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Automation Integration · head to head

Workato vs Zapier

Workato logo

Workato

Automation Integration

The enterprise integration platform

From
$99/month
Rated
-
Full reviewWebsite
Zapier logo

Zapier

Automation Integration

Automate your work across 7,000+ app integrations

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Zapier has a free tier, so it costs nothing to try first.
  • Each has a real cost: Workato the pricing page names four product lines, Enterprise iPaaS, Agentic solutions, API Management and Data Orchestration, and publishes no figure for any of them, gating all of it behind Schedule a demo; Zapier the free plan allows 100 tasks per month and only two-step Zaps, one trigger and one action
  • They diverge on capability: Workato covers Process orchestration, Zapier covers App integrations.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Workato and Zapier actually diverge.

Attributes where Workato and Zapier differ
AttributeWorkatoZapier
Starting price$99/monthFree
Pricing modelsubscriptionusage-based
Free tierNoYes
PlatformsWeb, On-premiseWeb, Api
Founded20142011

Identical on both: user rating (Not yet rated), category (Automation Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Workato

  • Process orchestration
  • Master data management
  • Integration templates
  • Real-time sync
  • Monitoring
  • API management
  • Workflow analytics
  • 1000+ apps

Only in Zapier

  • App integrations
  • Workflow automation
  • Trigger-based actions
  • Multi-step Zaps
  • Data formatting
  • Conditional logic
  • Team collaboration
  • 7000+ apps

Both cover

  • Error handling
  • Salesforce
  • SOC2
  • GDPR
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Workato

  • Workflow Automationnot Zapier
  • Data Integrationnot Zapier
  • Process Automationnot Zapier
  • App Integrationnot Zapier
  • API Connectivitynot Zapier

Zapier

  • Lead managementnot Workato
  • Data synchronizationnot Workato
  • Email automationnot Workato
  • Social media postingnot Workato
  • Customer onboardingnot Workato

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Workato

  • The pricing page names four product lines, Enterprise iPaaS, Agentic solutions, API Management and Data Orchestration, and publishes no figure for any of them, gating all of it behind Schedule a demo

Zapier

  • The free plan allows 100 tasks per month and only two-step Zaps, one trigger and one action
  • Multi-step Zaps, filters, paths, webhooks and the formatter all require a paid plan
  • Premium app connectors are withheld from the free plan
  • Free Zaps poll for new data every 15 minutes against 2 minutes on Professional and 1 minute on Team
  • Paying monthly rather than annually costs 50 percent more, so the 2,000-task Professional plan is $73.50 a month instead of $49

Pricing, plan by plan

Workato

$99/month
  • Starter$99/month
    • Up to 50 recipes
    • Basic integrations
    • Email support
  • Professional$299/month
    • Unlimited recipes
    • Premium integrations
    • Priority support
  • Enterprise$999/month
    • Custom SLA
    • Dedicated support
    • Advanced security

Zapier

Free
  • FreeFree
    • 100 tasks/month
    • 5 Zaps
    • Two-step Zaps
  • Starter$19.99/month
    • 750 tasks/month
    • 20 Zaps
    • Multi-step Zaps
  • Professional$49/month
    • 2,000 tasks/month
    • Unlimited Zaps
    • Custom logic

Which should you pick?

Choose Workato if

  • You need process orchestration.
  • You work on Web, On-premise.
  • You also want master data management.
Workato review

Choose Zapier if

  • You need app integrations.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want workflow automation.
Zapier review

Questions people ask

Is Workato or Zapier better?
Neither clearly leads. Workato starts at $99/month and Zapier at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Workato or Zapier?
Zapier has a free tier; the other does not. Paid plans start at $99/month for Workato and Free for Zapier.
Does Workato or Zapier run on more platforms?
Workato runs on Web, On-premise. Zapier runs on Web, Api.
Can I use Zapier for free?
Yes. Zapier has a free tier, so you can try it without paying. Workato starts at $99/month.
What is Workato best used for?
Workato is most often used for workflow automation, data integration, process automation, app integration. Of those, workflow automation and data integration are not what Zapier is typically brought in for.
What can Workato do that Zapier cannot?
Workato covers Process orchestration, Master data management, Integration templates, Real-time sync. Zapier covers App integrations, Workflow automation, Trigger-based actions, Multi-step Zaps. Both handle Error handling, Salesforce, SOC2, GDPR.

Answered from the vendors’ own pages

Workato: How is Workato pricing structured?

Workato states their pricing is built for flexibility and designed to support organizations of all sizes and needs. However, specific tier costs, feature inclusions, and contract terms are not published on their website.

Source
Zapier: What happens if I exceed my task limit in Zapier?

If you enable pay-per-task, monthly plans charge 2.5 times your base rate for overage tasks, while annual plans charge 1.25 times. Usage stops at 3 times your subscription amount as a hard ceiling.

Source
Workato: Can I see Workato's pricing without talking to sales?

No. Workato requires interested buyers to either request a demo, request a trial, or contact their sales team directly to discuss pricing.

Source
Zapier: Can I cancel my Zapier subscription at any time?

Yes, you can cancel anytime. Your access continues through the end of your current billing cycle.

Source
Workato: Does Workato have a Predictable Pricing Commitment?

Yes, Workato mentions a Predictable Pricing Commitment, but the details are not visible on the main pricing page. You would need to contact them or visit the linked resource for details.

Source
Zapier: How long does Zapier retain my audit logs and version history?

Professional plan users get 1-month version history, Team plan users get 6-month audit logs and version history, and Enterprise customers get 1-year audit logs with custom data retention available.

Source
Zapier: What support do I get with my Zapier plan?

Professional and Team plans include email support available 24/7, with live chat available for higher-tier plans. Team plan includes priority support, and Enterprise customers receive a dedicated Technical Account Manager.

Source
Zapier: What discount does Zapier offer for annual plans?

Annual subscriptions receive 33% off the monthly rate. Non-profit organizations get an additional 15% reduction on top of the annual discount, though this excludes pay-per-task charges.

Source
Zapier: Does Zapier offer a free trial?

Yes, new accounts get a 14-day free trial of the Professional plan with no credit card required.

Source
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