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Software · head to head

Creator.co vs Refersion

Creator.co logo

Creator.co

Software

Connect with creators who love your brand

From
$460/month
Rated
-
Full reviewWebsite
R

Refersion

Software

Affiliate and influencer marketing for e-commerce

From
$99/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Creator.co the Self-Serve plan at $299 per month carries a 3 month minimum contract, and the Managed plan at $2,199 per month carries a 6 month minimum; Refersion no influencer discovery tools; requires using separate platforms to identify creators
  • They diverge on capability: Creator.co covers Creator marketplace, Refersion covers Affiliate recruitment.

Where they differ

Only the attributes on which Creator.co and Refersion actually diverge.

Attributes where Creator.co and Refersion differ
AttributeCreator.coRefersion
Starting price$460/month$99/month
Founded20182014

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Creator.co

  • Creator marketplace
  • Campaign management
  • UGC collection
  • Content licensing
  • Performance tracking
  • Influencer matching
  • Brief templates
  • Payment processing

Only in Refersion

  • Affiliate recruitment
  • Coupon tracking
  • Commission automation
  • Influencer management
  • Performance analytics
  • BigCommerce
  • WooCommerce
  • Magento

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Creator.co

  • Recruiting creators for product seeding and gifting campaignsnot Refersion
  • Running influencer campaigns with a dedicated account manager on the Managed plannot Refersion
  • Pulling insight reports on individual creators before outreachnot Refersion

Refersion

  • affiliate marketing managementnot Creator.co
  • Workflow automationnot Creator.co
  • Reportingnot Creator.co

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Creator.co

  • The Self-Serve plan at $299 per month carries a 3 month minimum contract, and the Managed plan at $2,199 per month carries a 6 month minimum
  • Self-Serve includes only 100 contact credits and 50 insight reports per month, with extra credits charged at $99 for 100
  • The Managed plan caps creator collaborations at 5 per month despite costing $2,199 per month
  • Enterprise pricing is custom, requires an annual commitment and includes only 5 user seats

Refersion

  • No influencer discovery tools; requires using separate platforms to identify creators
  • Limited audience analysis and insights compared to competitors
  • Minimal customization options for reports and analytics
  • Higher starting price (39-99 USD/month) may be prohibitive for small businesses

Pricing, plan by plan

Creator.co

$460/month
  • Self-Service$460/month
    • Access to marketplace
    • Campaign creation
    • Basic analytics
  • Start-Up$1795/month
    • Managed campaigns
    • Creator matching
    • Content review
  • Trailblazer$2695/month
    • Premium creators
    • Advanced strategy
    • Performance optimization

Refersion

$99/month
  • Professional$99/month
    • 130 monthly order conversions
    • Unlimited affiliates
    • Shopify integration

Which should you pick?

Choose Creator.co if

  • You need creator marketplace.
  • You also want campaign management.
Creator.co review

Choose Refersion if

  • You need affiliate recruitment.
  • You also want coupon tracking.
Refersion review

Questions people ask

Is Creator.co or Refersion better?
Neither clearly leads. Creator.co starts at $460/month and Refersion at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Creator.co or Refersion?
Creator.co starts at $460/month and Refersion at $99/month.
Does Creator.co or Refersion run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Creator.co best used for?
Creator.co is most often used for recruiting creators for product seeding and gifting campaigns, running influencer campaigns with a dedicated account manager on the managed plan, pulling insight reports on individual creators before outreach. Of those, recruiting creators for product seeding and gifting campaigns and running influencer campaigns with a dedicated account manager on the managed plan are not what Refersion is typically brought in for.
What can Creator.co do that Refersion cannot?
Creator.co covers Creator marketplace, Campaign management, UGC collection, Content licensing. Refersion covers Affiliate recruitment, Coupon tracking, Commission automation, Influencer management. Both handle Shopify, Web support.

Answered from the vendors’ own pages

Refersion: How much does Refersion cost?

Refersion offers tiered pricing starting at 39 USD per month for the base plan, with Growth tier at 129 USD/month and Scale tier at 599 USD/month. Professional plans start at 99 USD/month with a 14-day free trial, and Business plans cost 249 USD/month. Pricing scales with advanced features at 599 USD/month.

Source
Refersion: How fast can I set up Refersion?

Refersion integrates with Shopify, WooCommerce, and BigCommerce stores in as little as 10-15 minutes with no developer required. This is significantly faster than competitors like Impact.com which typically requires 2-4 weeks and developer resources for implementation.

Source
Refersion: What integrations does Refersion support?

Refersion integrates with Shopify, WooCommerce, BigCommerce, Magento, and Stripe. The platform also connects with Klaviyo for email marketing and Postscript for SMS campaigns, enabling seamless affiliate program management across ecommerce platforms.

Source
Refersion: Does Refersion include influencer discovery?

No. Refersion does not include tools for discovering influencers, which requires brands to use additional platforms or manually identify creators. The platform focuses on tracking and managing existing affiliate and influencer relationships rather than discovery.

Source
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Related pages

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