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Beehiiv vs Moosend

Beehiiv logo

Beehiiv

News

The all-in-one platform for newsletter creators

From
Free
Rated
-
Full reviewWebsite
Moosend logo

Moosend

Email Marketing

Low-cost email marketing from 9 US dollars a month, owned by Sitecore since 2021

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Beehiiv has a free tier, so it costs nothing to try first.
  • Each has a real cost: Beehiiv platform lacks native SMS support; requires third-party integrations via API or webhooks; Moosend there is no free forever plan, only a 30-day trial, so a very small list that would sit inside Mailchimp or MailerLite free tiers has to start paying immediately.
  • They diverge on capability: Beehiiv covers Newsletter creation, Moosend covers All features at every tier.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Beehiiv and Moosend actually diverge.

Attributes where Beehiiv and Moosend differ
AttributeBeehiivMoosend
Starting priceFreeOn request
Pricing modelfreemiumPer month by contact count
Free tierYesNo
PlatformsWebWeb, API
CategoryNewsEmail Marketing
Founded2021Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Beehiiv

  • Newsletter creation
  • Email automation
  • Subscriber management
  • Monetization tools
  • Analytics dashboard
  • Referral program
  • Spam checking
  • Stripe

Only in Moosend

  • All features at every tier
  • Automation workflows
  • Drag-and-drop email builder
  • Landing pages and forms
  • Segmentation
  • SMTP relay
  • Credit model
  • Ecommerce tracking

Both cover

  • A/B testing

What people use each for

The jobs each tool is most often brought in to do.

Beehiiv

  • Email newsletter publishingnot Moosend
  • Content monetizationnot Moosend
  • Audience buildingnot Moosend

Moosend

  • A small ecommerce store that wants abandoned cart automation without paying for a tier upgrade to unlock itnot Beehiiv
  • A charity or seasonal business that sends heavily twice a year and would waste a monthly subscription, using the credit packs insteadnot Beehiiv
  • An agency managing several small client lists that needs automation on every account without per-account tier jumpsnot Beehiiv
  • A business moving off Mailchimp purely on cost that still needs landing pages and a working automation buildernot Beehiiv

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Beehiiv

  • Platform lacks native SMS support; requires third-party integrations via API or webhooks
  • Free Launch plan offers only read-only AI capabilities

Moosend

  • There is no free forever plan, only a 30-day trial, so a very small list that would sit inside Mailchimp or MailerLite free tiers has to start paying immediately.
  • Sitecore acquired Moosend in 2021 and Moosend is a low-price product inside an enterprise digital experience vendor, so it competes for investment against products with far higher deal values.
  • The prices for higher contact tiers are not shown as a table; you must select your contact count to reveal a figure, which makes comparing the cost curve against competitors tedious.
  • The integration catalogue is small compared with Klaviyo or ActiveCampaign, and deep ecommerce features such as predictive segmentation and advanced product recommendations are shallow by comparison.
  • Deliverability on shared infrastructure at the entry tier is adequate rather than good, and dedicated IP access sits in the quoted Enterprise tier, which matters if you send high volume to cold-ish lists.

Pricing, plan by plan

Beehiiv

Free
  • LaunchFree
    • Up to 2,500 subscribers
    • Newsletters, website, podcast
    • Unlimited email sends
  • Scale$43/month
    • Up to 100,000 subscribers
    • Ad Network
    • 0% take rate on paid subscriptions
  • Max$96/month
    • Up to 100,000 subscribers
    • Remove branding, sponsorship storefront
    • Audio newsletters, RSS-to-send
  • Enterprise$null/mo
    • 100K+ subscribers
    • Dedicated account manager
    • Custom publication limits

Moosend

On request
  • Pro$9/month
    • 500 contacts at this price, scaling with list size
    • Unlimited emails
    • Automation workflows
  • Moosend+$undefined/month
    • Pro features plus selected enterprise add-ons
    • Configured per customer
    • Pricing quoted, not published
  • Enterprise$undefined/month
    • Dedicated account management and SLA
    • Custom reporting and priority support
    • Dedicated IP options
  • Email credits$350/month
    • 350,000 credits for 350 US dollars, scaling to 1,000,000 for 1,000
    • No monthly subscription required
    • Suited to businesses that send in bursts rather than continuously

Which should you pick?

Choose Beehiiv if

  • You need newsletter creation.
  • You want to start without paying.
  • You also want email automation.
Beehiiv review

Choose Moosend if

  • You need all features at every tier.
  • You work on Web, API.
  • You also want automation workflows.
Moosend review

Questions people ask

Is Beehiiv or Moosend better?
Neither clearly leads. Beehiiv starts at Free and Moosend at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Beehiiv or Moosend?
Beehiiv has a free tier; the other does not. Paid plans start at Free for Beehiiv and On request for Moosend.
Does Beehiiv or Moosend run on more platforms?
Beehiiv runs on Web. Moosend runs on Web, API.
Can I use Beehiiv for free?
Yes. Beehiiv has a free tier, so you can try it without paying. Moosend starts at On request.
What is Beehiiv best used for?
Beehiiv is most often used for email newsletter publishing, content monetization, audience building. Of those, email newsletter publishing and content monetization are not what Moosend is typically brought in for.
What can Beehiiv do that Moosend cannot?
Beehiiv covers Newsletter creation, Email automation, Subscriber management, Monetization tools. Moosend covers All features at every tier, Automation workflows, Drag-and-drop email builder, Landing pages and forms. Both handle A/B testing.

Answered from the vendors’ own pages

Beehiiv: How much does beehiiv cost?

Launch is free for up to 2,500 subscribers. Scale plan is $43/month for up to 100,000 subscribers. Max plan is $96/month. Enterprise has custom pricing for 100,000+ subscribers.

Source
Moosend: Does Moosend have a free plan?

No. It has a 30-day trial with unlimited sends to 1,000 contacts, then you must move to a paid plan or buy credits.

Beehiiv: What does beehiiv's free Launch plan include?

Free Launch plan supports up to 2,500 subscribers and includes newsletters, website builder, podcast hosting, campaign analytics, unlimited email sends, custom domains, and API access.

Source
Moosend: Are features restricted on the cheapest plan?

No, and this is the main reason to choose it. Every Pro feature is available at every contact tier; only list size changes the price.

Beehiiv: What commission does beehiiv take from subscription revenue?

beehiiv takes 0% of paid subscription revenue you collect. Only Stripe's processing fees (2.9% + $0.30 per transaction) apply.

Source
Moosend: Who owns Moosend?

Sitecore, which acquired it in 2021. The product remains sold under the Moosend name at its own pricing.

Beehiiv: What's the difference between beehiiv's Scale and Max plans?

Both support up to 100,000 subscribers. Scale ($43/month) includes Ad Network and 3 team seats. Max ($96/month) adds branding removal, sponsorship storefront, audio newsletters, up to 10 publications, and unlimited team seats.

Source
Moosend: What are email credits for?

Irregular senders. 350 US dollars buys 350,000 credits with no monthly subscription, which is cheaper than a year of subscription for a business that sends in bursts.

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