Softwr

Scheduling & Booking · head to head

10to8 vs Apollo.io

10to8 logo

10to8

Scheduling & Booking

Appointment scheduling software

From
Free
Rated
-
Full reviewWebsite
Apollo.io logo

Apollo.io

CRM & Sales

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: 10to8 free plan includes 10to8 branding on booking pages, which may not be ideal for professional service providers wanting white-label solutions; Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • They diverge on capability: 10to8 covers Online booking, Apollo.io covers Contact database.

Where they differ

Only the attributes on which 10to8 and Apollo.io actually diverge.

Attributes where 10to8 and Apollo.io differ
Attribute10to8Apollo.io
Pricing modelUnknownsubscription
PlatformsWeb, MobileWeb
CategoryScheduling & BookingCRM & Sales
Founded20112020

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in 10to8

  • Online booking
  • Automated reminders
  • Two-way sync
  • Video appointments
  • Payment collection
  • Google Calendar
  • Zoom
  • Stripe

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Both cover

  • Outlook
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

10to8

  • Schedulingnot Apollo.io
  • Appointment bookingnot Apollo.io
  • Time trackingnot Apollo.io
  • Resource managementnot Apollo.io
  • Team coordinationnot Apollo.io

Apollo.io

  • Lead generationnot 10to8
  • Prospect researchnot 10to8
  • Sales automationnot 10to8

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

10to8

  • Free plan includes 10to8 branding on booking pages, which may not be ideal for professional service providers wanting white-label solutions
  • Limited advanced features compared to competitors like Calendly or Acuity Scheduling for complex service workflows
  • Recent rebranding from 10to8 to Sign In Scheduling created user confusion and requires login migration
  • Not suitable for detailed pre-appointment consultations as it focuses on simple appointment booking rather than consultation management
  • Smaller integration ecosystem with 1,500 apps compared to competitors with more extensive third-party support

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Pricing, plan by plan

10to8

Free
  • FreeFree
    • Up to 100 appointments per month
    • 2 user logins
    • Automated SMS and email reminders
  • Starter$7.2/month
    • 300 appointments per month
    • 4 staff logins
    • All free plan features
  • Professional$22/month
    • Unlimited appointments
    • Unlimited staff logins
    • All starter features
  • Business$40/month
    • 600+ appointments per month
    • 6 staff seats
    • Multiple booking pages

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Which should you pick?

Choose 10to8 if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want automated reminders.
10to8 review

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Questions people ask

Is 10to8 or Apollo.io better?
Neither clearly leads. 10to8 starts at Free and Apollo.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, 10to8 or Apollo.io?
10to8 starts at Free and Apollo.io at Free.
Does 10to8 or Apollo.io run on more platforms?
10to8 runs on Web, Mobile. Apollo.io runs on Web.
Can I use 10to8 for free?
Both have a free tier, so you can try either at no cost before committing.
What is 10to8 best used for?
10to8 is most often used for scheduling, appointment booking, time tracking, resource management. Of those, scheduling and appointment booking are not what Apollo.io is typically brought in for.
What can 10to8 do that Apollo.io cannot?
10to8 covers Online booking, Automated reminders, Two-way sync, Video appointments. Apollo.io covers Contact database, Email finder, Lead search, Automation. Both handle Outlook, Web support.

Answered from the vendors’ own pages

10to8: Does 10to8 offer a free plan?

Yes, 10to8 offers a generous free forever plan that includes up to 100 appointments per month with two user logins and automated SMS reminders to help reduce no-shows.

Source
10to8: How does 10to8 help reduce no-shows?

10to8 uses automated SMS, email, and voice reminders to notify customers of upcoming appointments. If SMS delivery fails, the system uses a robo-call with voicemail capability. Users report up to 90% no-show reduction with these reminders.

Source
10to8: What payment methods does 10to8 accept?

10to8 integrates with PayPal and Sage Pay for secure online payment processing, allowing customers to pay directly through booking pages and providing instant payment receipts.

Source
10to8: What apps does 10to8 integrate with?

10to8 has native integrations with Google Calendar, Outlook, Exchange, Office 365, Zoom, and Salesforce. The platform also connects with over 1,500 apps through third-party integrations and works with Slack and Facebook for reminders.

Source
10to8: Can I manage multiple locations with 10to8?

Yes, 10to8 includes multi-location support allowing centralized management of multiple branches, services, and staff members across different sites with single-portal administration.

Source
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Related pages

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