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Podcasting · head to head

Podtrac vs Simple Analytics

Podtrac logo

Podtrac

Podcasting

Industry-standard podcast measurement and analytics

From
Free
Rated
-
Simple Analytics logo

Simple Analytics

Marketing

Privacy-friendly analytics without cookies

From
Free
Rated
-

The short version

  • Each has a real cost: Podtrac no pricing information published on homepage or accessible pages; Simple Analytics the free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
  • They diverge on capability: Podtrac covers IAB-certified measurement, Simple Analytics covers Page view tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Podtrac and Simple Analytics actually diverge.

Attributes where Podtrac and Simple Analytics differ
AttributePodtracSimple Analytics
CategoryPodcastingMarketing
Founded20052016

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Podtrac

  • IAB-certified measurement
  • Download analytics
  • Industry rankings
  • Audience demographics
  • Trend analysis
  • Custom reporting
  • All podcast hosts
  • Advertising platforms

Only in Simple Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • English language support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Podtrac

  • Podcast measurementnot Simple Analytics
  • Industry rankingsnot Simple Analytics
  • Advertiser reportingnot Simple Analytics
  • Audience analysisnot Simple Analytics

Simple Analytics

  • Cookie-free website analytics that avoids a consent bannernot Podtrac
  • Keeping visitor data hosted in the EU for GDPR purposesnot Podtrac
  • Replacing or running alongside Google Analytics with a single-page dashboardnot Podtrac

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Podtrac

  • No pricing information published on homepage or accessible pages
  • Dedicated pricing page exists but content not retrievable
  • Model not described publicly; requires direct sales engagement

Simple Analytics

  • The free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
  • Data older than 30 days is automatically deleted on the free plan
  • The paid plan starts at $20 per month for 100,000 pageviews and includes only 1 user, with each extra user costing another $20 per month
  • Single Sign-On, role-based access, SOC 2 documentation, an SLA and raw data export are Enterprise features quoted only by demo request
  • On yearly plans, exceeding your estimated limit gives you one week to raise it before Simple Analytics raises it for you
  • Paying by Bitcoin adds 10% and is only offered on yearly billing
  • Bank transfer is only available for bills from $500 and adds 10% in banking and service fees
  • Unlimited pageviews on the free plan are subject to a fair use policy rather than a stated number

Pricing, plan by plan

Podtrac

Free
  • PublisherFree
    • Podcast measurement
    • Download analytics
    • Industry rankings
  • Premium$undefined/month
    • Advanced demographics
    • Custom reporting
    • API access

Simple Analytics

Free
  • FreeFree
    • 30-day data retention
    • Fair use policy applies
    • Unlimited pageviews within fair use
  • Self-Serve$20/month
    • Monthly or annual billing (2 months free with yearly)
    • 1 user included; additional users $20/month each
    • Up to 5 sites per user
  • Enterprise$null/custom
    • Custom pricing available upon demo request
    • Traffic recovery (20-60% of invisible traffic)
    • Raw data access

Which should you pick?

Choose Podtrac if

  • You need iab-certified measurement.
  • You want to start without paying.
  • You also want download analytics.

Choose Simple Analytics if

  • You need page view tracking.
  • You want to start without paying.
  • You also want goal tracking.

Questions people ask

Is Podtrac or Simple Analytics better?
Neither clearly leads. Podtrac starts at Free and Simple Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Podtrac or Simple Analytics?
Podtrac starts at Free and Simple Analytics at Free.
Does Podtrac or Simple Analytics run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Podtrac for free?
Both have a free tier, so you can try either at no cost before committing.
What is Podtrac best used for?
Podtrac is most often used for podcast measurement, industry rankings, advertiser reporting, audience analysis. Of those, podcast measurement and industry rankings are not what Simple Analytics is typically brought in for.
What can Podtrac do that Simple Analytics cannot?
Podtrac covers IAB-certified measurement, Download analytics, Industry rankings, Audience demographics. Simple Analytics covers Page view tracking, Goal tracking, Real-time analytics, Privacy-focused. Both handle Web support.

Answered from the vendors’ own pages

Podtrac: How do I get Podtrac pricing information?

Podtrac does not publish pricing on its homepage. A dedicated pricing page exists (/plans-pricing) but requires visiting the site directly to access full details. Source: https://analytics.podtrac.com

Source
Simple Analytics: How much does Simple Analytics cost?

Simple Analytics offers a free plan forever and a Self-Serve plan at $20/month per user (or $240/year with 2 months free). Enterprise pricing is available upon request.

Source
Podtrac: What does Podtrac offer without a paid plan?

Podtrac's free offerings are not detailed on their homepage. Contact via their website for information about complimentary or trial access to their analytics tools. Source: https://analytics.podtrac.com

Source
Simple Analytics: What currencies does Simple Analytics accept?

Simple Analytics accepts Euros, US Dollars, and British Pounds. Payment methods include credit/debit cards, Bitcoin (with +10% fee), Apple Pay, and Google Pay. Bank transfers are available for invoices $500+, with 10% additional fees applied.

Source
Podtrac: Is Podtrac pricing publicly available?

Podtrac does not display pricing details publicly online. Prospective customers must navigate to their pricing page or contact sales directly for rate information. Source: https://analytics.podtrac.com

Source
Simple Analytics: How long is the free trial?

Simple Analytics offers a 14-day free trial that requires no credit card to start.

Source
Simple Analytics: Can I cancel Simple Analytics anytime?

Yes. You can cancel your subscription at any moment without penalties or notice requirements.

Source
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