Fitness · head to head
PushPress vs TrueCoach

PushPress
Fitness
Gym management software for CrossFit boxes, martial arts and training studios
- From
- Free
- Rated
- -
The short version
- Each has a real cost: PushPress free tier has higher payment processing fees (4.99% + $0.30 for cards); TrueCoach starter tier limited to 5 active clients (requires upgrade for more)
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which PushPress and TrueCoach actually diverge.
Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (Fitness).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in PushPress
Nothing recorded that TrueCoach does not also cover.
Only in TrueCoach
- Workout programming
- Client tracking
- In-app messaging
- Payment processing
- Progress photos
- MyFitnessPal
- Stripe
- Apple Health
What people use each for
The jobs each tool is most often brought in to do.
PushPress
- Gym managementnot TrueCoach
- Studio managementnot TrueCoach
- Membership billingnot TrueCoach
- Fitness trackingnot TrueCoach
- Payment processingnot TrueCoach
TrueCoach
- Personal training programme creation and deliverynot PushPress
- Client progress tracking and metrics monitoringnot PushPress
- Nutrition and habit tracking for fitness coachingnot PushPress
- Automated billing and payment processingnot PushPress
- Coach-to-client direct messagingnot PushPress
- Wearable device integration for automated trackingnot PushPress
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
PushPress
- Free tier has higher payment processing fees (4.99% + $0.30 for cards)
- Add-on products (Train at $79/month, Grow at $329/month) cost extra
- ACH processing fee is $0.30 on all tiers
- Free tier highest cost option for card processing
TrueCoach
- Starter tier limited to 5 active clients (requires upgrade for more)
- Standard tier limited to 20 active clients
- Pro tier limited to 50 active clients (custom pricing required for 250+ clients)
- Custom-branded fitness app only available in Standard and Pro tiers, not Starter
- Wearables data integration (Apple, Garmin, WHOOP) only in Standard and Pro tiers
- Public coach profiles feature only available in Standard and Pro tiers
- Advanced nutrition and habit tracking only in Standard and Pro tiers
Pricing, plan by plan
PushPress
Free- FreeFree
- For small gyms and studios
- Payment processing 4.99% + $0.30 (card) or 2.89% + $0.30 (ACH)
- Unlimited users/members/staff
- Pro$159/month
- For mid-size gyms and studios
- Payment processing 2.89% + $0.30 (card) or 0.79% + $0.30 (ACH)
- Unlimited users/members/staff
- Max$229/month
- For established gyms and studios
- Payment processing 2.75% + $0.30 (card) or 0.79% + $0.30 (ACH)
- Unlimited users/members/staff
TrueCoach
Free- Starter$26.34/month
- Program & Workout Builder
- Client Management Tracker
- MyFitnessPal integration
- Standard (Most Popular)$57.99/month
- Everything in Starter
- Up to 20 active clients
- Public Coach Profiles
- Pro$136.99/month
- Everything in Standard
- Up to 50 active clients
- All integrations and features
Which should you pick?
Choose TrueCoach if
- You need workout programming.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want client tracking.
Questions people ask
- Is PushPress or TrueCoach better?
- Neither clearly leads. PushPress starts at Free and TrueCoach at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, PushPress or TrueCoach?
- PushPress starts at Free and TrueCoach at Free.
- Does PushPress or TrueCoach run on more platforms?
- PushPress runs on Web. TrueCoach runs on Web, iOS, Android.
- Can I use PushPress for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is PushPress best used for?
- PushPress is most often used for gym management, studio management, membership billing, fitness tracking. Of those, gym management and studio management are not what TrueCoach is typically brought in for.
- What can PushPress do that TrueCoach cannot?
- TrueCoach covers Workout programming, Client tracking, In-app messaging, Payment processing.
Answered from the vendors’ own pages
PushPress: How much does PushPress cost?
PushPress offers a free plan for small gyms, Pro at $159/month for mid-size gyms, and Max at $229/month for established gyms. All plans include unlimited users, members, and staff accounts.
SourceTrueCoach: Does TrueCoach offer a free trial?
Yes. TrueCoach offers a 14-day free trial with no credit card required. Trial users can fully test the platform before committing.
SourcePushPress: What are PushPress payment processing fees?
Free plan charges 4.99% + $0.30 per card transaction or 2.89% + $0.30 for ACH. Pro plan charges 2.89% + $0.30 for cards or 0.79% + $0.30 for ACH. Max plan charges 2.75% + $0.30 for cards or 0.79% + $0.30 for ACH.
SourceTrueCoach: Do TrueCoach clients need to pay separately?
No. According to the pricing page, 'TrueCoach is 100% free for your clients.' Only the coach pays the subscription; clients access all features at no cost.
SourcePushPress: Are there additional fees for add-on products?
Yes. The Train module for workout tracking starts at $79/month and the Grow module for marketing/CRM features starts at $329/month.
SourceTrueCoach: Are there hidden fees beyond the stated monthly price?
No. TrueCoach explicitly states 'Nope, what you see is what you get', there are no hidden fees. The monthly cost is all-inclusive.
SourceTrueCoach: What discounts are available for annual billing?
TrueCoach offers 1 month free on Starter, and 2 months free on Standard and Pro plans when billed annually instead of monthly.
SourceRelated pages
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- PushPress vs Gymshark Training
- PushPress vs My PT Hub
- TrueCoach vs Hevy
- TrueCoach vs JEFIT
- TrueCoach vs Apple Fitness+
- TrueCoach vs Lose It!
- TrueCoach vs Pike13
- TrueCoach vs ABC Fitness
- TrueCoach vs WellnessLiving
- TrueCoach vs Gymdesk
- TrueCoach vs Mariana Tek
- TrueCoach vs Freeletics
- TrueCoach vs Insight Timer
- TrueCoach vs Noom
- TrueCoach vs Hydrow
- TrueCoach vs Liteboxer
- TrueCoach vs PT Distinction
- TrueCoach vs Stronger by Science
- TrueCoach vs Sweat
- TrueCoach vs Future
- TrueCoach vs TrainHeroic
- TrueCoach vs Trainerize
- TrueCoach vs WW (WeightWatchers)
- TrueCoach vs Nike Run Club
- TrueCoach vs Ergatta
- TrueCoach vs Everfit
- TrueCoach vs Gymshark Training
- TrueCoach vs My PT Hub

