WhatsAppvs
Zoom


Zoom: Video conferencing that's easy, reliable, and secure

Simple. Reliable. Private.
As of 30 August 2026, WhatsApp is free to use. WhatsApp is a free, multiplatform messaging app that lets you make video and voice calls, send text messages, and share files with friends and family. Softwr lists it under Communication. WhatsApp is made by Meta Platforms Inc, launched in 2009, available on Web, Windows, macOS, iOS.
Overview
WhatsApp is a free, multiplatform messaging app that lets you make video and voice calls, send text messages, and share files with friends and family. With end-to-end encryption, your personal messages and calls are secured.
The honest half
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about WhatsApp.
Cross-shopped
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.


Zoom: Video conferencing that's easy, reliable, and secure


Microsoft Teams: Meet, chat, call, and collaborate in just one place


Loom: Record instantly, share anywhere


RingCentral Video: Connected cloud communications
Pricing
Taken from the vendor's own pricing page. Prices move, so check before you buy.
Free
Free
Capabilities
Text messaging
Voice calls
Video calls
Group chats
Status updates
File sharing
Voice messages
Location sharing
WhatsApp Business API
Integration with WhatsApp Business API
Meta Business Suite
Integration with Meta Business Suite
CRM integrations
Integration with CRM integrations
End-to-end encryption
End-to-end encryption security feature
Answered, with sources
Each answer names the page it came from, so you can check it rather than take our word for it.
WhatsApp messaging and calling are free for personal users. Data charges may apply depending on your mobile provider.
SourceYes, WhatsApp Business exists to help companies reach customers, showcase products, and increase sales, though specific pricing for business messaging features is not detailed on the main website.
SourceBehind it
Timeline
Facebook acquires WhatsApp
SourceKeep looking
Meet, chat, call, and collaborate in just one place
Pure instant messaging — simple, fast, secure, and synced across all your devices
Notification infrastructure API for sending messages across channels
Conversational messaging and CPaaS with a flat platform fee stacked on top of Meta per-message rates
Meetings and webinars with a prepared agenda, interactive blocks and a recorded outcome
Remote access and support software from Germany, used for connecting to computers anywhere
Softwr does not host reviews and shows no star rating for WhatsApp, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
What people switch to, and what they give up
Every tier, and where the cost actually lands
Put it head to head with anything we hold
Its rating, and an embed for your own site
Chinese super-app combining messaging, payments, mini programs and identity, effectively required infrastructure in mainland China
Free to download, transaction fees on paymentsMessaging app with its strongest user base in Eastern Europe and the Philippines, owned by Japans Rakuten
Free to download, paid business messaging and out calls to landlines and mobilesMeta's standalone messaging app for Facebook, with end to end encryption on by default since 2023
Free, funded by Meta's advertising businessMessaging app that dominates Japan, Taiwan and Thailand, now run by LY Corporation under joint SoftBank and Naver ownership
Free to download, paid stickers and business messaging tiersThe default messaging app in South Korea, bundled with payments, taxi hailing and other Kakao services
Free to download, paid emoticons, gifting and business messagingConversational messaging and CPaaS with a flat platform fee stacked on top of Meta per-message rates
Per message sentKorean business messaging built on the KakaoTalk interface for domestic enterprise teams
Per user per monthWhite-label community apps published under your own brand on iOS, Android and web
Per month, flat fee with no transaction charge