics

Marketing

Website analytics made simple

From
$14/month
Rated
-
Full reviewWebsite
NewsWhip logo

NewsWhip

News

Viral content tracking and audience insights for media companies

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fathom Analytics there is no free tier, only a 7 day trial; NewsWhip no pricing published on website
  • They diverge on capability: Fathom Analytics covers Page view tracking, NewsWhip covers Viral content tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Fathom Analytics and NewsWhip actually diverge.

Attributes where Fathom Analytics and NewsWhip differ
AttributeFathom AnalyticsNewsWhip
Starting price$14/monthOn request
Pricing modelsubscriptionquote
CategoryMarketingNews
Founded20142011

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • 20+ languages language support

Only in NewsWhip

  • Viral content tracking
  • Social media monitoring
  • Competitor intelligence
  • Trend identification
  • Custom dashboards
  • Alert system
  • Content recommendations
  • Audience insights

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot NewsWhip
  • A lightweight Google Analytics replacementnot NewsWhip
  • Tracking many sites from one accountnot NewsWhip
  • Long-term historical reporting while subscribednot NewsWhip

NewsWhip

  • Viral trackingnot Fathom Analytics
  • Trend identificationnot Fathom Analytics
  • Competitor monitoringnot Fathom Analytics
  • Audience insightsnot Fathom Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

NewsWhip

  • No pricing published on website

Pricing, plan by plan

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

NewsWhip

On request
  • Enterprise$undefined/custom
    • Viral tracking
    • Competitor analysis
    • Trend identification

Which should you pick?

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.
Fathom Analytics review

Choose NewsWhip if

  • You need viral content tracking.
  • You also want social media monitoring.
NewsWhip review

Questions people ask

Is Fathom Analytics or NewsWhip better?
Neither clearly leads. Fathom Analytics starts at $14/month and NewsWhip at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fathom Analytics or NewsWhip?
Fathom Analytics starts at $14/month and NewsWhip at On request.
Does Fathom Analytics or NewsWhip run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Fathom Analytics best used for?
Fathom Analytics is most often used for privacy-focused web analytics without cookie banners, a lightweight google analytics replacement, tracking many sites from one account, long-term historical reporting while subscribed. Of those, privacy-focused web analytics without cookie banners and a lightweight google analytics replacement are not what NewsWhip is typically brought in for.
What can Fathom Analytics do that NewsWhip cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. NewsWhip covers Viral content tracking, Social media monitoring, Competitor intelligence, Trend identification. Both handle Web support.

Answered from the vendors’ own pages

Fathom Analytics: How much does Fathom Analytics cost?

Fathom's entry-level plan costs $45/month for up to 500,000 pageviews. Higher volume tiers exist (1M, 2M, 10M, 25M+ pageviews) with custom pricing. Yearly billing provides 2 months free.

Source
NewsWhip: What does NewsWhip cost?

NewsWhip does not publish pricing on its website. The company directs customers to request a demo to receive custom pricing based on their needs.

Source
Fathom Analytics: Is there a free trial for Fathom Analytics?

Yes, Fathom offers a 7-day free trial. There is no free tier after the trial ends.

Source
Fathom Analytics: What happens if my pageviews exceed my plan limit?

Fathom handles usage overage graciously, only upgrading your plan after two consecutive months over your limit. There are no immediate overage charges.

Source
Fathom Analytics: Can I add extra sites to my Fathom plan?

Yes, extra sites cost $10/month per 50-site pack, or $100/year (which includes two months free). All plans include a minimum of 50 included sites.

Source
Fathom Analytics: Can I cancel Fathom without a long contract?

Yes, there are no contracts and cancellation is flexible. Fathom does not lock customers into agreements.

Source
Share

Related pages

More on Fathom Analytics

More on NewsWhip

Keep looking

Other head to heads