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Webinars · head to head

ON24 vs Salesforce for Nonprofits

ON24 logo

ON24

Webinars

The digital engagement platform

From
$2000/month
Rated
-
Full reviewWebsite
Salesforce for Nonprofits logo

Salesforce for Nonprofits

Nonprofits

Enterprise CRM for nonprofit organizations

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Salesforce for Nonprofits has a free tier, so it costs nothing to try first.
  • Each has a real cost: ON24 the Internet Archive's capture of ON24's homepage on 1 January 2021 named five distinct platform tiers, Webcast Elite, Engagement Hub, Target, Intelligence, and Connect, but pointed visitors to a 'Find your pricing fit' quiz rather than publishing figures.; Salesforce for Nonprofits the Power of Us free grant covers only 10 Salesforce Nonprofit Cloud or Sales/Service Cloud licences; every licence beyond that is paid
  • They diverge on capability: ON24 covers Live webinars, Salesforce for Nonprofits covers Donor management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ON24 and Salesforce for Nonprofits actually diverge.

Attributes where ON24 and Salesforce for Nonprofits differ
AttributeON24Salesforce for Nonprofits
Starting price$2000/monthFree
Free tierNoYes
CategoryWebinarsNonprofits
Founded19981999

Identical on both: pricing model (subscription), platforms (Web, Ios, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ON24

  • Live webinars
  • Virtual events
  • Engagement hub
  • AI-powered analytics
  • Content hubs
  • Salesforce
  • Marketo
  • Eloqua

Only in Salesforce for Nonprofits

  • Donor management
  • Campaign tracking
  • Volunteer management
  • Program tracking
  • Advanced reporting
  • Stripe
  • Google Analytics
  • Slack

Both cover

  • Web support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

ON24

  • Event planningnot Salesforce for Nonprofits
  • Ticket salesnot Salesforce for Nonprofits
  • Attendee managementnot Salesforce for Nonprofits
  • Virtual eventsnot Salesforce for Nonprofits
  • Event marketingnot Salesforce for Nonprofits

Salesforce for Nonprofits

  • Nonprofit constituent CRM covering fundraising, programs, outcomes and volunteersnot ON24
  • Consolidating donor, grant and program data on the Salesforce platformnot ON24

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ON24

  • The Internet Archive's capture of ON24's homepage on 1 January 2021 named five distinct platform tiers, Webcast Elite, Engagement Hub, Target, Intelligence, and Connect, but pointed visitors to a 'Find your pricing fit' quiz rather than publishing figures.

Salesforce for Nonprofits

  • The Power of Us free grant covers only 10 Salesforce Nonprofit Cloud or Sales/Service Cloud licences; every licence beyond that is paid
  • Nonprofit Cloud Enterprise is $60 per user per month billed annually and Nonprofit Cloud Unlimited is $100 per user per month billed annually
  • The free licences require passing Salesforce eligibility criteria for the Power of Us program
  • Most Salesforce products are sold on annual contracts
  • Some products must scale together when you add or upgrade, which requires going through an Account Executive

Pricing, plan by plan

ON24

$2000/month
  • Core$2000/month
    • Webinars
    • Engagement tools
    • Basic analytics
  • Professional$4000/month
    • Virtual events
    • Advanced analytics
    • Integrations
  • Enterprise$8000/month
    • Full platform
    • AI insights
    • Dedicated success manager

Salesforce for Nonprofits

Free
  • Nonprofit CloudFree
    • Donor management
    • Campaign tracking
    • Volunteer management
  • Professional$150/month
    • Advanced reporting
    • API integrations
    • Customization

Which should you pick?

Choose ON24 if

  • You need live webinars.
  • You work on Web, Ios, Android.
  • You also want virtual events.
ON24 review

Choose Salesforce for Nonprofits if

  • You need donor management.
  • You want to start without paying.
  • You work on Web, IOS, Android.
  • You also want campaign tracking.
Salesforce for Nonprofits review

Questions people ask

Is ON24 or Salesforce for Nonprofits better?
Neither clearly leads. ON24 starts at $2000/month and Salesforce for Nonprofits at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ON24 or Salesforce for Nonprofits?
Salesforce for Nonprofits has a free tier; the other does not. Paid plans start at $2000/month for ON24 and Free for Salesforce for Nonprofits.
Does ON24 or Salesforce for Nonprofits run on more platforms?
ON24 runs on Web, Ios, Android. Salesforce for Nonprofits runs on Web, IOS, Android.
Can I use Salesforce for Nonprofits for free?
Yes. Salesforce for Nonprofits has a free tier, so you can try it without paying. ON24 starts at $2000/month.
What is ON24 best used for?
ON24 is most often used for event planning, ticket sales, attendee management, virtual events. Of those, event planning and ticket sales are not what Salesforce for Nonprofits is typically brought in for.
What can ON24 do that Salesforce for Nonprofits cannot?
ON24 covers Live webinars, Virtual events, Engagement hub, AI-powered analytics. Salesforce for Nonprofits covers Donor management, Campaign tracking, Volunteer management, Program tracking. Both handle Web support, Android support.
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