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Influencer Marketing · head to head

Insense vs Refersion

Insense logo

Insense

Influencer Marketing

Get UGC and influencer content that converts

From
$500/month
Rated
-
R

Refersion

Influencer Marketing

Affiliate and influencer marketing for e-commerce

From
$99/month
Rated
-

The short version

  • Each has a real cost: Insense the entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance; Refersion no influencer discovery tools; requires using separate platforms to identify creators
  • They diverge on capability: Insense covers UGC creation, Refersion covers Affiliate recruitment.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Insense and Refersion actually diverge.

Attributes where Insense and Refersion differ
AttributeInsenseRefersion
Starting price$500/month$99/month
Founded20162014

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Insense

  • UGC creation
  • Creator matching
  • Content licensing
  • Spark ads whitelisting
  • Brief templates
  • Content moderation
  • Payment processing
  • TikTok

Only in Refersion

  • Affiliate recruitment
  • Coupon tracking
  • Commission automation
  • Influencer management
  • BigCommerce
  • WooCommerce
  • Magento
  • Stripe

Both cover

  • Performance analytics
  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Insense

  • Sourcing UGC video creators for paid social adsnot Refersion
  • Running Meta Partnership Ads with creator handlesnot Refersion
  • Managing creator briefs, contracts and payments for ecommerce brandsnot Refersion

Refersion

  • affiliate marketing managementnot Insense
  • Workflow automationnot Insense
  • Reportingnot Insense

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Insense

  • The entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance
  • A marketplace fee is charged on top of the subscription: 20% on Trial, 10% on Brand and 7% on Agency
  • Brand plan includes only 2 user seats and 1 brand; extra seats cost $30 per month and extra brands $100 per month
  • Creator payments are not included in the subscription and are billed separately
  • Brand plan caps Meta Partnership Ads connections at 10

Refersion

  • No influencer discovery tools; requires using separate platforms to identify creators
  • Limited audience analysis and insights compared to competitors
  • Minimal customization options for reports and analytics
  • Higher starting price (39-99 USD/month) may be prohibitive for small businesses

Pricing, plan by plan

Insense

$500/month
  • Trial$650/month
    • up to 10 creators
    • 1 user seat
    • 1 brand
  • Brand$500/month
    • unlimited creators
    • 2 user seats
    • 1 brand
  • Agency$800/month
    • unlimited creators
    • 4 user seats
    • 5 brands

Refersion

$99/month
  • Professional$99/month
    • 130 monthly order conversions
    • Unlimited affiliates
    • Shopify integration

Which should you pick?

Choose Insense if

  • You need ugc creation.
  • You also want creator matching.

Choose Refersion if

  • You need affiliate recruitment.
  • You also want coupon tracking.

Questions people ask

Is Insense or Refersion better?
Neither clearly leads. Insense starts at $500/month and Refersion at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Insense or Refersion?
Insense starts at $500/month and Refersion at $99/month.
Does Insense or Refersion run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Insense best used for?
Insense is most often used for sourcing ugc video creators for paid social ads, running meta partnership ads with creator handles, managing creator briefs, contracts and payments for ecommerce brands. Of those, sourcing ugc video creators for paid social ads and running meta partnership ads with creator handles are not what Refersion is typically brought in for.
What can Insense do that Refersion cannot?
Insense covers UGC creation, Creator matching, Content licensing, Spark ads whitelisting. Refersion covers Affiliate recruitment, Coupon tracking, Commission automation, Influencer management. Both handle Performance analytics, Shopify, Web support.

Answered from the vendors’ own pages

Insense: How much does Insense cost?

Insense offers three self-service plans: Trial at $650/month with 10 creators, Brand at $500/month with unlimited creators (or $400/month billed annually), and Agency at $800/month with 5 brands (or $640/month billed annually). Additional user seats cost $30 each for Brand plans.

Source
Refersion: How much does Refersion cost?

Refersion offers tiered pricing starting at 39 USD per month for the base plan, with Growth tier at 129 USD/month and Scale tier at 599 USD/month. Professional plans start at 99 USD/month with a 14-day free trial, and Business plans cost 249 USD/month. Pricing scales with advanced features at 599 USD/month.

Source
Insense: What marketplace fees does Insense charge?

Insense charges marketplace transaction fees of 20% on the Trial plan, 10% on the Brand plan, and 7% on the Agency plan. These fees cover operational costs for secure payment transactions between brands and creators.

Source
Refersion: How fast can I set up Refersion?

Refersion integrates with Shopify, WooCommerce, and BigCommerce stores in as little as 10-15 minutes with no developer required. This is significantly faster than competitors like Impact.com which typically requires 2-4 weeks and developer resources for implementation.

Source
Insense: Are there additional costs beyond Insense subscription?

Yes, creator compensation costs are separate from subscription fees. UGC videos start at $100 per video and influencer posts begin at $125 for nano-influencers, with pricing varying based on influencer following and placement type.

Source
Refersion: What integrations does Refersion support?

Refersion integrates with Shopify, WooCommerce, BigCommerce, Magento, and Stripe. The platform also connects with Klaviyo for email marketing and Postscript for SMS campaigns, enabling seamless affiliate program management across ecommerce platforms.

Source
Refersion: Does Refersion include influencer discovery?

No. Refersion does not include tools for discovering influencers, which requires brands to use additional platforms or manually identify creators. The platform focuses on tracking and managing existing affiliate and influencer relationships rather than discovery.

Source
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