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Marketing · head to head

Plausible vs Sogolytics

Plausible logo

Plausible

Marketing

Simple, privacy-friendly analytics

From
$9/month
Free plan
No
Full reviewWebsite
Sogolytics logo

Sogolytics

Surveys

Value-priced survey and experience management platform, rebranded from SoGoSurvey in 2021

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Sogolytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Plausible there is no free tier, only a 30 day trial; Sogolytics its statistical analysis and text analytics capability is noticeably shallower than Qualtrics or Medallia for serious market research work.
  • They diverge on capability: Plausible covers Page view tracking, Sogolytics covers Drag-and-drop survey builder.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Plausible and Sogolytics actually diverge.

Attributes where Plausible and Sogolytics differ
AttributePlausibleSogolytics
Starting price$9/monthFree
Pricing modelsubscriptionPer user per month
Free tierNoYes
PlatformsWebWeb, iOS, Android
CategoryMarketingSurveys
Founded2018Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Plausible

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Outbound link click tracking
  • Privacy-focused
  • No cookies
  • Cloud deployment
  • Web support

Only in Sogolytics

  • Drag-and-drop survey builder
  • SogoCX and SogoEX modules
  • AI-assisted survey creation
  • Reporting dashboards
  • Response limits by plan
  • Custom branding

What people use each for

The jobs each tool is most often brought in to do.

Plausible

  • Privacy-focused web analytics without cookies or personal datanot Sogolytics
  • A Google Analytics replacement that needs no consent bannernot Sogolytics
  • Self-hosted analytics on your own infrastructurenot Sogolytics
  • EU-hosted measurement for data residency requirementsnot Sogolytics

Sogolytics

  • A small business wanting published, self-service pricing rather than a Qualtrics-style sales negotiationnot Plausible
  • A school or nonprofit needing multilingual survey support on a limited budgetnot Plausible
  • A company wanting basic customer and employee experience management modules without buying separate enterprise platformsnot Plausible
  • Someone still searching for SoGoSurvey by its former name who lands on the current Sogolytics productnot Plausible

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Plausible

  • There is no free tier, only a 30 day trial
  • Paid plans are metered on monthly pageviews, so a traffic spike moves you up a plan
  • Self-hosting is possible but means running and updating the service yourself
  • Deliberately simple, so there are no user-level profiles or funnel-by-individual reports the way a cookie-based analytics tool provides

Sogolytics

  • Its statistical analysis and text analytics capability is noticeably shallower than Qualtrics or Medallia for serious market research work.
  • The free tier response cap, around 100 per project and 200 a year, is restrictive enough that most real programmes need a paid plan quickly.
  • Its enterprise integration and panel access ecosystem is smaller than the larger experience management platforms, limiting it for organisations with complex data pipeline needs.
  • Reported pricing varies noticeably between sources depending on billing term and promotional pricing, so buyers should confirm the current rate directly rather than relying on older reviews.
  • Brand recognition still lags its former name, SoGoSurvey, in some buyer searches, which can create confusion when comparing reviews written before the 2021 rebrand.

Pricing, plan by plan

Plausible

$9/month
  • Starter$9/month
    • Up to 10k monthly pageviews
    • 1 site
    • 3 years data retention
  • Growth$14/month
    • Up to 3 sites
    • Up to 3 team members
  • Business$19/month
    • Up to 10 sites
    • Up to 10 team members
    • 5 years data retention
  • Enterprise$null/custom
    • 10+ sites
    • Custom pricing

Sogolytics

Free
  • FreeFree
    • Around 100 responses per project
    • Up to 200 responses per year
    • Basic survey features
  • Pro$39/month
    • Unlimited surveys
    • Multilingual surveys
    • Template bank
  • Pro Max$49/month
    • Everything in Pro
    • AI-assisted survey creation
    • Custom messages and branding

Which should you pick?

Choose Plausible if

  • You need page view tracking.
  • You also want goal tracking.
Plausible review

Choose Sogolytics if

  • You need drag-and-drop survey builder.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want sogocx and sogoex modules.
Sogolytics review

Questions people ask

Is Plausible or Sogolytics better?
Neither clearly leads. Plausible starts at $9/month and Sogolytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Plausible or Sogolytics?
Sogolytics has a free tier; the other does not. Paid plans start at $9/month for Plausible and Free for Sogolytics.
Does Plausible or Sogolytics run on more platforms?
Plausible runs on Web. Sogolytics runs on Web, iOS, Android.
Can I use Sogolytics for free?
Yes. Sogolytics has a free tier, so you can try it without paying. Plausible starts at $9/month.
What is Plausible best used for?
Plausible is most often used for privacy-focused web analytics without cookies or personal data, a google analytics replacement that needs no consent banner, self-hosted analytics on your own infrastructure, eu-hosted measurement for data residency requirements. Of those, privacy-focused web analytics without cookies or personal data and a google analytics replacement that needs no consent banner are not what Sogolytics is typically brought in for.
What can Plausible do that Sogolytics cannot?
Plausible covers Page view tracking, Goal tracking, Real-time analytics, Outbound link click tracking. Sogolytics covers Drag-and-drop survey builder, SogoCX and SogoEX modules, AI-assisted survey creation, Reporting dashboards.

Answered from the vendors’ own pages

Plausible: How much does Plausible Analytics cost?

Plausible offers plans starting at $9/month for the Starter tier, $14/month for Growth, and $19/month for Business. Enterprise pricing is custom. All plans include a 30-day free trial without requiring a credit card.

Source
Sogolytics: Is Sogolytics the same company as SoGoSurvey?

Yes, it rebranded from SoGoSurvey to Sogolytics in 2021 with a broader experience management positioning.

Plausible: Is there a free version of Plausible?

Plausible does not offer a free plan; however, all paid plans include a 30-day free trial with full access to features.

Source
Sogolytics: Is there a free plan?

Yes, capped at around 100 responses per project and 200 responses a year.

Plausible: What is the difference between Plausible's pricing tiers?

The Starter plan covers up to 10k monthly pageviews for 1 site. Growth adds up to 3 sites and 3 team members. Business expands to 10 sites, 10 team members, and includes advanced features like API access and 5 years data retention.

Source
Sogolytics: How does it compare in price with Qualtrics?

Sogolytics publishes monthly self-service pricing from around 39 USD a month, versus Qualtrics enterprise contracts that typically run into five figures annually.

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