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Email Marketing · head to head

Moosend vs Newswire

Moosend logo

Moosend

Email Marketing

Low-cost email marketing from 9 US dollars a month, owned by Sitecore since 2021

From
On request
Rated
-
Newswire logo

Newswire

News

Affordable press release distribution for everyone

From
$399/per release
Rated
-

The short version

  • Each has a real cost: Moosend there is no free forever plan, only a 30-day trial, so a very small list that would sit inside Mailchimp or MailerLite free tiers has to start paying immediately.; Newswire no free tier or trial available
  • They diverge on capability: Moosend covers All features at every tier, Newswire covers Press release distribution.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Moosend and Newswire actually diverge.

Attributes where Moosend and Newswire differ
AttributeMoosendNewswire
Starting priceOn request$399/per release
Pricing modelPer month by contact countone-time
PlatformsWeb, APIWeb
CategoryEmail MarketingNews
FoundedUnknown2004

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Moosend

  • All features at every tier
  • Automation workflows
  • Drag-and-drop email builder
  • Landing pages and forms
  • Segmentation
  • SMTP relay
  • Credit model
  • Ecommerce tracking

Only in Newswire

  • Press release distribution
  • Media targeting
  • Social amplification
  • Analytics
  • SEO optimization
  • Google News
  • Yahoo News
  • Bing News

What people use each for

The jobs each tool is most often brought in to do.

Moosend

  • A small ecommerce store that wants abandoned cart automation without paying for a tier upgrade to unlock itnot Newswire
  • A charity or seasonal business that sends heavily twice a year and would waste a monthly subscription, using the credit packs insteadnot Newswire
  • An agency managing several small client lists that needs automation on every account without per-account tier jumpsnot Newswire
  • A business moving off Mailchimp purely on cost that still needs landing pages and a working automation buildernot Newswire

Newswire

  • Product launchesnot Moosend
  • Company newsnot Moosend
  • Event announcementsnot Moosend
  • SEO boostnot Moosend
  • Brand awarenessnot Moosend

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Moosend

  • There is no free forever plan, only a 30-day trial, so a very small list that would sit inside Mailchimp or MailerLite free tiers has to start paying immediately.
  • Sitecore acquired Moosend in 2021 and Moosend is a low-price product inside an enterprise digital experience vendor, so it competes for investment against products with far higher deal values.
  • The prices for higher contact tiers are not shown as a table; you must select your contact count to reveal a figure, which makes comparing the cost curve against competitors tedious.
  • The integration catalogue is small compared with Klaviyo or ActiveCampaign, and deep ecommerce features such as predictive segmentation and advanced product recommendations are shallow by comparison.
  • Deliverability on shared infrastructure at the entry tier is adequate rather than good, and dedicated IP access sits in the quoted Enterprise tier, which matters if you send high volume to cold-ish lists.

Newswire

  • No free tier or trial available

Pricing, plan by plan

Moosend

On request
  • Pro$9/month
    • 500 contacts at this price, scaling with list size
    • Unlimited emails
    • Automation workflows
  • Moosend+$undefined/month
    • Pro features plus selected enterprise add-ons
    • Configured per customer
    • Pricing quoted, not published
  • Enterprise$undefined/month
    • Dedicated account management and SLA
    • Custom reporting and priority support
    • Dedicated IP options
  • Email credits$350/month
    • 350,000 credits for 350 US dollars, scaling to 1,000,000 for 1,000
    • No monthly subscription required
    • Suited to businesses that send in bursts rather than continuously

Newswire

$399/per release
  • Starter$399/per release
    • Distribution to Digital Journal and Online News & Media
    • Estimated reach 6 to 10 million monthly readers
    • Unlimited word count and images
  • Basic$659/per release
    • AP News and Digital Journal distribution
    • Estimated reach 75 to 100 million monthly readers
    • Unlimited word count and images
  • Feature$965/per release
    • AP News, Yahoo, Nexstar network inclusion
    • Estimated reach 150 to 200 million monthly readers
    • Unlimited word count and images
  • State Distribution$599/per release
    • Regional news outlets and local TV stations
    • Unlimited word count and images
    • Includes analytics reporting

Which should you pick?

Choose Moosend if

  • You need all features at every tier.
  • You work on Web, API.
  • You also want automation workflows.

Choose Newswire if

  • You need press release distribution.
  • You also want media targeting.

Questions people ask

Is Moosend or Newswire better?
Neither clearly leads. Moosend starts at On request and Newswire at $399/per release, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Moosend or Newswire?
Moosend starts at On request and Newswire at $399/per release.
Does Moosend or Newswire run on more platforms?
Moosend runs on Web, API. Newswire runs on Web.
What is Moosend best used for?
Moosend is most often used for a small ecommerce store that wants abandoned cart automation without paying for a tier upgrade to unlock it, a charity or seasonal business that sends heavily twice a year and would waste a monthly subscription, using the credit packs instead, an agency managing several small client lists that needs automation on every account without per-account tier jumps, a business moving off mailchimp purely on cost that still needs landing pages and a working automation builder. Of those, a small ecommerce store that wants abandoned cart automation without paying for a tier upgrade to unlock it and a charity or seasonal business that sends heavily twice a year and would waste a monthly subscription, using the credit packs instead are not what Newswire is typically brought in for.
What can Moosend do that Newswire cannot?
Moosend covers All features at every tier, Automation workflows, Drag-and-drop email builder, Landing pages and forms. Newswire covers Press release distribution, Media targeting, Social amplification, Analytics.

Answered from the vendors’ own pages

Moosend: Does Moosend have a free plan?

No. It has a 30-day trial with unlimited sends to 1,000 contacts, then you must move to a paid plan or buy credits.

Newswire: How much does Newswire cost?

Newswire charges per press release. Starter plan costs 399 dollars per release. Basic plan costs 659 dollars per release. Feature plan costs 965 dollars per release. State Distribution costs 599 dollars per release.

Source
Moosend: Are features restricted on the cheapest plan?

No, and this is the main reason to choose it. Every Pro feature is available at every contact tier; only list size changes the price.

Newswire: What is included with Newswire pricing?

All Newswire plans include unlimited word count and images in your press release. Different tiers offer varying distribution networks and estimated reader reach.

Source
Moosend: Who owns Moosend?

Sitecore, which acquired it in 2021. The product remains sold under the Moosend name at its own pricing.

Moosend: What are email credits for?

Irregular senders. 350 US dollars buys 350,000 credits with no monthly subscription, which is cheaper than a year of subscription for a business that sends in bursts.

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