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Podcast & Audio Publishing · head to head

Blubrry vs Podtrac

Blubrry logo

Blubrry

Podcast & Audio Publishing

Podcast hosting with advanced analytics and tools

From
$12/month
Rated
-
Podtrac logo

Podtrac

Podcast & Audio Publishing

Industry-standard podcast measurement and analytics

From
Free
Rated
-

The short version

  • Only Podtrac has a free tier, so it costs nothing to try first.
  • Each has a real cost: Blubrry entry plan at $7 per month allows only 1.5 hours of new audio published per month; Podtrac the Publisher Plans & Pricing page names four tiers, Getting Started, Grow Your Show, Grow Your Show Plus and Enterprise, but publishes no figure for any paid tier and offers no contact sales button, only a registration link
  • They diverge on capability: Blubrry covers Unlimited hosting, Podtrac covers IAB-certified measurement.

Where they differ

Only the attributes on which Blubrry and Podtrac actually diverge.

Attributes where Blubrry and Podtrac differ
AttributeBlubrryPodtrac
Starting price$12/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, WordpressWeb

Identical on both: user rating (Not yet rated), category (Podcast & Audio Publishing), founded (2005).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Blubrry

  • Unlimited hosting
  • Distribution
  • Advanced analytics
  • WordPress plugin
  • Monetization
  • Detailed stats
  • WordPress
  • All podcast platforms

Only in Podtrac

  • IAB-certified measurement
  • Download analytics
  • Industry rankings
  • Audience demographics
  • Trend analysis
  • Custom reporting
  • All podcast hosts
  • Advertising platforms

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Blubrry

  • Hosting a podcast with a managed WordPress site includednot Podtrac
  • Publishing to podcast directories with IAB compliant statisticsnot Podtrac
  • Running programmatic and dynamically inserted podcast advertising at the Professional tiernot Podtrac

Podtrac

  • Podcast measurementnot Blubrry
  • Industry rankingsnot Blubrry
  • Advertiser reportingnot Blubrry
  • Audience analysisnot Blubrry

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Blubrry

  • Entry plan at $7 per month allows only 1.5 hours of new audio published per month
  • Advanced podcast statistics require the $25 per month Advanced 6 plan; cheaper plans get standard statistics only
  • Monetization features are restricted to the Advanced plans
  • Dynamic ad insertion, programmatic advertising, unlimited shows and sub-accounts sit on a Professional tier with no published price
  • Publishing allowance is measured in hours of audio per month, so a long-form show hits the cap quickly

Podtrac

  • The Publisher Plans & Pricing page names four tiers, Getting Started, Grow Your Show, Grow Your Show Plus and Enterprise, but publishes no figure for any paid tier and offers no contact sales button, only a registration link

Pricing, plan by plan

Blubrry

$12/month
  • Basic$12/month
    • Unlimited hosting
    • Distribution
    • Analytics
  • Advanced$20/month
    • All Basic features
    • Advanced analytics
    • Monetization tools

Podtrac

Free
  • PublisherFree
    • Podcast measurement
    • Download analytics
    • Industry rankings
  • Premium$undefined/month
    • Advanced demographics
    • Custom reporting
    • API access

Which should you pick?

Choose Blubrry if

  • You need unlimited hosting.
  • You work on Web, Wordpress.
  • You also want distribution.

Choose Podtrac if

  • You need iab-certified measurement.
  • You want to start without paying.
  • You also want download analytics.

Questions people ask

Is Blubrry or Podtrac better?
Neither clearly leads. Blubrry starts at $12/month and Podtrac at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Blubrry or Podtrac?
Podtrac has a free tier; the other does not. Paid plans start at $12/month for Blubrry and Free for Podtrac.
Does Blubrry or Podtrac run on more platforms?
Blubrry runs on Web, Wordpress. Podtrac runs on Web.
Can I use Podtrac for free?
Yes. Podtrac has a free tier, so you can try it without paying. Blubrry starts at $12/month.
What is Blubrry best used for?
Blubrry is most often used for hosting a podcast with a managed wordpress site included, publishing to podcast directories with iab compliant statistics, running programmatic and dynamically inserted podcast advertising at the professional tier. Of those, hosting a podcast with a managed wordpress site included and publishing to podcast directories with iab compliant statistics are not what Podtrac is typically brought in for.
What can Blubrry do that Podtrac cannot?
Blubrry covers Unlimited hosting, Distribution, Advanced analytics, WordPress plugin. Podtrac covers IAB-certified measurement, Download analytics, Industry rankings, Audience demographics. Both handle Web support.

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