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Zapier

Automate your work across 7,000+ app integrations

Overview

What Zapier does

Zapier is a web-based service that allows end users to integrate the web applications they use. It allows users to connect two or more apps to automate repetitive tasks without coding or relying on developers to build the integration.

What people use it for

  • Lead management
  • Data synchronization
  • Email automation
  • Social media posting
  • Customer onboarding

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Zapier.

  • The free plan allows 100 tasks per month and only two-step Zaps, one trigger and one action
  • Multi-step Zaps, filters, paths, webhooks and the formatter all require a paid plan
  • Premium app connectors are withheld from the free plan
  • Free Zaps poll for new data every 15 minutes against 2 minutes on Professional and 1 minute on Team
  • Paying monthly rather than annually costs 50 percent more, so the 2,000-task Professional plan is $73.50 a month instead of $49

Cross-shopped

What people choose instead of Zapier

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

Pricing

What Zapier costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Free

Free

  • 100 tasks/month
  • 5 Zaps
  • Two-step Zaps
  • Basic apps

Starter

$19.99 /mo

  • 750 tasks/month
  • 20 Zaps
  • Multi-step Zaps
  • Premium apps
  • Email support

Professional

$49 /mo

  • 2,000 tasks/month
  • Unlimited Zaps
  • Custom logic
  • Webhooks
  • Priority support

Capabilities

Features

  • App integrations

    App integrations capability

  • Workflow automation

    Workflow automation capability

  • Trigger-based actions

    Trigger-based actions capability

  • Multi-step Zaps

    Multi-step Zaps capability

  • Data formatting

    Data formatting capability

  • Conditional logic

    Conditional logic capability

  • Error handling

    Error handling capability

  • Team collaboration

    Team collaboration capability

  • 7000+ apps

    Integration with 7000+ apps

  • Gmail

    Integration with Gmail

  • Slack

    Integration with Slack

  • Google Sheets

    Integration with Google Sheets

Behind it

Who makes Zapier

Company
Zapier Inc
Based in
Columbia, MO, USA
Founders
Wade Foster, Bryan Helmig, Mike Knoop

Timeline

Zapier over time

  1. Funding2012-06-01$1.3m

    Joined Y Combinator Summer 2012 batch

    Source

Keep looking

Where to go from Zapier

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Softwr does not host reviews and shows no star rating for Zapier, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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