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Novu

Open-source notification infrastructure for multi-channel messaging

As of 29 August 2026, Novu has a free plan and paid plans start at $30/month. Open-source notification platform for sending email, in-app, SMS, chat, and push messages through workflows and a shared API. Softwr lists it under Communication. Novu is available on Web, API.

Overview

What Novu does

Novu is an open-source notification infrastructure platform that lets developers build and manage multi-channel notification workflows covering email, in-app, SMS, chat, and push. It offers a workflow editor, activity feed, and multi-environment setup, and can be self-hosted or used as a managed cloud service. Pricing is based on workflow runs per month, with a free tier and paid Pro, Team, and Enterprise plans.

What people use it for

  • Building multi-channel notification workflows for a SaaS product
  • Self-hosting notification infrastructure for data control
  • Managing separate notification environments for staging and production
  • Tracking notification delivery history and activity

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Novu.

  • Free plan activity feed retention is limited to 24 hours, restricting how far back teams can debug delivery issues.
  • Overage on Pro and Team plans is billed at $1.20 per 1,000 additional workflow runs, which can add up at scale.
  • HIPAA BAA compliance and dedicated SSO are Enterprise-only and require custom pricing.

Cross-shopped

What people choose instead of Novu

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

  • Novu logo
    Novu
    vs
    Courier logo
    Courier

    Courier: Courier offers similar multi-channel notification infrastructure with pay-as-you-go pricing per send.

  • Novu logo
    Novu
    vs
    Resend logo
    Resend

    Resend: Resend specializes in email delivery specifically, rather than Novu's broader multi-channel workflow approach.

Pricing

What Novu costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Free

Free

  • 10,000 workflow runs/month
  • All channels included
  • Up to 20 workflows
  • 2 environments
  • Up to 3 team members

Pro

$30 /mo

  • 30,000+ workflow runs/month
  • Advanced email editor
  • Remove Novu branding
  • 7-day activity feed retention

Team

$250 /mo

  • 250,000+ workflow runs/month
  • Up to 10 environments
  • 90-day activity feed retention
  • Role-based access control

Capabilities

Features

  • Multi-channel workflows

    Build notification workflows spanning email, in-app, SMS, chat, and push

  • Advanced email editor

    Design email content with blocks and layouts

  • Activity feed

    Track notification delivery history with configurable retention

  • Multi-environment support

    Separate development, staging, and production environments

  • Role-based access control

    Manage team permissions on Team and Enterprise plans

  • Self-hosting

    Deploy Novu on your own infrastructure using the open-source project

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

What does Novu cost?

Novu offers a Free plan for 10,000 workflow runs per month, Pro from $30/month for 30,000+ runs, Team from $250/month for 250,000+ runs, and custom Enterprise pricing for 10M+ runs.

Source
Is there a free plan, and what are its limits?

Yes, the Free plan includes 10,000 workflow runs per month, all messaging channels, up to 20 workflows, 2 environments, and up to 3 team members.

Source
How is usage metered?

Billing is based on the number of workflow runs per month rather than per user or per message, with overage on paid plans charged at $1.20 per 1,000 additional runs.

Source
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Softwr does not host reviews and shows no star rating for Novu, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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